Epic Rights Taps Amazon to Build E-Commerce

KISS-, Aerosmith- and John Lennon-inspired apparel and accessories are now available on Amazon.

NORTH AMERICA–Epic Rights has teamed up with Merch by Amazon to launch its artists’ licensed apparel and cellphone accessories on Amazon.com.

The initial merchandise launch on the e-commerce giant included classic and fashionable shirts for men, women and kids that feature graphics from KISS and Aerosmith, as well as John Lennon. However, Epic rights is also planning to add additional product categories to the program as well as additional artists, including AC/DC, David Bowie, Billy Joel, Def Leppard, Celine Dion, ZZ Top, Duran Duran, Wham!, Marc Anthony, Sting, Cypress Hill, Lionel Richie, Lyrics by Lennon & McCartney, Woodstock Festival and more.

“Amazon not only provides high quality products, but also a trusted user experience,” says Dell Furano, chief executive officer, Epic Rights. “By launching artist merchandise on Amazon, we can offer fans the world over a destination for products associated with their favorite bands, while also insuring a seamless purchasing process and reliability of shipping that customers have come to enjoy with Amazon. It’s a great benefit to everyone involved, and adds another engaging layer to the artists’ brand-fan experience.”

Additionally, the agreement reflects the artist services company’s ongoing commitment to grow each artists’ e-commerce sales.

“Epic Rights and Dell Furano’s long-standing relationship with legendary artists, and innovative approach, has been renowned in the music industry,” says Ivan Lopez, head of strategic partnerships, Merch by Amazon. “We are excited to work with them and develop incremental opportunity for their artists, while delighting Amazon customers with an increased merchandise selection and timeless designs.”

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