An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
The Joester Loria Group, the exclusive licensing agency for Constellation Brands’ beer portfolio, has tapped SmartWorks Consumer Products to create a collection of Corona-branded grilling accessories.
NBCUniversal Brand Develop and Illumination Entertainment have partnered with street artist Buff Monster and surfwear company Rusty to create a capsule collection inspired by the Despicable Me and Minions franchises.
Brand innovation firm Tenet Partners has released its 2016 Top 100 Most Powerful Brands Report, with Coca-Cola claiming the top position for the ninth year in a row.
Carlos Falchi has tapped Accessory Headquarters to create a new range of handbags for the luxury fashion brand.
The Hurlingham Polo Association has unveiled its plans to develop a new sporting and lifestyle brand with the launch of a new product collection and through licensing the HPA brand globally.
Bluestar Alliance has partnered with Chlogan Eyewear to create a range of eyewear for the children’s brand, Limited Too.
HBO has tapped Mey Designs to create a jewelry collection inspired by its series, “Game of Thrones.”
Character World will launch a new bedding and accessory range featuring Pokémon after the recent launch of the mobile game, “Pokémon Go.”
Lionsgate has partnered with virtual reality company SilVR Thread to create a new VR game inspired by its new film Nerve, in theaters now.
Merchoid, an online video game merchandise retailer, will release a new, officially licensed “Zelda” dress that is based on Link’s classic look.
Highly recognized Warner Bros. Consumer Products executive says, "That's all Folks!"
Koko Rose Media and Bejuba! Entertainment have entered a global distribution partnership for the animated preschool series “Deer Little Forest.”
The National Retail Federation says that those celebrating the big game will spend slightly more than they did last year.
HSN is partnering with Tory Johnson to bring exclusive deals and new brands to HSN every month with the premiere of “Tory Johnson: Deal Hunter.”
Factory Entertainment, a California-based producer of licensed toys and collectibles, has unveiled the first product in its line of Deadpool products, the Deadpool Rocket Ride Premium Motion Statue.
Following its sales to the U.S. and Latin America, m4e has secured five more international broadcast deals for its animated series “Wissper.”
The U.S. Army has entered a licensing agreement with Source3 for 3D printed, personalized ornaments for service members, family and friends.
Fisher-Price is expanding its “Thomas & Friends” minis collection in a new cross-over with the “DC Super Friends” brand.
Avanquest Software has released “Goosebumps: The Game,” a prequel to the recently released movie by Sony Pictures Entertainment, on Nintendo 3DS in the U.K.
Spin Master has purchased the Etch A Sketch and Doodle Sketch brands from The Ohio Art Company.
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