An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Steve Madden has launched a new line of footwear and handbags from Kendall and Kylie Jenner, the younger sisters of the Kardashian clan.
Disney Consumer Products has unveiled its new product line for the new Cars brand, Neon.
License! Global is now calling for submissions for its exclusive, annual Top Global Licensing Agents list.
Big Tent Entertainment is expanding its relationship with Tsuneo Goda, creator of the Domo character, to also represent the character Komaneko.
Entertainment One Licensing continues to expand the Peppa Pig brand in the U.S. with the launch of birthday-themed content and products.
SEGA Europe is strengthening its presence in Iberia with the appointment of two new licensing agents in the region for Sonic the Hedgehog.
LIMA has unveiled an updated website with a new look and improved functionality that makes it user-friendly on any device.
Studio 100 International and its licensing agent, Merchantwise, have appointed Headstart International as master toy licensee for the Blinky Bill brand.
Oral-B has launched an interactive oral care app for kids in collaboration with Disney and Marvel that is powered by DreamPlay.
Zumba Fitness is teaming up with Viacom to promote its lifestyle brand in Poland via the TV series “Miłość na Bogata” (“Rich Love”).
Condé Nast Entertainment is adding to its slate of original programming with new digital series inspired by Vogue and Wired.
Nestlé Crunch has announced the limited-time return of its Girl Scouts candy bars, which were first introduced in 2012.
The Joy Tashjian Marketing Group has been named as the exclusive U.S. licensing agency for the character property Tired Ted.
Coolabi’s preschool brand, Poppy Cat, is returning to the U.K. kids’ festival LolliBop for the second year.
WWE has signed three new partners in India, to better serve the region’s expanding WWE fan base.
Weta Workshop has teamed up with the China Post to create an online shopping portal for customers in China.
Saban is reorganizing its businesses to accomodate its growth both domestically and abroad.
Entertainment One has signed on to handle worldwide distribution for the YouTube brand Simon’s Cat.
SEGA Europe is extending the reach of its “Total War” video games in a new deal for novels based on the franchise.
The U.K. virtual kids’ site BinWeevils.com has named board member Rod Henwood as its new chief executive officer.
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