After 146 years, Arm & Hammer stays fresh with licensees even as its younger siblings bring new brand extensions to Church & Dwight.
The Yankee Candle Company has launched a new line of collegiate-themed candles with the Collegiate Licensing Company.
Earthbound has negotiated a new deal for the Chris Madden lifestyle brand following the end of its partnership with JCPenney.
Brands with Influence has brokered a new deal for Woolly & Tig bedding with Dreamtex.
Tim Gunn has inked a deal with Indecor Home Design to create a homewares collection in the U.S. and Canada.
Californian tabletop designer Laurie Gates has tapped IMG Licensing as his exclusive worldwide licensing agency.
Sequential Brands has brokered a new deal with Harris-Sachs for a line of Caribbean Joe outdoor textiles.
Jeffco Fibres has signed a deal with The Sun Products Corporation for Snuggle-branded bedding.
Hallmark and Disney Consumer Products have released a new line of partyware with expanded product offerings.
Univision Communications has cooked up a new deal with Gibson Overseas and HSN for Ingrid Hoffmann kitchenware.
Lifetime Brands has signed an exclusive agreement with Housewares America for home products featuring Debbie Meyer.
The New York Botanical Garden has partnered with Keeco for a line of bedding and bath products.
Nicholas Sparks has joined forces with Joss & Main to offer a curated collection of home goods inspired by his books.
U.K. animal charity Battersea Dogs & Cats home has launched a new line of pet toys in partnership with Rupert’s Pet Shop.
The heritage boat brand Chris-Craft has teamed up with the Miniot for a range of wooden iPhone cases.
MHS Licensing has launched the branded designs of artist Stephanie Ryan into a series of new categories.
Sanrio has teamed up with Blik for a new line of Hello Kitty wall graphics.
Actress Sofia Vergara has partnered with retailer Rooms To Go to create her first furniture collection.
The Trump Organization has appointed P&L Global Network as the licensing agency for the Donald J. Trump Signature Collection and Trump Home brands in Latin America.
Vandor is planning product lines for its new licenses, which include Transformers, My Little Pony, Curious George and the Ford Motor Company.
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