Twentieth Century Fox Consumer Products has appointed Dream Theatre as its new licensing agent in India.
Dream Theatre will work to establish and grow the licensing business for Fox Consumer Products’ portfolio of TV and film brands in the region including "The Simpsons," "Family Guy," "Sons of Anarchy," Ice Age, Rio and Avatar.
Dream Theatre's initial focus will be on franchise building and retail expansion.
“We are delighted to have Dream Theatre as our new licensing agency in India," says Pinky David, vice president, Asia Pacific, FCP. "Their leadership and brand-driven creative approach makes them the perfect partner to continue exploring new consumer targets and expanding our retail reach in this very important territory.”