Discovery Plans Animal Planet Flags

Discovery Communications has signed a new agreement with Cohesion Products for a line of Animal Planet-branded garden flags and banners in the U.S., in a deal brokered by the Joester Loria Group.

The new line is the latest addition to a robust assortment of Animal Planet lifestyle and pet product offerings.

Set to debut in fall 2013, the Animal Planet flags will be available in mini and regular sizes and will feature various designs including holiday themes and photos of popular pets. The line will launch at a wide range of retail outlets including home store chains, department stores, direct-to-consumer sales catalogs and online.

A portion of the proceeds from the sale of the Animal Planet flags and banners will benefit R.O.A.R (Reach Out. Act. Respond), Animal Planet's national campaign to give animals a voice.

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