Funko, Underground Team Up

Funko and Underground Toys have announced an exclusive partnership to bring Funko products and brands to Europe.

Under the new agreement, Underground will incorporate the Funko line of products into their extensive range of licensed merchandise.

"This partnership has been staring us in the face for some time, and it is extremely exciting to conclude a formal relationship with Underground which will allow extensive distribution of our items throughout Europe," says Brian Mariotti, chief executive officer, Funko.

The arrangement will formally launch Jan. 1, 2014, but Underground is already transitioning the business. Some of Funko’s existing European distributors will remain in place, but will begin sourcing their stock from Underground.

"The Funko line of 1,000 different licensed items is a perfect match for our existing profile of around 1,600 products. I have the utmost respect for what Brian has achieved in this unique toy area and we are ready to deliver in Europe for Funko," says Andy Oddie, founder and managing director, Underground Toys. “We are continuing to allocate fresh resources in order to do the job properly as we realize the potential for us and Funko is now huge." 

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