How Jeffrey Godsick has redefined the culture, approach and global reach of 20th Century Fox Consumer Products and its popular brands.
SEGA of America has expanded the new Sonic Boom brand program with the addition of new merchandising partners for toys, comics, apparel and novelty items.
The Goodyear Tire & Rubber Company has teamed with Kent International to develop a brand-new line of bicycle tires and tubes.
Adidas Group North America has signed a licensing agreement with DuPont Protection Technologies to use its Kevlar technology and brand in a line of new football cleats.
Interior designer and best-selling author Jonathan Adler has signed REM Eyewear to create a range of women’s eyewear for his burgeoning lifestyle brand.
The Boppy Company, maker of the Boppy Feeding and Infant Support Pillow, has partnered with Rashti & Rashti to brings its brand to a range of new infant products.
Perry Ellis International has tapped DreamKyds to create a range of men's and boy's apparel and accessories under the Grand Slam golf brand.
British children's publisher Ladybird Books has challenged students from the London College of Communication to re-imagine its brand as it celebrates its 100th anniversary.
Transporation company Uber has teamed with Fuhu, the creator of the Nabi kids' tablet, to launch the UberFamily rideshare service.
Custom sportswear manufacturer Scimitar Sports has teamed up with U.K. confectionery company Swizzels for a range of apparel featuring some of its top candy brands.
Agency Rush has signed on to represent the design brand Magicomora, created by artist Sergio Mora.
Apple has acquired Beats Music and Beats Electronics, both of which were co-founded by rapper Dr. Dre, for $3 billion.
Walmart Stores has promoted Shelley Broader to executive vice president, president and chief executive officer of Walmart EMEA.
Coty has tapped Li & Fung to distribute some of its power brands in China including adidas, Rimmel and Playboy.
DreamWorks Animation and Cupcake Digital have released a new app based on the upcoming film How to Train Your Dragon 2.
Guru Studio’s Justin Time is growing around the globe with a dedicated store launching on CafePress and a new agent in Turkey.
Tickets are now on sale for Stan Lee's Comikaze the largest multi-media, pop culture convention in the LA.
The Kellogg Company has appointed the Joester Loria Group to develop and execute a licensing program for its Pringles snack brand.
Chinese new media company BesTV and Sesame Workshop are teaming to debut “Sesame Street” episodes.
The Internet’s most unhappy cat, Grumpy Cat, is getting her own Lifetime movie, Grumpy Cat’s Worst Christmas Ever.
Nerd Corps Entertainment is filling its roster of licensees for its boys’ action property Slugterra, building a portfolio that now includes 50 partners.
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