An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
DreamWorks Animation is expanding its partnership with licensing agency Compañía Panamericana de Licencias to Brazil.
Dylan’s Candy Bar has launched a limited edition candy collection to celebrate the 75th anniversary of The Wizard of Oz.
Discovery Communications is planning a line of Keurig-compatible, single-serve coffee cups inspired by the TLC series, “Cake Boss.”
Bulldog Licensing has kick started the licensing program for the new design property It’s a Wild Life with the addition of two new licensees.
Nerd Corps Entertainment has partnered with Shout! Factory and Screenvision for a new feature film based on its TV series, “Slugterra.”
Viacom International Media Networks Asia is collaborating with SMIT to launch the online edutainment platform My Nick Jr. in China.
Robert Graham has tapped licensee Barton Como to create a line of men's jewelry for the brand.
Hoho Rights has teamed with Immediate Media to launch a one-off magazine special featuring the CBeebies series “Cloudbabies.”
MerryMakers has partnered with Wonder-Shirts for a range of tees featuring the publishing and YouTube character Pete the Cat.
BBC Worldwide has made new senior hires across business development, legal and finance for its Asia division.
Budweiser, the official beer sponsor of the upcoming 2014 FIFA World Cup Brazil, has unveiled new product packaging for the event.
Temple Street Productions has named Jcorp as the Canadian apparel licensee for the tween drama “The Next Step.”
Forbes has licensed its name to the Swiss-based technology company Lotaris for a new mobile payment system called Forbes Digital Commerce.
Studio 100 International has appointed ABC Licensing to represent its flagship brand, Maya the Bee, in Australia and New Zealand.
Parham Santana has signed a new deal to bring the glamour of Turner Classic Movies to a line of men’s grooming products.
Footwear company Keds and singer-songwriter Taylor Swift have unveiled their new spring collaboration.
SodaStream has partnered with Sunny Delight Beverages to co-develop a new range flavorings for the home carbonation system.
Nine West, a division of The Jones Group, and the fashion magazine InStyle are expanding their limited edition footwear collaboration.
ITV Studios Global Entertainment has added new licensing partnerships for Platinum Films’ boys’ property Matt Hatter Chronicles.
SEGA Europe is strengthening its presence in Iberia with the appointment of two new licensing agents in the region for Sonic the Hedgehog.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.