An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
Yoobi, a Target-exclusive line of school supplies, has partnered with Pharrell Williams’ creative collective i am OTHER to design a limited edition series of stationery for the back-to-school season.
Arsenal Football Club has named Fermata Partners as its North American licensing agency.
Columbia Pictures has tapped Rubie’s Costume Company to launch a range of costumes and merchandise based on new Ghostbusters film, in theaters now.
License! Global taps Eric Beder, financial analyst, Wunderlich Securities, to discuss Iconix’s revenue and stock prices, as well as if the agency has been meeting the expectations of its investors.
Life is Good, a lifestyle brand, has joined forces with more than 10 U.S. colleges to create a line of co-branded collegiate apparel.
With consumer spending expected to remain solid during the remainder of the year, 2016 retail sales are now expected to grow 3.4 percent over last year, instead of the 3.1 percent previously calculated, according to the National Retail Federation.
C3 Entertainment has partnered with Argentina-based MAG to create a line of apparel featuring The Three Stooges.
Aardman has tapped the Isle of Man Post Office to celebrate the studio’s 40th anniversary with a collection of stamps.
Swiss Diamond has appointed All-American Licensing to represent its cookware brand for licensing.
Multimedia publisher Insight Editions has launched a new range of 3D wood models and educational guidebooks, titled IncrediBuilds.
Rainmaker Entertainment has released the new film Ratchet & Clank, based on the PlayStation video game series of the same name, on 2,890 screens across North America.
Following two key acquisitions, a major commitment to content development and various new licensing initiatives, Activision is shaping its future as a 360-degree global entertainment powerhouse.
Hasbro has tapped IDW Publishing to publish a new comic series based on Hasbro’s “Mobile Armored Strike Kommand (M.A.S.K.)” property.
Disney has partnered with Kid Trax, a brand of Dorel Industries, to launch a custom designed ride-on toy featuring Disney-Pixar’s upcoming film, Finding Dory.
Nickelodeon Movies and Paramount Pictures have partnered with the snack brand Tastykake for limited-edition packaging featuring Teenage Mutant Ninja Turtles: Out of Shadows, which premieres June 3.
Archie Comics has partnered with Hoopla Digital, a mobile and online service for public libraries, to add titles from its portfolio to Hoopla’s digital app and online platform.
Licensing agency The Joester Loria Group has tapped Dope Couture, a Los Angeles-based streetwear and urban clothing brand, for a co-branded apparel range featuring Modelo Especial.
Koko Rose Media has appointed Karen Fowler as showrunner for “Flora of the Forest,” the preschool series formally known as “Deer Little Forest.”
Viacom International Media Networks has partnered with Parques Reunidos and Intu to develop a Nickelodeon-themed indoor family entertainment center at the retail location.
The Boy Scouts of America has added three new licensees–Riley Blake Designs, Liberty Clothing and Grande Place–to expand its current offering of consumer products.
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