An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
The National Gallery Company has appointed licensee Danilo Promotions to produce calendars and diaries for the museum’s most famous paintings.
Sesame Workshop has appointed Mag Brands to produce a range of Sesame Street outerwear for the U.S.
Warner Bros. Consumer Products has teamed with its licensing partners to support the third and final film in The Hobbit trilogy.
The joint venture between 21st Century Fox's Shine Group and Apollo Global Management's Endemol and Core Media Group has launched.
Nickelodeon is celebrating the holidays with activations at shopping malls and recreation parks in Asia, South Africa and at Russia’s Domodedovo Airport.
Norman Bridwell, the author/illustrator of the Clifford the Big Red Dog children’s books died on Dec. 12 at the age of 86.
Lollipop brand Chupa Chups has signed a raft of new licensing deals in Italy.
The Light Fund, the U.K.'s charitable body for the licensing industry, has named 16 beneficiaries for the more than £90,000 it raised in 2014.
The University of California, Davis has partnered with alumni-owned business City Bicycle Company to create a branded bicycle.
Sprint is ending its title sponsorship for the NASCAR Sprint Cup Series after the 2016 season.
Enseco has renewed its licensing agreement with artist Jim Shore until 2019.
Cartoon Network and the CN show “Looney Labs” are now part of the Fluxx card game roster.
Social media celebrity Bethany Mota is launching a new beauty partnership with her debut signature fragrance with retail chain Aeropostale.
Warner Bros. Consumer Products is partnering with Pottery Barn and other licensees with DC Comics-inspired school supplies.
Collegiate Licensing Company, a division of IMG, kicked off an enhanced Spirit Cup competition as part of its 10th annual College Colors Day celebration.
Epic Rights has lined up new licensees to develop KISS apparel products that will appeal to every member of the KISS Army.
Virgin Galactic will work with global book publisher DK to create seven exclusive titles over the next two years.
License! Global, the official publication of Brand Licensing Europe, is calling for news for its exclusive Show Daily magazines.
Sears Holdings has appointed former Tesco executive Alasdair James as president and chief member officer of Kmart.
Sequential Brands Group has announced several initiatives for a global relaunch of the company’s recently acquired brand The Franklin Mint.
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