As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Sparkle World, is making its first foray into licensing in partnership with the clothing brand Horses With Attitude.
American Greetings Properties is continuing to add to the roster of Strawberry Shortcake licensees in Brazil.
Rovio Entertainment has launched a new learning concept based on the Angry Birds brand and Finnish educational standards.
Big Tent Entertainment has signed two new long-term deals that will bring its Domo character to electronics cases and puzzles.
Lifestyle brand Alex and Ani is planning an exclusive line of expandable wire bangles for all 32 teams in the NFL.
Activision and Penguin Young Readers Group are continuing their partnership with the addition of two new books.
Backstage Licensing has negotiated a month-long promotion with Carrefour in Italy to promote Smurfs 2.
“Plants vs. Zombies 2” has been downloaded nearly 25 million times since its Aug. 15 debut.
CreaCon Group, creators of the “City of Friends” preschool series, has appointed media executive Harold Sletten as CEO.
LIMA will sponsor Brand Licensing Hall, the mainland China licensing event and the largest licensing exposition in Asia.
A summary of the top headlines from The American International Toy Fair, which took place last week in New York City.
The Joester Loria Group, exclusive global licensing agent for The World of Eric Carle, has brokered a deal with Dophes for Eric Carle infant bedding and room decor in Canada.
The Licensing Industry Merchandisers Association is accepting entries for the International Licensing Excellence Awards from now through March 1.
Actor Matthew McConaughey has announced plans to expand his lifestyle brand JKL into apparel with a new menswear line set to launch in March.
Nickelodeon has announced the nominees for the 26th annual Kids' Choice Awards, which will air on March. 23.
Nickelodeon will premier its new preschool series "Peter Rabbit," based on the children's books by Beatrix Potter, Tuesday.
The cosmetics brand Bobbi Brown, a subsidiary of Estee Lauder, has tapped the Safilo Group to expand the brand into eyewear.
The Wish Factory has unveiled plans for a new range of items featuring the popular boy band One Direction.
Interactive company Ludia has teamed up with King Features and game developer Sarbakan for the new “Popeye Slots” iOS app.
The submission deadline for License! Global’s annual Top Global Licensors report has been extended to this Friday.
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