With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Big Tent Entertainment has teamed up with NFL Players Inc. to bring together Domo and National Football League players on a series of co-branded products.
Authentic Brands Group is expanding the Taryn Rose footwear brand into hosiery and has added two new shoe collections to the line.
Apparel was front-of-mind this week as the semi-annual MAGIC Market Week trade show took place in Las Vegas, Nev.
Children's specialty apparel retailer The Children's Place has signed a franchise agreement with Arvind Lifestyle Brands to open stores in India.
Mercury Inpress has secured its first licensing agreement with Mind Candy to create next-generation coloring and activity books for the Moshi Monsters brand.
Home furnishings e-commerce website Ballard Designs is planning its second collaboration, this time with interior designer Bunny Williams.
Family Dollar Stores has rejected the acquisition proposal made by Dollar General and is moving forward with its merger with Dollar Tree.
Pop star Katy Perry has released her fourth fragrance in partnership with Coty Perfumes–Killer Queen’s Royal Revolution
by Katy Perry.
Genius Brands International has introduced the new streaming music service "Baby Genius JukeBox" on the brand's website.
Children’s line Bunnies By the Bay, a division of plush toys and gifts supplier Kids Preferred, has introduced the Pretty Girl fall apparel collection.
Rubie’s Costume Company is working on a line of costumes inspired by Marvel’s Captain America: The Winter Soldier.
Sony Pictures and director Chris Columbus are working with some of the 1980’s most iconic video game brands for the upcoming animated film Pixels.
Sears Holdings has introduced a summer 2014 women's collection from musician and “The Voice” co-host Adam Levine.
PVH Corp. has become a minority shareholder in the parent company of the Karl Lagerfeld brand.
Porsche Design has teamed up with Chester Bennington of the band Linkin Park for a menswear capsule collection.
Silvergate Media has awarded Grosset & Dunlap (an imprint of Penguin) the North American publishing rights for its preschool brand, Octonauts.
Michael Kors Holdings has partnered with Luxottica Group for Michael Kors Collection and MICHAEL Michael Kors eyewear.
Claire's gave a sneak peak of jewelry and accessories from the initial Roar line from Katy Perry’s new Prism collection.
Marvel and Feld Entertainment have unveiled a prequel comic book to set the stage for the upcoming "Marvel Universe Live!" arena show.
Kellogg Company is getting in on The Amazing Spider-Man 2 action with a new game app that let’s players step into the world of the upcoming
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