As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Crayola has signed a multi-year deal with Silver Dolphin Books for branded activity books and kits in North and Latin American.
NECA has unveiled its new line of toys featuring Hello Kitty and other top Sanrio characters.
Disney unveiled product plans for its upcoming film Monsters University with fanfare Monday, kicking off the event with a marching band performance that was followed by appearances from Billy Crystal and John Goodman.
Hasbro has extended its European partnership with the electronics company Lexibook to include additional franchises and to create the Lexibook Tablet Furby.
Legendary Entertainment has announced a wide-reaching licensing program for its upcoming film Pacific Rim.
Christian Siriano has teamed up with Payless ShoeSource to bring a pair of shoes that were featured in his Saturday New York Fashion Weekrunway show directly to Payless stores.
Titan Comics has launched the new magazine Totally...Matt Hatter Chronicles magazine, based on the hit CITV show.
Kidz Bop has teamed up with Six Flags Entertainment to add a live tour to its annual talent search competition.
Atlantyca Entertainment has signed a deal with the California-based manufacturer MerryMakers for a line of plush dolls and toys featuring Geronimo Stilton in North America.
Planeta Junior Italia has signed a deal with La Sirena Cicoccolato for chocolate Easter eggs featuring its brand Magiki.
American Greetings Properties has signed two new publishing deals for the Care Bears brand in the U.S.
WWE has appointed two new positions in its India office.
Ragdoll Worldwide has appointed Stephen Gould to the newly created position of commercial director.
Art Impressions is partnering with Frankford Candy for a line of licensed confections featuring its So So Happy brand.
Nickelodeon & Viacom Consumer Products partnered with groups across Asia Pacific for a slew of product lines, pop-up shops and events, boosting its presence in the region.
Warner Bros. Interactive Entertainment, TT Games, The LEGO Group and Marvel Entertainment have teamed up for the "LEGO Marvel Super Heroes" video game.
Ideas at Work has released a new augmented reality app based on its preschool series "Olly the Little White Van."
Lollipop brand Chupa Chups has had a sweet start to 2013 with a slew of new partners in France, Asia and Australia.
FremantleMedia has appointed Sangeeta Desai as its new chief operating officer and chief financial officer.
Sesame Workshop is bringing two classic Sesame Street titles to Sourcebooks' new "Put Me In The Story" app, which offers customizable versions of children's picture books.
©2013 ADVANSTAR COMMUNICATIONS INC. All rights reserved.