An exclusive look at the past, present and future of this iconic brand that has become one of the world’s most recognizable and beloved characters.
NASCAR has teamed up with property developer AMP Group USA to open I-Drive NASCAR, a new indoor, high-performance kart racing facility in Orlando, Fla.
The Little Gym International is introducing SpongeBob SquarePants-themed Awesome Birthday Bash parties in partnership with Nickelodeon.
Fit For Sport has joined forces with Saban’s Power Rangers emPOWER program in the U.K. to launch a fitness guide to help children "power up."
The National Geographic Society has selected Mottahedeh to create porcelain dinnerware and gifts for its National Geographic Home brand in North America.
DHX Brands has launched a major U.K. brand awareness initiative to help promote its new In the Night Garden website and app.
Psycho Bunny has tapped A Squared Entertainment to extend its men's apparel brand into new categories, new demographics and new territories.
FremantleMedia has appointed Samantha Glynne as vice president of branded entertainment in its Digital & Branded Entertainment Division.
Preparations for the 20th anniversary of Guess How Much I Love You in 2015 are well underway, with Walker Books adding two new licensees for the brand.
Hoho Entertainment is teaming up with Martin Gates Productions and Cloth Cat Animation to develop a new animated TV series based on The Wind in the Willows.
Ireland's An Post has issued a collectible four-stamp set celebrating video game icons Nintendo’s Mario and SEGA’ s Sonic the Hedgehog.
Entertainment One Licensing has lined up a slate of activities to celebrate the 10th anniversary of “Peppa Pig” in the U.K.
Cartoon Network has opened an exhibition in Taipei, Taiwan, featuring its hit comedy brand Adventure Time.
Bandai America and Sync Beatz Entertainment have partnered with Evy of California for a line of augmented reality apparel featuring Tamagotchi.
Teva, a division of Deckers Outdoor, has tapped BBC international to license its children's wholesale business in the U.S.
Rocket Licensing has tapped C&M Licensing to develop a range of Q Pootle 5 apparel in the U.K. and Ireland.
Television celebrity and entertaining expert David Tutera has teamed with Sage & Co. for a new floral line.
BBC Worldwide is marking a year of momentous events with new merchandise for FIFA World Cup 2014, Doctor Who, Sherlock and more.
Beanstalk is expanding its territorial reach through a new strategic alliance with Asian brand licensing agency Click! Licensing.
Sears and Glamajama’s licensing agent Joy Tashjian Marketing Group are planning to expand the designer baby line for 2015.
Roth was a mentor to many, loved by most, generous to a fault and committed to family, friends and to a moral and ethical business methodology in the licensing and merchandising field.
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