As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Reef Entertainment will create a series of video games for The Terminator films, in a new agreement with StudioCanal.
NECA has expanded its recently launched online stores at Mock.com to include merchandise for Kick-Ass 2.
Babies ‘R’ Us has introduced Sadie & Scout, a new collection of bedding and room décor for infants.
Nickelodeon is celebrating its 10th annual Worldwide Day of Play with a live event in Brooklyn's Prospect Park.
Anchor Bay Entertainment has teamed up with My Gym in the U.S. to promote the release of the newest “Chuggington” DVD.
Zodiak Media’s The Foundation has promoted Gwen Hughes to MD, following the departure of Vanessa Hill.
Diesel has launched a new DC Comics Super Heroes intimate collection for men in Europe in collaboration with Warner Bros.
Rapper Bryan “Birdman” Williams is launching two apparel brands at the Agenda trade show, this week in Las Vegas, Nev.
E-retailer Rue La La has collaborated with Benjamin Moore for a series of curated paint palettes.
Discovery Communications is showcasing several new t-shirt collections this week at MAGIC featuring some of its top shows.
The National Wildlife Federation has hired Maureen P. Smith as its new vice president of marketing and communications.
Licensing firm Consumer Strategies has signed on to represent Food-ology: You Are How You Eat.
Rocket Licensing has appointed License to PR to help promote the 45th anniversary of The Very Hungry Caterpillar.
The NBA and Taco Bell have teamed up for their second boxed meal promotion.
PGS Entertainment is seeing brisk sales for the animated series "Iron Man: Armored Adventures."
SEGA of America has teamed up with Epic-Scents to develop a line of air care products inspired by its brands.
Licensing Expo, the world’s largest licensing event, which is two weeks away boasts several new features this year.
Intelex Group has partnered with Aurora World for a range of heatable plush toys featuring YooHoo & Friends.
ITV Studios Global Entertainment has added two new licensees for the boys’ series “Matt Hatter Chronicles.”
The Joester Loria Group has signed two new partners for The World of Eric Carle-branded baby products.
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