With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Hasbro and 3DPlusMe have introduced Super Awesome Me, a personalized 3D printing experience that allows kids to become one of their favorite characters.
The National Basketball Association and Harman International have announced a multi-year marketing and merchandising partnership for a number of the NBA's leagues.
Brandgenuity is shifting the licensing for Gas Monkey Garage (home to the hit Discovery show “Fast ‘N Loud”) into high gear with the addition of four new partners.
Lionsgate has named Kerry Phelan, to the newly created position of executive vice president of global franchise management and strategic partnerships.
Amazon has unveiled a new tablet built from the ground up for kids–the Fire HD Kids Edition.
Southern California-based lifestyle brand Old Guys Rule has expanded its line with three new licensees for wine, signs and drinkware.
Innovation First International and Hexbug will launch the new Tony Hawk Circuit Board toy line on shelves across Europe and North America this fall.
Platinum Films' "Matt Hatter Chronicles" has strengthened its foothold in the Middle East, with a new multi-territory, three-season deal with Cartoon Network.
Midoki and Rovio's third-party publishing division, Rovio Stars, have released the new app "Plunder Pirates" for iOS devices.
Toys 'R' Us and jewelry retailer Claire's are teaming up in a global partnership to launch Claire's in-store shops in TRU locations around the world.
Eyewear licensee the Safilo Group has appointed Henri Blomqvist to the newly established role of global commercial director.
American Greetings Properties has debuted a new line of Strawberry Shortcake makeup for girls in Brazil.
Random House Children’s Books is kicking off the new year with a raft of new titles based on its top children’s characters, TV shows and movies.
Walls 360 and Rubik’s Brand Limited are debuting their new Rubik's Cube “melted cube” wall graphics at CES in Las Vegas this week.
Beauty company Coty has acquired Lena White, the largest international distributor of OPI, one of Coty's power brands.
The Children's Place has expanded its existing franchise agreement with Fawaz A. AlHokair & Co. to open new stores in Egypt and the C.I.S.
Fam Brands’ Marika activewear label has signed a multi-year licensing agreement with Stone Mountain Accessories for women’s sportbags and handbags.
Digital Giving’s charity app “T-Shirt Booth” has added its 20th licensed character–DC Thomson’s Oor Wullie.
Lindex is planning a new line Moomin apparel collection this year in honor of what would have been brand creator Tove Jansson's 100th birthday.
JB Perrette has been named as the next president of Discovery Networks International following the resignation of Mark Hollinger.
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