An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Penthouse magazine has selected artist Sid Maurer to memorialize the Penthouse Pets in a series of paintings that will tour the world and be available for licensing.
British home brand Laura Ashley has developed a new line of pet products with licensing partner Unique Petz.
The Perth Mint is honoring "Star Trek: The Original Series" with the release of two silver commemorative coins, under license by CBS Consumer Products.
Publisher Meredith signed a multi-year renewal of its licensing relationship with FTD Companies for the Better Homes and Gardens-branded floral program.
Merchandise Monkey has made a number of new additions to its range of officially licensed Sony PlayStation merchandise in the U.K.
Viz Media has partnered with House Foods America to integrate its character Doraemon onto the packaging of a range of tofu products in the U.S.
Video game publisher Little Orbit has launched a contest that challenges fans of the Cartoon Network series "Adventure Time" to create a new character.
Olly Ltd. has appointed a licensing agent in the U.K. and Ireland for its Olly the Little White Van brand and appointed a licensing and marketing veteran to its board.
DC Thomson Consumer Products licensees are showcasing a range of new products for The Beano this week at Spring Fair in Birmingham, England.
Giani is debuting its new line of "Great British Bake-Off"-branded appliances this week at Spring Fair in Birmingham, England.
Licensing agency The Wildflower Group has expanded the licensing program for the Rock and Roll Hall of Fame and Museum with three new licensees.
Wet Seal celebrated the launch of its brand-new Fifth Harmony for Wet Seal apparel collection with a meet-and-greet in Sherman Oaks, Calif., Monday.
Haven Licensing is expanding its collaboration with the Australian Football League to create co-branded Sesame Street merchandise for 17 of the league’s teams.
Abrams Books is planning a new cookbook inspired by the Netflix series "Orange is the New Black."
WWE has officially changed its corporate logo to convey a more "contemporary, bold and powerful image" while maintaining the iconic “W.”
Boston-based public broadcaster and producer WGBH has optioned the rights to “Pinkalicious,” the New York Times best-selling children’s book series.
Apparel was front-of-mind this week as the semi-annual MAGIC Market Week trade show took place in Las Vegas, Nev.
Outdoor specialty store Field & Stream will open three new locations in September.
Preschool network Sprout has developed its own kids' tablet that will debut exclusively at Walmart in the U.S. this October.
Parragon, a division of DC Thomson, has reorganized its business into two new divisions–Parragon Publishing and Parragon International.
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