An in-depth look at how this toy-driven company continues to evolve into an entertainment, content and licensing powerhouse worldwide.
Long-time Walmart executive Donald Soderquist, known as the “Keeper of the Culture,” passed away Thursday, July 21, due to complications from heart surgery at the Mayo Clinic in Rochester, Minn. He was 82.
G-III Apparel Group will buy Donna Karan International, the parent company of the Donna Karan and DKNY brands, from LVMH Moët Hennessy Louis Vuitton for $650 million.
Hot sauce brand Tapatio has tapped Brand Central to continue to develop its brand by launching into new product categories.
Disneyland Resort in Anaheim, Calif., has announced its plans for a new attraction inspired by the Marvel film Guardians of the Galaxy.
Toei Animation has tapped three new licensees to create merchandise and a concert event inspired by its animated series, “Dragon Ball Z.” The company has also appointed a new U.K. agent for the brand.
Discovery Consumer Products and Emaar Entertainment have joined forces once again to open the first-of-its-kind “Discovery Channel Shark Week” exhibit at Dubai Aquarium & Underwater Zoo.
MC Appliance, owners of the Magic Chef brand, has appointed Ted Kochowicz to the role of senior licensing manager.
SEGA has revealed two new “Sonic the Hedgehog” video games for 2017–“Sonic Mania” and an untitled original game.
Santoro has partnered with Selfridges to open a pop-up shop at the retailer’s London store this August.
Edgar Rice Burroughs has partnered with Microgaming for the exclusive rights to the Tarzan name for an online slot game. Creative Licensing brokered the deal.
Croakies has created a line of printed belts featuring Loudmouth's signature bold patterns.
Marriott International has signed on as the official hotel of several marquee National Basketball Association events around the world.
The British animal charity Battersea Dogs & Cats Home has partnered with Rapanui Clothing to launch a range of t-shirts, hoodies and tote bags.
Comic-Con International continues to be the place to find the latest and most exclusive previews of hotly anticipated films and limited edition products.
American rocker Sammy Hagar has partnered with Epic Rights and Prominent Brand + Talent to develop a licensing program for his Sammy's Island brand.
Konami Digital Entertainment has acquired the official UEFA Euro 2016 license and plans to incorporate the soccer tournament into its "Pro Evolution Soccer" gaming franchise.
Turner Broadcasting has named Vanessa Brookman to the newly created role of vice president, content and creative, for the U.K. and Northern Europe.
Cartamundi has created a three-in-one gift box of card games inspired by The Good Dinosaur, Disney•Pixar’s upcoming film, which will hit theaters Nov. 25.
The Quaker Oats Company, a subsidiary of PepsiCo, is bringing Girl Scouts Cookies to the snack aisle with the new line of Quaker Chewy Girl Scouts granola bars.
The Pokémon Company International is planning its first-ever retail activation with Smyths Toys Superstores at 80 locations across the U.K. and Ireland.
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