An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
Square Enix has appointed CPLG to represent its video game series “Life is Strange” in Europe, the Middle East and North America.
Cartoon Network EMEA and retailer Zara Kids are teaming to launch a range of apparel inspired by the animated series “Adventure Time.”
Wanda Cinema Line Co., a division of Dalian Wanda Group, China’s largest theater chain owner and mall development company, will purchase Mtime.com, a Chinese online media outlet and e-commerce platform, for $350 million.
Singer and actress Jennifer Lopez and Italian shoe designer Giuseppe Zanotti have partnered to create an exclusive new capsule footwear and accessories collection.
The U.K. Licensing Awards has unveiled the finalists for several of its key categories.
NASCAR has unveiled its list of best-selling drivers across licensed merchandise retail sales for the first half of 2016.
LMCA has promoted Jane Ma to the position of brand licensing manager.
The Pokémon Company International, Princeton Entertainment and The MJR Group have announced that “Pokémon: Symphonic Evolutions” will return to London’s Eventim Apollo on Dec. 19 and 20.
SmileyWorld and LazyBee, a lifestyle brand, have joined forces to launch a new collection of sportswear.
U.K.-based publisher Egmont Publishing will feature the craft brand Crayola in its latest issue of Showcase magazine.
Dickies has joined forces with country music star Canaan Smith to launch the new Dickies Denim Collection.
Aurora World is spinning off the Pammee character from its YooHoo & Friends plush brand.
Canada's Studio Licensing has announced the acquisition of Canadian licensing rights to Emoji icons.
DHX Media will provide more than 2,500 half-hours of content to Alibaba Group’s video-on-demand service in China.
Kids Preferred has introduced its new brand The Moodsters, featuring toys for young children that teach the fundamentals of feelings.
Moschino has launched its new Looney Tunes collection at retail, after first showcasing the collaboration at Milan Fashion Week in February.
Home retailer PBTeen is planning an exclusive product collection from YouTube star Meg DeAngelis based on the partners' recent DIY web series.
Full-service, global branding, marketing and rights management company Epic Rights is heading into Brand Licensing Europe singing the praises of its red hot, perennial properties.
Disney Channel has optioned the new tween book series from Scholastic, Upside-Down Magic, for the development of an original TV show.
Disney debuted a massive range of product to consumers around the world on ‘Force Friday,’ with sales success that only further bolsters the company’s dominance as the leading licensor.
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