With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Activision Publishing has developed a single- and multi-player singing video game based on the music competition series "The Voice."
The Joester Loria Group has extended Mountain Dew's presence in the sporting goods category with the launch of a new line of skateboards and scooters.
Southern department store Belk has debuted an exclusive collection from "Project Runway" season 12 winner Dom Streater.
Red Bull Media House has teamed with Roadhouse Interactive to launch "Red Bull Air Race–The Game," inspired by the actual air racing championship series.
August retail sales increased 2.7 percent unadjusted year-over-year, according to the National Retail Federation.
With a combined 35 years of licensing experience, two industry professionals have created a new consulting firm Ideaologie.
Australian skin care line Cancer Council Sunscreens has unveiled its Peppa Pig Kids SPF 50+ sunscreens.
The Toy Industry Foundation announced that $100 million worth of toys and games was distributed to children in need since their Toy Bank program was founded.
Bright Star Characters has appointed Just Licensing Australia to represent its Popcorn the Bear brand for licensing in Australia and New Zealand.
For the second year, Walmart has turned to the real toy experts–kids ages 18 months to 12 years–to find this holiday season's top 20 toys.
Her Universe and Hot Topic are teaming to host a "geek couture" fashion show and design competition at Comic-Con.
IDW Games and Twentieth Century Fox Consumer Products are planning a new big-box board game based on the first three seasons of the ’90s TV drama “The X-Files.”
Saban Brands has partnered with San Francisco’s Center for Childhood Creativity to develop a series of activities for kids.
Nathan's Famous has moved its retail food business to new licensing partner the John Morrell Food Group.
PVH Corp., owner of the Calvin Klein trademarks, has found a new joint venture partner for the brand in India–Arvind Brands and Retail.
The Jim Henson Company has sold the entire series of its cult sci-fi show “Farscape” to the U.K.’s BSKYB.
FremantleMedia Kids & Family Entertainment is springing into action in a new awareness campaign for preschool property Tree Fu Tom.
Toys ‘R’ Us will offer an expanded range of Daniel Tiger’s Neighborhood toys, as the brand heads to other top retailers.
Daredevil Development, Over the Moon Design JELC, thave launched the first-ever My Cat Pip game app.
“Sesame Street” character Abby Cadabby and Sesame Workshop's H. Melvin Ming will launch the annual Light It Up Blue global campaign to raise awareness of autism.
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