Although they're aunched only for a limited time, pop-up shops produce "heat-of-the-moment opportunitites" to reach a new audience.
Warner Bros. Consumer Products, on behalf of DC Entertainment, has tapped Pyramid International to launch the U.K.’s first stationery range for “DC Super Hero Girls.”
Macmillan Children’s Books will publish a new guide book inspired by the Moomin brand.
Licensing Works! has announced it will aim to expand the multi-platform Spanish language preschool property “Mundo Lanugo” through new licensing initiatives.
Titan Merchandise has created a tenth wave of "Doctor Who" Blindbox Titans figures and a second wave of Star Trek Titans, both of which will be available at the end of January.
The Emoji Company and Sony Pictures Animation have entered into a licensing agreement regarding the registered emoji trademark.
Hasbro has launched a new story-driven lifestyle brand and digital animated series, titled “Hanazuki Full of Treasures.”
WDR mediagroup, the licensing agent for “Q Pootle 5” in the GAS region, has tapped NICI and Bullyland for a host of themed toys.
Brands with Influence has signed on to manage the commercial exploitation and merchandising rights for the Streetcat Bob brand.
Entertainment One has revealed its plans for the retail launch of its preschool property “Peppa Pig” in India.
Warner Bros. Consumer Products has partnered with Puffin Books to launch three new books based on the “DC Super Hero Girls” brand.
CJ Products will introduce a new line of Pillow Pets plush featuring a number of the year’s upcoming movies.
Paper Punk has teamed with Hasbro's My Little Pony to release six new Paper Punk kits featuring characters from the franchise.
Fisher-Price is expanding its “Thomas & Friends” minis collection in a new cross-over with the “DC Super Friends” brand.
Following on 2015’s Miffy x Uniqlo collaboration, a brand-new line of girls’ t-shirts featuring Dick Bruna’s bunny character has launched for the spring/summer at the mid-tier global retailer.
Word of Web and its U.K. licensing agent Fluid World are partnering with Boomf, an online personalized marshmallow supplier, for a Pusheen-branded Mother’s Day promotion.
Maurizio Distefano Licensing has named five additional licensees in Italy for Rovio’s Angry Birds property, in anticipation of the release of the first feature film, May 20.
Marvel has unveiled the licensing lineup for its superhero Black Panther in honor of his 50th anniversary, first Marvel cinematic appearance and new comic book.
Activision has partnered with several European entertainment and sports stars for seven customized “Skylanders SuperChargers” toys to benefit the Make-A-Wish foundation.
Disney Consumer Products and Marvel Entertainment have partnered with the Campbell Soup Company to bring Spider-Man to the soup aisle.
Mattel Creations, Mattel’s centralized content arm, has confirmed its lineup of new, international characters for its animated movie Thomas & Friends: The Great Race.
©2017 UBM. All rights reserved. A UBM Company.