As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Peavey Electronics has partnered with The Beatrix Girls, a new line of music-based fashion dolls set to launch this fall.
Brand Licensing Europe this October will welcome some of the world’s leading consumer brands.
Warner Bros. Consumer Products U.K. has announced plans for major retail partnership with ASDA for Man of Steel.
VIMN has promoted Kerry Taylor to lead the MTV brand internationally and oversee non-music-related programming.
Lotus is getting ready for the British Grand Prix June 28-30 with a new range of toys and collectibles in the U.K.
FPgirl by FashionPlaytes has teamed up with Tootsie Roll Industries to bring candy brands to apparel embellishments for girls.
Little Busy Bodies has finalized a new deal with Procter & Gamble for a line of saline infused products under the Puffs brand.
Brazilian licensing agency Supermarcas Participações has tapped Versa Licensing to represent its brands in Mexico.
Vin Di Bona has made its collection of “America’s Funniest Home Videos” clips available for licensing.
Playboy Enterprises has teamed up with United Convenience Supply to launch a line of electronic vapor products.
Mr. Potato Head has traveled through space and time to take on the persona of Doctor Who’s Eleventh Doctor.
Chrysler Group and The Licensing Company are preparing for the North American launch of the Jeep Xtreme Performance outdoor apparel.
Broadcasters around the globe are signing on for the latest installment of Saban Brands’ “Power Rangers Megaforce.”
Frequent licensee Junk Food Clothing has tapped the brand management agency Artestar to license its own brand.
The Mary Evans Picture Library has added new imagery and artists to its portfolio as it readies for Brand Licensing Europe.
Canadian fashion brand RW&CO. has teamed up with actor Hayden Christensen for a menswear capsule collection.
Brand Licensing Europe has announced that Volkswagen will give the second keynote address at this year’s event.
A Hello Kitty airliner, developed by Sanrio and EVA Air, made its U.S. debut Wednesday.
Electronic Arts has teamed up with 10 National Red Cross Societies from around the world to feature the aide organization in “SimCity.”
Nickelodeon's 10th annual Worldwide Day of Play drew more than 35,000 kids and families to the Nethermead in Brooklyn's Prospect Park.
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