An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
FremantleMedia has increased its stake in Europe's No. 1 multi-channel network Divimove, making Fremantle the majority shareholder.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
DreamWorks Animation is restructuring its feature animation business, reducing its annual output from three films to two in an effort to drive profitability.
Warner Bros. Consumer Products has partnered with the LEGO Group to develop the first-ever collection of LEGO building sets for the classic Scooby-Doo franchise.
Sequential Brands Group has partnered with television and online retailer HSN to offer The Franklin Mint branded collectible and memorabilia products to consumers.
Knockout Licensing has established a core of inaugural licensees for Sony Pictures Television's TV series, "Outlander."
Nestlé has expanded its relationship with licensees Fraser and Neave to bring a wider range of its beverage products to Malaysia.
Winnebago Industries has partnered with Farm and City Insurance Services to offer a wide array of insurance coverage for recreational vehicles.
USAopoloy will create a co-branded version of its family board game Yahtzee with the film The Terminator, in a deal brokered by Creative Licensing Corporation.
The first book in Rovio Entertainment’s young adult book series Storm Sisters: The Sinking World, has been selected as a finalist for the Books at Berlinale event.
Discovery Communications has launched a new standalone app “Real Scary Spiders,” in partnership with Animal Planet.
Activision Publishing and McDonald’s USA are teaming up to feature Skylanders collectible toys in Happy Meals across the country.
Bazooka Candy Brands is expanding its line of Major League Baseball-branded Ring Pops this season to include new teams.
Puffin announced plans to publish a ninth Diary of a Wimpy Kid book on Nov. 5.
Viacom has publicly unveiled some of the findings of MTV's research into the attitudes of the Millennial generation.
The Topps Company has released Topps Bunt 2014, the exclusive Major League Baseball digital trading card app for iPhone, iPad and iPod Touch.
Entertainment One Licensing has teamed with Rainbow Designs to bring Peppa Pig to the nursery sector.
ZDF Enterprises has secured a number of new international sales for preschool series “Q Pootle 5.”
DreamWorks Animation’s AwesomenessTV has acquired fellow YouTube network Big Frame, a leader in digital talent management.
Disney and Kohl’s have launched a Disney-branded apparel collection for kids under the department store’s proprietary Jumping Beans brand.
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