Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
Old Bay seasoning will soon be used to spice up more than seafood, in a new deal with Thanasi Foods for sunflower seeds.
Discovery Communications has released the new Discovery Kids Outdoor Adventure Toys exclusively at Walgreens.
The Tommy Hilfiger Group, a subsidiary of PVH, has launched a limited edition Surf Shack capsule collection.
Benjamin Moore has partnered with The Colonial Williamsburg Foundation for Williamsburg-branded paint.
Disney Consumer Products has unveiled its first-ever line of Quinceañera gowns inspired by Disney Princesses.
Ice cream shop Baskin-Robbins has launched its first-ever line of freezer bars in partnership with Jel Sert.
CBS Consumer Products has partnered with Card.com for a new line of Star Trek-branded prepaid debit cards.
Warner Bros. and CBS Consumer Products for a limited edition collection of The Big Bang Theory/Star Trek merchandise.
Feld Entertainment is planning a new live show featuring characters from two of Disney Junior’s top shows.
Pretty Ugly has partnered with the concept store The Ave Venice for a range of custom-designed Uglydoll shoes.
China Education Television has tapped Bill Teitelbaum to serve as its U.S. representative for educational media projects in China.
Feld Motor Sports and Fox Sports have signed a five-year agreement to broadcast Feld’s motor sports stadium and arena events.
Simon & Schuster has signed a co-publishing partnership with sports icon Derek Jeter.
BBC America will celebrate the 50th anniversary of Doctor Who with the first-ever live simulcast pre-show from the YouTube Space Los Angeles.
Entertainment One is partnering for a second time with George at Asda for a new Daddy Pig loungewear collection of Peppa Pig gear for dads.
Warner Bros. Consumer Products has teamed with a wide array of licensees to bring fan-favorites home for the holidays.
Ford has tapped Mark Feldstein & Associates as one of the 50 companies to create product for Mustang’s 50th anniversary in 2014.
The Fédération Internationale de Football Association has tapped Cool Gear International for a range of 2014 FIFA World Cup collectibles.
1,800 brands from consumer goods categories like publishing, sports and food will be highlighted in the new Brands and Agents area of Licensing Expo.
American Kennel Club has appointed 4Licensing as the exclusive worldwide licensing agent for its portfolio of brands.
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