Brand Licensing Europe is kicking off its 15th event with a new show layout and more focused brand presentation for attendees.
Planeta Junior is planning to present a full slate of new animated properties at MIPJunior.
Bendon has acquired Dalmatian Press, creating one of the largest producers of children's activity products in the U.S.
JCPenney has officially announced its appointment of Debra Berman as SVP of marketing.
Guillaume Soutter, co-founder of PGS Entertainment, has created a new company in Hong Kong.
Warner Bros. Consumer Products has expanded the role of Preston Kevin Lewis to include the India market.
Maya Maraj is joining Scholastic’s children’s publishing division in the role of licensing scout.
LIMA U.K. has announced a new venue and new sponsor for its annual BLE Global Networking party.
WWE has appointed Michele Martell as vice president of kids’ entertainment.
Redan Publishing has reorganized, appointing Jenny O’Connor and Julie Jones as joint managing directors.
Automobili Lamborghini has announced plans to exhibit at Brand Licensing Europe for the first time ever this year.
Bubble Gum Interactive has appointed Virtual World Licensing and AT New Media to represent “Space Heroes Universe!.”
The Joy Tashjian Marketing Group has been named as the exclusive U.S. licensing agency for the character property Tired Ted.
Saban is reorganizing its businesses to accomodate its growth both domestically and abroad.
Long-time Disney executive Jennifer Levine has joined Sprout as the network’s new vice president of communications.
memBrain has been appointed to represent singer-songwriter Christina Milian’s new brand Shelby Star.
Imira Entertainment has tapped Exim Licensing Group to represent “Lucky Fred” in Latin America.
Univision Communications has promoted Ignacio Meyer to the position of senior vice president, enterprise development.
LIMA has designated Kids In Distressed Situations and Fashion Delivers as the preferred charities for members to donate excess product.
Univision Communications is powering up with a multi-year licensing partnership with fitness expert and nutritionist Claudia Molina.
One of the most important strategies–and perhaps ubiquitous challenges–in brand licensing today is how to establish and sustain a brand franchise.
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