An exclusive look at the past, present and future of this iconic brand that has become one of the world’s most recognizable and beloved characters.
Universal Partnerships & Licensing has tapped Cookies United to create a line of decorated cookies and cookie kits based on the upcoming Minions movie.
CBS Consumer Products has released a new addition in its line of Star Trek alcoholic beverages, Klingon Bloodwine (tlhIngan 'Iw HIq).
Disney's Frozen is the No. 1 toy license of the year in Great Britain, according to the NPD Group, and is on track to overtake the No. 1 U.K. toy license of all time, Toy Story 3.
Celebrity wedding planner and TV personality David Tutera has partnered to develop a touring wedding show, Your Wedding Experience presented by David Tutera.
Outfit7 has appointed Dream Theatre to represent its digital brand Talking Tom and Friends in India.
Auto event brand Monster Jam has released a host of new toy offerings, continued its program at Lowe's and added new trucks to its mobile game.
Iron Gut Publishing has released a new limited edition print in its Wallace & Gromit art collection exclusively at Selfridges in London.
My Life Games has launched customizable Monopoly and Scrabble games, under license from Hasbro, exclusively on CafePress.com.
Licensed apparel specialist Poeticgem has signed on to create a line of licensed apparel featuring the Smiley brand.
Viper Room, the iconic music venue on Sunset Boulevard in Los Angeles, has collaborated with Vanson Leathers for a limited edition leather jacket.
Artist Maria Scrivan has licensed 14 of her cartoons to Recycled Paper Greetings.
Italian fashion brand and retailer Pynkiss Milano is planning a home décor line as well as a range of Abayas featuring Hello Kitty.
DRi Licensing has signed on to represent U.K. artist Doug Hyde.
Studio 100 International has appointed Sunny Lee as licensing manager in the Asian Pacific region.
Teenage Mutant Ninja Turtles and Pizza Hut are collaborating to promote the upcoming film Teenage Mutant Ninja Turtles, out this August.
Bonnier Corporation’s Field & Stream magazine is now available as a 30-minute weekly TV show, exclusively on Net2TV’s Portico TV service.
Pamela El is joining the National Basketball Association in the new position of chief marketing officer beginning Aug. 18.
Hasbro and IDW will auction off a one-of-kind My Little Pony: Friendship is Magic comic book for charity.
Finalists for the 2014 Licensing Awards in the product, retail and marketing communication categories have been unveiled.
Players in Australia's National Rugby League will wear an exclusive line of Marvel Super Hero-themed jerseys at the Round 21 games in August.
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