An exclusive look at the past, present and future of this iconic brand that has become one of the world’s most recognizable and beloved characters.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Twentieth Century Fox Consumer Products has lined up a multi-category licensing program for The Book Of Life, which hit theaters Friday.
Jamba Juice has entered into an exclusive multi-year licensing agreement with Hamilton Beach Brands to create a line of branded blenders and juicing products.
Bendon has selected supermodel and TV host Heidi Klum to replace Elle Macpherson as the creative director and face of its flagship Intimates brand.
The Sun Products Corporation has tapped HIA Brands to develop a range of branded home textiles inspired by the Snuggle fabric softener brand.
The average person celebrating Christmas, Kwanza and/or Hanukah this year will spend $804.42, up nearly 5 percent over last year’s actual $767.27.
Disney Consumer Products continues to introduce new “better for you” foods featuring some of its most popular characters worldwide.
Warner Bros. Interactive Entertainment and Kabam have released the new role-playing game "The Lord of the Rings: Legends of Middle-earth."
Bleacher Creatures has launched its 2014 NHL player plush collection, with Sidney Crosby of the Pittsburgh Penguins and Alex Ovechkin of the Washington Capitals.
Spanish pastry company Panrico has teamed up with Nottingham Forest's “Sendokai Champions” to launch a promotional campaign for Bollycao, Panrico’s chocolate brand.
Cherokee has appointed Copyright Promotions Licensing Group to represent Cherokee Global Brands in its European markets.
Knockout Licensing has added three new licensees for the social media canine sensation Boo–The World’s Cutest Dog.
The list of Downton Abbey licensees continues to grow with agent Knockout Licensing adding three new partners.
Starbucks has unveiled its fifth designer mug collaboration featuring two limited edition ceramic mugs created by Band of Outsiders.
American-style baking brand The Hummingbird Bakery is kicking off its licensing program with giftwares from Scoop Designs.
Saban Brands has appointed Daniel Castle as managing director of strategic business development.
Authentic Brands Group has revealed its newest brand–Mini Marilyn, a stylized character-based property.
Brand Licensing Europe is looking to build on the success of last year’s showwith new brands and by adding to its roster of unique show features.
My Gym Children’s Fitness Center has appointed Mary M. Mueller as head of business development.
Rainbow Group unveiled new plans for its Winx Club brand in China, including a theme park and consumer product program.
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