With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Kraft Foods Group has announced a multi-year deal with Keurig Green Mountain to bring its branded coffees to Keurig brewing systems in the U.S.
Converse has unveiled the new fall Wiz Khalifa sneaker collection, the rapper's second line with the footwear brand.
Plush toy manufacturer Gund has launched its first-ever line of home textiles.
Cartoon Network Enterprises has teamed with Bandai Namco Games Europe and Little Orbit for the third installment in the "Adventure Time" video game franchise.
Disney Club Penguin is bringing the magic of Disney’s Frozen to Club Penguin Island from Aug. 21–Sept. 3 with the Frozen Party.
For the first-time ever, Transformers character Optimus Prime visited Northern Ireland last weekend to take part in the Belfast Ultimate Strongman Giant Weekend.
Mask-arade has released a set of One Direction desktop standees under license from Global Merchandising Services.
DC Thomson's weekly women’s magazine The People’s Friend is partnering with the group of charities that form the Age U.K. network.
Big Tent Entertainment has teamed up with NFL Players Inc. to bring together Domo and National Football League players on a series of co-branded products.
Authentic Brands Group is expanding the Taryn Rose footwear brand into hosiery and has added two new shoe collections to the line.
Viacom International Media Networks Asia is planning the first Nickelodeon-branded attraction in Asia.
A Fast & Furious ride is among the many new branded attractions that Universal Studios Hollywood is planning as part of a five-year transformation.
Radio Disney has signed a distribution agreement with Dees Entertainment to offer radio stations across the U.S. “Radio Disney Top 30.”
Lionsgate and the digital studio RocketJump Studios have formed a multi-year partnership to create film, television and digital content.
AG Properties has renewed its partnerships with 14 licensing agents worldwide for its five signature brands.
Destination Maternity has partnered with family lifestyle expert and designer Wendy Bellissimo for her first foray into maternity wear.
Oscar de la Renta is planning a limited edition tabletop collection created in collaboration with the New York Botanical Garden.
OPI and Ford Motor Company are planning a limited edition nail lacquer collection inspired by the Ford Mustang.
Clan TV in Spain has picked up Saban Brands’ animated series “Digimon Fusion.”
Cupcake Digital and DreamWorks Animation have released a new story app based on the TV series “Dragons: Defenders of Berk.”
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