An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Disney has created its first Latina princess, Elena of Avalor, who will appear in a spin-off of Disney Junior's hit preschool show "Sophia the First."
Xcel Brands has teamed with True Cosmetics to develop a skincare and cosmetics line for fashion designer Isaac Mizrahi, called True Isaac Mizrahi.
ITV Studios Global Entertainment has added a host of new gifting licensees for the Classic Thunderbirds brand at the Spring Fair trade show this week.
Penthouse magazine has selected artist Sid Maurer to memorialize the Penthouse Pets in a series of paintings that will tour the world and be available for licensing.
British home brand Laura Ashley has developed a new line of pet products with licensing partner Unique Petz.
The Perth Mint is honoring "Star Trek: The Original Series" with the release of two silver commemorative coins, under license by CBS Consumer Products.
Publisher Meredith signed a multi-year renewal of its licensing relationship with FTD Companies for the Better Homes and Gardens-branded floral program.
Merchandise Monkey has made a number of new additions to its range of officially licensed Sony PlayStation merchandise in the U.K.
Viz Media has partnered with House Foods America to integrate its character Doraemon onto the packaging of a range of tofu products in the U.S.
Video game publisher Little Orbit has launched a contest that challenges fans of the Cartoon Network series "Adventure Time" to create a new character.
Movile’s subscription-based entertainment app for kids, “PlayKids,” is adding e-books and more TV series to its service.
Jeffrey Gennette, who has served for the past five years as Macy’s chief merchandising officer, has been elected president, in a possible succession move.
Nicole Richie will bring her unfiltered sense of humor to a new VH1 reality series based on her tweets.
The app “Pou” has tapped Consumer Product Connection to develop a worldwide licensing program for the brand.
Celebrity interior designer Jennifer Adams has reached a multi-year agreement with the MT Company for a furniture collection.
CandyRific has added two new items in its line of Marvel Avengers novelty candy.
The humor brand Bodacious Broads will soon appear on a greetings line from Design Design.
Anchor Bay Entertainment has teamed up with Minute Rice and Amtrak to promote the release of the newest “Chuggington” DVD.
The Topps Company has launched a series of collectible Major League Baseball box sets based on content in its archives.
Brand Licensing Europe’s annual License This! challenge for new creative concepts is now open for entries.
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