An exclusive look at the past, present and future of this iconic brand that has become one of the world’s most recognizable and beloved characters.
Stan Lee's Comikaze opens its doors today just in time for trick-or-treating and a full weekend of chances to dress up.
Sanrio kicked off the first-ever Hello Kitty convention Thursday at the Geffen Contemporary at MOCA in Los Angeles, Calif.
Pepsi has unveiled its latest fashion collaboration, called The Pulse of New Talent, created in collaboration with Vogue Italia magazine.
Biscuiteers has signed a delicious deal with Warner Bros. Consumer Products U.K. and Ireland for a range of iced biscuits, cupcakes and cakes.
Rudolph the Red-Nosed Reindeer is making a stop at Build-A-Bear Workshops this holiday season, in a new line of customizable plush.
British animation company Smallfilms and its licensing agent Coolabi have launched the first official licensed Bagpuss game app.
International brewer Heineken has launched its fifth annual #Heineken100 initiative featuring a number of exclusive product collaborations.
UCLA will offer a new licensing course in association with LIMA called “Licensing Entertainment" starting Jan. 6.
Lawless Entertainment has introduced Bonnie Boat & Friends, an all-new original preschool brand for animated series co-production and licensing.
Iconix Brand Group and it board of directors has appointed Sue Gove as an independent director of the company.
Designer brand Versace 19.69 Italia has signed with Those Licensing People as its exclusive licensing agent in the U.K.
Toys “R” Us has a new brand campaign in partnership with The Escape Pod and “Action Movie Kid” creator Daniel Hashimoto called “C’mon, Let’s Play.”
Comic-Con came again, and with it the total transformation of San Diego, Calif., into a pop culture wonderland.
Pokémon Company International is celebrating the grand opening of PokemonCenter.com, an e-commerce store featuring official Pokémon merchandise.
Random House Children’s Books will launch a new chapter book series featuring Anna and Elsa, from the Disney film Frozen.
To celebrate 40 years of the Funyuns brand, Frito-Lay and ACF Global will extend its lifestyle brand with a junior's and men’s apparel line.
New Era is adding 10 to 12 racecard drivers to its NASCAR licensed hat line starting in September.
Zeptolab has announced a multi-market Happy Meal promotion with McDonald’s for its mobile game brand Cut the Rope.
Actress Sofia Vergara has partnered with Kay Jewelers to launch a new jewelry collection.
Cartoon Network and H&M have launched a t-shirt line inspired by the animated comedy series “Adventure Time.”
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