With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Beach products manufacturer JGR Copa will develop a collection of beach accessories for beer brands Corona, Modelo Especial and Pacifico.
Sanrio has revealed details for Hello Kitty Con 2014, the first official Hello Kitty fan convention in the world.
The Kardashian sisters are entering a whole new arena–hair care–in a new partnership with Farouk Systems.
SEGA has unveiled a star-studded lineup for the Sonic Boom fan event, which will be held in New York City Oct. 4.
BBC Worldwide ANZ has tapped SuperCheap Auto as the exclusive retailer of Top Gear-branded automotive accessories in Australia and New Zealand.
Santoro's Gorjuss design property has added a swath of new licensees around the world.
After more than five years leading the company, Mikael Hed will step down as chief executive officer of Rovio Jan. 1.
Warner Bros. Consumer Products is planning a new 3D interactive dark ride attraction, Justice League: Battle For Metropolis, at Six Flags St. Louis and Six Flags Over Texas.
"Toyze," an app for creating 3D-printed customizable character toys, has signed a licensing agreement with the developers of the popular app pet Pou.
Digital games company Miniclip and American Greetings Properties have co-created a mobile game based on Strawberry Shortcake titled “Berry Rush.”
Baby photographer Anne Geddes has teamed with FineArtAmerica.com to offer her work online for the first time.
41 Entertainment and Gaffney Global Licensing have signed two new licensees for Pac-Man in Australia and New Zealand.
The characters of Sanrio’s Mr. Men Little Miss brand are making a stop at the toy department of the Galeries Lafayette in Paris this month.
Konami Digital Entertainment has released the first-ever global Star Wars card battle game, under license from Lucasfilm.
Mr. Potato Head has traveled through space and time to take on the persona of Doctor Who’s Eleventh Doctor.
Chrysler Group and The Licensing Company are preparing for the North American launch of the Jeep Xtreme Performance outdoor apparel.
Broadcasters around the globe are signing on for the latest installment of Saban Brands’ “Power Rangers Megaforce.”
Frequent licensee Junk Food Clothing has tapped the brand management agency Artestar to license its own brand.
The Mary Evans Picture Library has added new imagery and artists to its portfolio as it readies for Brand Licensing Europe.
Canadian fashion brand RW&CO. has teamed up with actor Hayden Christensen for a menswear capsule collection.
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