From an increased focus on building 360-degree franchises to a host of major executive moves, here's the news that shaped 2015.
The 16th Annual Toy of the Year Awards, hosted by the U.S. Toy Industry Association, honored the best toys and games of the year.
Spin Master has purchased the Etch A Sketch and Doodle Sketch brands from The Ohio Art Company.
Entertainment One, the international entertainment company behind “Peppa Pig,” has signed deals with seven new licensing partners a range of categories.
Playmates Toys, the global master toy partner for Cartoon Network’s “Ben 10,” has appointed the Giochi Preziosi Group as the pan European marketing and distribution partner for its upcoming “Ben 10” product range.
“Little Baby Bum,” an award-winning educational YouTube channel by El Bebe Productions, has appointed Parragon as its global master publisher.
PlayFusion, the creators of “RuneScape,” has appointed Tomy International as the master toy licensee for its upcoming fantasy role-playing game.
In anticipation of its upcoming film Trolls, DreamWorks Animation has added a host of licensees across numerous categories.
Discovery Consumer Products has added a wide range of new licensing deals and expanded its existing partnerships in North America for the Discovery Kids brand.
Thousands of toys and games will be unveiled this weekend in New York City at the 113th North American International Toy Fair–the largest toy marketplace in the Western Hemisphere.
Senior licensing executives Jessica Blue of UBM Americas and Dianne Bellchambers of Moose Toys will host a session on brand licensing basics at New York Toy Fair this Saturday.
Cold Stone Creamery has appointed Brand Licensing Team to build its brand in new food and beverage categories.
Brandgenuity has hired former Beanstalk executive Antonia Predovan as director of business development.
Richard Desroches has joined Imports Dragon as director of brands.
The world's third largest Meredith Corporation has signed a definitive merger agreement with Media General.
Warner Bros. Consumer Products EMEA has appointed Megalicense International as its licensing representative in Russia and the Commonwealth of Independent States.
Entertainment One is increasing its ownership of the preschool franchise "Peppa Pig" in a new agreement with brand co-owners Astley Baker Davies.
HTC Productions will unveil its animated series, “Hank the Cowdog,” based on the successful book franchise of the same name, at MIPJunior.
DHX Media has sold its TV series “Cloudy with a Chance of Meatballs: The Series” to Turner Broadcasting.
Learfield Licensing has selected OpSec Security as the authentication and online brand protection provider for the 560 schools of the Collegiate Licensed Properties Association.
Bulls Licensing will launch a new digital tool for licensors and licensees to aid in the brand building experience at Brand Licensing Europe this week.
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