After 146 years, Arm & Hammer stays fresh with licensees even as its younger siblings bring new brand extensions to Church & Dwight.
Fashion designer Nanette Lepore is expanding into the home category in a new partnership with Peking Handicraft.
HGTV and HSN have launched a new multi-year partnership that will see HGTV become the face of HSN’s outdoor living category.
Infant product manufacturer Munchkin has introduced its first line of cleaning products in partnership with Church & Dwight’s Arm & Hammer baking soda.
Kellogg Company has partnered with Tabletops Unlimited to create a range of homeware items featuring current and vintage Kellogg brands.
Drinkware manufacturer Tervis has announced plans for a new line of insulated cups featuring a curated selection of images from the Smithsonian.
Classic British lifestyle brand Laura Ashley has partnered with Merison Groep for a contemporary kitchen and tabletop collection.
HGTV Home is teaming up with Jo-Ann Fabric and Craft Stores in the U.S. for a new line of home décor fabrics and trims, in a deal brokered by Beanstalk.
The Christian brand This is the Good News has partnered with Kurt S. Adler for its debut into the holiday market.
Bakery company Entenmann's has teamed up with Durakleen for a baking pan featuring 12 heart-shaped cups.
kathy ireland Worldwide has teamed up with BLP Commerce, the parent company of Organic Bouquet, for a line of floral gift products.
Jarden Corporation has announced plans to acquire Yankee Candle Investments for $1.75 billion in cash.
Celebrity chef and restaurateur Ming Tsai has unveiled his new collection of Simply Ming kitchen tools on HSN.
Landy International and designer Debra Valencia are partnering to expand the Debra Valencia brand to include home décor collections and women’s personal accessories.
Laura Ashley has added Firefly Brand Management to its network of licensing agencies in the U.S. and Canada.
Pretty Ugly has launched a new line of plush featuring Android-versions of Uglydoll characters, inspired by Google’s operating system.
Pacific Cycle has appointed Brand Sense Partners to represent two of its top bicycle brands, Schwinn and Mongoose.
Donny Osmond Home has added a series of new partners as Osmond celebrates the 50th anniversary of his TV debut.
The Seltzer Licensing Group has been appointed as the exclusive global licensing agent for the Scotts Miracle-Gro Company.
Team! Licensing has added new partners for the Peanuts brand in Germany.
Walmart Canada and Procter & Gamble have launched a series of mobile stores at 50 bus in Toronto.
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