With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
The National Football League has teamed up with JumpStart to develop a series of NFL-themed digital offerings for kids.
Sony and Rocket Licensing have teamed with Poeticgem to develop nightwear, underwear and loungewear inspired by “Breaking Bad.”
Nickelodeon is launching a new primetime programming block today on Nicktoons devoted to sports.
The last day to enter Brand Licensing Europe’s License This! competition for new creative concepts is this Friday, Sept. 5.
Sanrio has partnered with New York-based apparel company MAG Brands for a collection of Hello Kitty outerwear for the U.S. market.
Rights management company Paidas Management has been named as the global licensing agent for record cover artist Ioannis.
Coolabi has recently appointed two new licensing agents for its Poppy Cat brand–Firefly Brand Management in the U.S. and El Ocho in Spain.
Columbia Sportswear and the Dallas Cowboys have announced an apparel licensing partnership for co-branded sportswear, outerwear and accessories.
Fowl Moon Studios has released a new game app starring King Features' Betty Boop for iOS and Android devices.
Those Licensing People has been appointed as the master licensing agent for fashion brand and retail group Bolongaro Trevor.
Studiocanal has teamed up with Poeticgem for a new range of apparel featuring the classic movie The Terminator.
The new mixed media animated series “Lily’s Driftwood Bay” is set to debut on Sprout in the U.S. May 12.
Drexel University has extended its partnership with The Collegiate Licensing Company, the licensing affiliate of IMG College.
Men's fragrance brand Axe has teamed up with professional skateboarder Paul Rodriguez (P-Rod) to give the Axe Kilo line a new look.
Bulls Licensing has signed on to represent Licensing Management International and its client British Motor Heritage in the Nordics.
For the first time ever, an official Duff Beer (inspired by “The Simpsons” brew) will be available at retail.
Second quarter earnings for The Walt Disney Company exceeded expectations with a 10 percent increase in revenue from Q2 2013.
The Fung Business Intelligence Centre has appointed Deborah Weinswig as executive director and head of global retail research and intelligence.
Epic Rights has launched a new global licensing division dedicated to establishing partnerships between consumer products and entertainment-based IP.
Among the executives that will be honored at the K.I.D.S./Fashion Delivers Women In Industry Luncheon is Patti Buckner of Warner Bros. Consumer Products.
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