An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
On Thursday, licensing professionals will host a series of discussions on the connection between licensing and toys at the Spielwarenmesse Toy Fair Germany.
Fox Animation, the studio behind the Ice Age and Rio franchises, has secured the motion pictures rights to the iconic Mr. Men Little Miss characters.
Warner Bros. Consumer Products has teamed with Puma to launch a range of co-branded apparel and accessories featuring Tom and Jerry and Superman.
For the first time in the brand’s 56-year history, Barbie is pulling out a cape and mask and transforming into a modern day superhero.
Beginning in summer 2015, Disney Cruise Line guests can immerse themselves in winter with a host of on-ship experiences inspired by Frozen.
A trio of top chefs from France–Daniel Boulud, Dominique Crenn and Michel Richard–have partnered to launch a new cooking brand.
Paws, Inc. has signed a range of new apparel licensees in the U.S., Brazil, Australia, Canada, the Middle East and France for Garfield.
Oriental Trading Company is planning a multi-category program of school and party supplies featuring artwork and characters from The World of Eric Carle.
A touring exhibition celebrating the history behind the ITV series "Downton Abbey" will make its world premiere at the Biltmore Estate in Asheville, N.C., Feb. 5.
Bare Tree Media will launch a line of digital stickers for mobile messaging featuring players from the Patriots and the Seahawks in time for the Super Bowl XLIX.
Actress Sofia Vergara is entering the fragrance business in a new partnership with Parlux Fragrances and Maesa for her debut scent.
Sony Pictures Consumer Products is looking for licensing partners in all categories for summer 2015’s third Smurfs movie.
Atlantyca Entertainment and Scholastic USA have collaborated to create the first-ever Geronimo Stilton app for IOS devices.
The Licensing Resource Group has signed an exclusive agreement to represent the University of Memphis’ licensing program.
Warner Bros. Consumer Products U.K., on behalf of DC Entertainment, is declaring Mother’s Day Wonder Woman’s official holiday, as it names the character as brand ambassador for the seasonal event.
Disney’s Frozen and Warner Bros.’ The LEGO Movie reached box office milestones this weekend, speaking to the power of licensed films.
Top brands including Frito-Lay’s Cheetos, Pokémon and American Eagle got up to some mischief yesterday with April Fool’s pranks.
KISS and Bare Tree Media have teamed to launch the “KISS Photo Bomb” app, which lets fans “KISSify” their photos and text messages.
Gruppo Cartorama is the latest licensee to join the growing roster of partners for Takkoda’s Pets Rock brand.
DHX Media has acquired the fellow Canadian business Epitome’s group of companies, producer of the teen-drama series “Degrassi.”
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