Immediate Media has launched the new BBC Tree Fu Tom magazine, based FremantleMedia’s kids’ series, which airs on CBeebies.
The educational title is designed to keep kids active through stories, puzzles and stickers that encourage physical movement. The first issue, which is on stands now across the U.K., comes with a Tree Fu Tom figurine, a wind up bug and crayons.
“It’s been great fun making the magical and physical aspect of ‘Tree Fu Tom’ come to life within a magazine,” says Sara Oldham, editor, BBC Tree Fu Tom magazine. “We’ve consulted with leading experts to find new ways of engaging children with activities that require physical movement to create a unique learning tool that will enhance the development of all children at a crucial time in their growth.”
Each issue will carry an exclusive covermount that also supports physical development and role-play.
“Children love ‘Tree Fu Tom’ because it is brilliant at immersing them within a magical world where they can get involved and feel they are needed to help,” says Pauline Cooke, publisher, preschool titles, Immediate Media. “Parents love it because it encourages their children to be active and appreciate nature, so we know this magazine’s lively approach to learning is going to be a fantastic addition to Immediate’s preschool portfolio.”