With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Toys ‘R’ Us stores worldwide and Toysrus.com will launch the latest extension in Activision’s Skylanders franchise, "Skylanders Trap Team, Oct. 5.
Zodiak Kids has partnered with Live Nation to develop a live theater show for the Mister Maker brand that will tour Australia and New Zealand.
Vu Bui, chief operating officer at Mojang, the company behind the video game “Minecraft,” will give a keynote address at BLE next week in London.
Aardman has signed a number of new deals for its global brand Shaun the Sheep across a host of core categories.
Authentic Brands Group has signed an exclusive agreement with Indian distributor Reliance Brands to bring Juicy Couture to India.
HIT Entertainment, a subsidiary of Mattel, has appointed Lappset to design and build branded activity attractions for its top brands.
Lima Sky, the studio behind the mobile game "Doodle Jump," unveiled its new Doodle Jump toy line.
Famous Stars and Straps and Fox Consumer Products will produce a limited edition collaboration featuring original artwork from Fox’s TV show “Family Guy.”
Feld Motor Sports' Monster Jam has partnered with a number of new Australia-based licensees in preparation for a multi-city Monster Jam tour of Australia and New Zealand.
Interactive entertainment company Outfit7 Limited has renewed its agreement with Dragon-i for its Talking Tom and Friends brand for an additional year.
Go Speed International has tapped 360 Licensing to extend its Speedway Great Britain motorcycle racing brand.
Retailer Topshop is planning an exclusive apparel collection in collaboration with Adidas Originals based on the sportswear brand’s archives.
Giromax has released the new Angry Birds Go! line of mini Clay Buddies kits that let kids bring the Rovio characters to life in clay models.
Entertainment One is kicking off 2014 with a lineup of new products for its hit property Peppa Pig.
Hulu has bought The Jim Henson Company and DHX Media’s new original series "Doozers" for its Hulu Kids platform, in its first original series pickup.
The Fred Rogers Company is planning a second season of its animated series “Daniel Tiger’s Neighborhood.”
DHX Media has appointed Imports Dragon as the master toy licensee for its animated TV series “Johnny Test.”
The Trump Organization and furniture brand Dorya have teamed to develop a new furniture collection.
Rainbow has collaborated with Russian fashion designer Kira Plastinina to create a special edition Winx Club doll.
Warner Bros. Consumer Products is showcasing its myriad classic, heritage and television properties at New York Toy Fair this week.
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