Brand Licensing Europe is kicking off its 15th event with a new show layout and more focused brand presentation for attendees.
How DreamWorks Animation is revamping brand licensing for the future.
For veteran footwear executive Albert Milhado, chief executive officer, Leomil Group, global partnerships and the ability to act locally will be the key driver of growth for this licensee over the next decade.
To manage the swelling licensing programs for the Activision catalog, the company brought in Ashley Maidy, vice president, global licensing and partnerships, in 2011.
Organized by the Licensing Industry Merchandisers' Association, this year's conference schedule is packed with informative sessions hosted by industry experts.
This year’s Licensing Expo is bigger and better than ever, with more properties, exhibitors and activations.
One of the most important strategies–and perhaps ubiquitous challenges–in brand licensing today is how to establish and sustain a brand franchise.
Global Pursuit and United Talent Agency will co-create a licensing program for Gwen Stefani’s Harajuku brand in China.
The start-up incubator firm Brandemonium has launched a new licensing division.
Imira Entertainment has tapped Exim Licensing Group to represent “Lucky Fred” in Latin America.
Mattel has restructured its European consumer products team to align its strategy across the region.
American Mensa, the U.S. branch of the international society, has appointed Perpetual Licensing as its exclusive agent.
Saban Brands has appointed Michael Bayer as its new senior vice president of business and legal affairs.
Following her participation in Licensing Expo in June, artist Kelly Hollins’ art brand Kelli Roo has been signed by an agent.
DHX Media has appointed Icon Promotions as its new licensing and merchandising in Russia.
Atlantyca Entertainment has appointed Euro Lizenzen as the German licensing agent for its Geronino Stilton brand.
Cartoon Network Enterprises has signed three new apparel partners for its series "Regular Show," and is showcasing the new product at MAGIC this week in Las Vegas, Nev.
Lawless Entertainment has been appointed to represent Blue Zoo Productions' kids series "Olive the Ostrich" in the U.S. and Canada.
LIMA has announced a list of 73 nominees for the 2013 International Licensing Excellence Awards.
FremantleMedia has announced the appointment of Keith Hindle as chief executive officer of its newly created digital and branded entertainment division.
Ragdoll Worldwide has appointed Hina Sanghrajka to the newly created position of brand manager.
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