Digital invitation and event planning service Evite has teamed up with lifestyle expert, author and editor-in-chief of the Sandra Lee Magazine, Sandra Lee.
The multi-year partnership will expand Evite's current online services to an all-encompassing custom content destination that provides solutions for party enthusiasts, advertisers and retailers.
Every aspect of party and events will be included in this new partnership: planning, theming, invitations, menus, recipes, décor, gift giving, registries, shopping solutions, post–event mementos, thank you's and more.
"This partnership between Evite and the Sandra Lee Magazine is a natural fit for our community of engaged party hosts and guests,” says Jennifer Dominiquini, chief marketing officer, Evite. “A party is more than an invitation with food and drink; it's an entire experience, from the planning and decor to the shopping and the gifting."
Sandra Lee Magazine will create unique content and themes, along with exclusive invitation designs that will be featured in the print and digital editions of magazine and available on Evite.com.
Lee will also provide video content and visual how-to's to help make parties even more aspirational, attainable and affordable.
The content will be featured on Evite's home page, supporting Evite's editorial section and anchoring the new Sandra Lee Magazine gallery.
Among the new Sandra Lee content and resources will be themed menus and recipes, grocery/shopping lists, gift ideas, registry support, detailed how-to's and
"Together, Evite and the Sandra Lee Magazine will offer an unparalleled party planning destination, inspiring and helping people to create memories that will last a lifetime," says Lee.