An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Authentic Brands Group is implementing the first phase of its growth strategy for youth lifestyle brand Airwalk with two new partnerships.
Omnichannel brand management company Xcel Brands has acquired two new fashion brands, H by Halston and H Halston.
These 14 stories not only highlight the top licensing news of 2014, but also showcase some of the key trends that shaped the year and form the foundation of things to come.
Bulldog Licensing has promoted Vicky Hill to the role of licensing manager.
Sentries Licensing, licensing agent for the Bright Star Characters property Popcorn the Bear in Turkey, has secured a new toy deal for the property.
Dark Hall Mansion has wrapped up its 2014 with the release of a limited edition print from artist Lauren Durieux.
Frank Blake, former chief executive officer and current chairman of The Home Depot, has been named the 2015 recipient of the National Retail Federation’s Gold Medal Award.
Rockpool Licensing has signed on to represent Four Seasons Licensing and Merchandising’s children’s literary property, Brambly Hedge.
MGA Entertainment has tapped Cupcake Digital to create a new app for its Lalaloopsy girls’ property.
Imaging brand Kodak is partnering with Bullitt Group for a range of Android-powered mobile devices that utilize Kodak software.
A range of characters from children’s entertainment will be dropping by the White House in Washington, D.C., this week for the annual Easter Egg Roll.
Ford Motor Company is celebrating the 50th anniversary of Mustang in collaboration with five world-renowned fashion designers.
Disney Interactive and Disney Channel have teamed with Little Orbit to develop video games based on Planes: Fire & Rescue and the tween telenovela “Violetta.”
DreamWorks Animation is expanding its partnership with licensing agency Compañía Panamericana de Licencias to Brazil.
Veteran illustrator Phil Marden has signed a number of new deals for his humorous conceptual illustrations.
Bulldog Licensing has been appointed to represent the gaming brands Saints Row and Dead Island across the U.S. and Canada.
¡Hola! TV, a new Spanish-language TV channel based on the magazines ¡Hola! and Hello!, will launch on DIRECTV May 1.
Cartamundi has added the Disney Planes Wings Around the Globe game box to its offerings for the Disney Planes brand.
Tipp Distributors has tapped the Star Candle Company to create a line of scented candles inspired by the Mexican soft drink Jarritos.
The Smithsonian has teamed up with The Great Courses to develop and produce educational seminars inspired by the group of museums.
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