An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
The Joester Loria Group, the exclusive licensing agency for Constellation Brands’ beer portfolio, has tapped SmartWorks Consumer Products to create a collection of Corona-branded grilling accessories.
NBCUniversal Brand Develop and Illumination Entertainment have partnered with street artist Buff Monster and surfwear company Rusty to create a capsule collection inspired by the Despicable Me and Minions franchises.
Brand innovation firm Tenet Partners has released its 2016 Top 100 Most Powerful Brands Report, with Coca-Cola claiming the top position for the ninth year in a row.
Carlos Falchi has tapped Accessory Headquarters to create a new range of handbags for the luxury fashion brand.
The Hurlingham Polo Association has unveiled its plans to develop a new sporting and lifestyle brand with the launch of a new product collection and through licensing the HPA brand globally.
Bluestar Alliance has partnered with Chlogan Eyewear to create a range of eyewear for the children’s brand, Limited Too.
HBO has tapped Mey Designs to create a jewelry collection inspired by its series, “Game of Thrones.”
Character World will launch a new bedding and accessory range featuring Pokémon after the recent launch of the mobile game, “Pokémon Go.”
Lionsgate has partnered with virtual reality company SilVR Thread to create a new VR game inspired by its new film Nerve, in theaters now.
Merchoid, an online video game merchandise retailer, will release a new, officially licensed “Zelda” dress that is based on Link’s classic look.
A U.K. survey of girls ages 7 to 15, conducted to mark the return of Cartoon Network's “The Powerpuff Girls,” has revealed that girls are ignoring stereotypes and are tougher than ever before.
Hot Topic has partnered with Her Universe to launch a new fashion collection inspired by Star Wars: The Force Awakens.
ZERTNation has signed with Global Licensing to expand its Z.E.R.T. brand into new licensing categories.
Boat Rocker Brands, a division of Boat Rocker Media, has tapped NTD Apparel to create an apparel range inspired by its TV series, “Lost & Found Music Studios.”
Americans are expected to spend slightly less this Mother’s Day compared to last year, according to the National Retail Federation.
Canada-based Corus Entertainment has appointed Pam Westman to the role of head of Nelvana Enterprises.
Emerging artist Nicole Tamarin has appointed Courtney Davis Licensing as her agent.
Disney XD will premiere “LEGO: Star Wars: The Freemaker Adventures” on July 4.
Atari’s “Battlezone” property will return with two new games–“Battlezone 98 Redux” and “Battlezone”–by U.K. game developer Rebellion.
Rovio Animation has partnered with 1905 Pictures to release The Angry Birds Movie in Chinese theaters.
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