Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
Lisle International has added to the roster of licensees for Imangi Studios’ digital property Temple Run.
The collegiate marketing company IMG College and the branding and advertising agency SME are joining forces.
Univision Communications have teamed up with Soccer.com for clothing inspired by the Latino character El Chapulin Colorado.
The Topps Company and Stan Lee's Comikaze Expo have teamed up to offer a Mars Attacks exclusive trading card at this year’s show.
Toys ‘R’ Us has released its annual Toys ‘R’ Us Toy Guide for Differently-Abled Kids and, for the first-time, an app guide.
Discovery Communications has launched a new program based on the Discovery Channel TV series “Moonshiners.”
Mattel and Girl Scouts of the USA have teamed up to create a Barbie Be Anything, Do Everything participation patch.
d-Rights and Nelvana Enterprises have tapped Rising Star Games for the first-ever Beyblade game or Nintendo 3DS.
KIK Custom Products is planning a new line of Clorox pool and spa products.
The Trump Organization has their licensing partner, Serta, to supply mattresses in one of its renovated resorts.
DreamWorks Animation has secured a series of North American partners for Mr. Peabody & Sherman
SkiLogik has released a limited edition line of Grateful Dead skis featuring artwork by Mariella that use the band’s iconic imagery.
The first Marvel-produced Hulk series, “Marvel’s Hulk and the Agents of S.M.A.S.H” is set to make its debut Aug. 11 on Disney XD.
Shout! Factory and ITVS GE have announced a distribution agreement for more than 30 cinema classics.
U.S.A. Dawgs has unveiled its spring/summer and fall/winter footwear lines featuring patterns from Loudmouth Golf.
Mountain Dew has announced the next collaboration in its Green Label Exclusives program with photographer Atiba Jefferson.
Duncan Toys Company and Walt Disney Parks and Resorts have entered into a long-term strategic alliance.
HarperCollins Children’s Books has tapped two new partners to create costumes and nail polish for its Fancy Nancy book series.
Rapper Bryan “Birdman” Williams is launching two apparel brands at the Agenda trade show, this week in Las Vegas, Nev.
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