After 146 years, Arm & Hammer stays fresh with licensees even as its younger siblings bring new brand extensions to Church & Dwight.
Actress Sofia Vergara has partnered with retailer Rooms To Go to create her first furniture collection.
41 Entertainment has appointed Legend Holdings as the textile licensee for its new Pac-Man series in Australia and New Zealand.
Fashion designer Nanette Lepore is expanding into the home category in a new partnership with Peking Handicraft.
HGTV and HSN have launched a new multi-year partnership that will see HGTV become the face of HSN’s outdoor living category.
Kellogg Company has partnered with Tabletops Unlimited to create a range of homeware items featuring current and vintage Kellogg brands.
Drinkware manufacturer Tervis has announced plans for a new line of insulated cups featuring a curated selection of images from the Smithsonian.
Classic British lifestyle brand Laura Ashley has partnered with Merison Groep for a contemporary kitchen and tabletop collection.
HGTV Home is teaming up with Jo-Ann Fabric and Craft Stores in the U.S. for a new line of home décor fabrics and trims, in a deal brokered by Beanstalk.
The Christian brand This is the Good News has partnered with Kurt S. Adler for its debut into the holiday market.
Bakery company Entenmann's has teamed up with Durakleen for a baking pan featuring 12 heart-shaped cups.
The Trump Organization has their licensing partner, Serta, to supply mattresses in one of its renovated resorts.
The Trump Organization has partnered with Dorya International for a new line of luxury furniture under the Trump Home brand in Turkey.
Town and Country Living has created a new collection of home furnishings based on the A&E reality show, “Duck Dynasty.”
MHS Licensing has launched the branded designs of artist Stephanie Ryan into a series of new categories.
Reckitt Benckiser's Air Wick brand is celebrating National Park Week with a line of air freshener products inspired by U.S. national parks.
HSN has partnered with interior designer Alexa Hampton to launch her first-ever textile collection, Alexa Hampton Home.
Discovery Communications has teamed up for Animal Planet pet products and kitchenware.
Lifetime Brands has signed an exclusive agreement with Housewares America for home products featuring Debbie Meyer.
KIK Custom Products is planning a new line of Clorox pool and spa products.
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