An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
FremantleMedia has increased its stake in Europe's No. 1 multi-channel network Divimove, making Fremantle the majority shareholder.
Nickelodeon is partnering with Toys 'R' Us for an exclusive marketing program and in-store experience for the upcoming movie, The SpongeBob Movie: Sponge Out of Water.
DreamWorks Animation is restructuring its feature animation business, reducing its annual output from three films to two in an effort to drive profitability.
Warner Bros. Consumer Products has partnered with the LEGO Group to develop the first-ever collection of LEGO building sets for the classic Scooby-Doo franchise.
Sequential Brands Group has partnered with television and online retailer HSN to offer The Franklin Mint branded collectible and memorabilia products to consumers.
Knockout Licensing has established a core of inaugural licensees for Sony Pictures Television's TV series, "Outlander."
Nestlé has expanded its relationship with licensees Fraser and Neave to bring a wider range of its beverage products to Malaysia.
Winnebago Industries has partnered with Farm and City Insurance Services to offer a wide array of insurance coverage for recreational vehicles.
USAopoloy will create a co-branded version of its family board game Yahtzee with the film The Terminator, in a deal brokered by Creative Licensing Corporation.
The first book in Rovio Entertainment’s young adult book series Storm Sisters: The Sinking World, has been selected as a finalist for the Books at Berlinale event.
Of second-screen users, 79 percent access a second device while watching TV programming.
Rocket Licensing has been appointed to represent the U.K. fashion accessory and cosmetics brand Models Own, known for its nail polishes.
Nickelodeon & Viacom Consumer Products has secured five new consumer product deals in Russia and the CIS for “Dora the Explorer.”
Amazon’s European TV and film service LOVEFiLM has bolstered its selection of kids' content with the addition of iconic TV shows.
The Joester Loria Group has signed a series of new partners to bring PepsiCo’s Pepsi and Mountain Dew brands to homewares.
Brand licensing company Art + Science has debuted its new Bitty Bettys line of fragrances at Hot Topic stores across the U.S.
Licensing agency Brandberry has tapped Bare Tree Media to create a range of branded virtual goods and mobile apps for its portfolio.
Entertainment One has opened its British film property Nativity for licensing, with the third film in the series slated for November.
Technicolor has optioned the rights from Fun Crew to develop and produce the 2D digital animated children’s series, “Cosmo, Bud & Boo.”
Iconic New York dance company the Rockettes is kicking its brand into high gear with the appointment of licensing agency Full Picture.
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