An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Steve Madden has launched a new line of footwear and handbags from Kendall and Kylie Jenner, the younger sisters of the Kardashian clan.
Disney Consumer Products has unveiled its new product line for the new Cars brand, Neon.
License! Global is now calling for submissions for its exclusive, annual Top Global Licensing Agents list.
Big Tent Entertainment is expanding its relationship with Tsuneo Goda, creator of the Domo character, to also represent the character Komaneko.
Entertainment One Licensing continues to expand the Peppa Pig brand in the U.S. with the launch of birthday-themed content and products.
SEGA Europe is strengthening its presence in Iberia with the appointment of two new licensing agents in the region for Sonic the Hedgehog.
LIMA has unveiled an updated website with a new look and improved functionality that makes it user-friendly on any device.
Studio 100 International and its licensing agent, Merchantwise, have appointed Headstart International as master toy licensee for the Blinky Bill brand.
Oral-B has launched an interactive oral care app for kids in collaboration with Disney and Marvel that is powered by DreamPlay.
Zumba Fitness is teaming up with Viacom to promote its lifestyle brand in Poland via the TV series “Miłość na Bogata” (“Rich Love”).
Lawless Entertainment has inked a new deal with Hoffman California Fabrics for fabric featuring the art property Suzy’s Zoo.
Hasbro is letting fans create the new Transformers character as it readies for the brand's 30th anniversary.
Sony Computer Entertainment America is planning a film version of its video game franchise, “Ratchet and Clank.”
U.K. publisher Pedigree Books is planning to include free character masks with all of its 2014 annuals.
Lawless Entertainment has partnered with iStoryTime to launch a new range of Suzy’s Zoo’s e-books.
Monster Jam has teamed up with Fantom for a new range of digital collectibles that will feature popular Monster Jam trucks.
Big Time Rush, the band that stars in the Nickelodeon series of the same name, will release their third studio album.
Paul Frank has launched its second annual nationwide Role Model contest to find its next teen ambassador.
Russian publisher Eksmo has signed on to create a range of titles featuring the Indian preschool brand Purple Turtle.
The Licensing Company has brokered a new partnership between Lysol brand and Quality Filters for air filters.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.