Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
Nickelodeon has tapped Johnny Cupcakes for a new adult apparel collection inspired by Teenage Mutant Ninja Turtles.
WWE and the Susan G. Komen charity are expanding their joint Rise Above Cancer campaign throughout October.
Terminex has teamed up with home goods manufacturer London Luxury to develop a line of products designed to protect against pests.
The new Rio Rainforest Adventure 4D attraction has opened its doors at the San Diego Zoo in California.
Licensing Expo and the American International Toy Fair are teaming up to cross-promote attendance at their 2014 shows.
E L James, author of the romance novel Fifty Shades of Grey, has launched a collection of wines inspired by the book series.
Man Cave, a home party service for men, has appointed Established Brands to expand its brand into licensing.
The series finale of AMC’s “Breaking Bad” aired Sunday, but fans of the show can still get their fix with themed offerings in New Mexico.
EA Sports will not publish a 2015 version of its college football video game after an ongoing dispute with the NCAA.
Licensing consultant Harris-Sachs has signed a new partnership between Who Dat and Sonic drive-ins in Louisiana.
Target has opened the first three pilot stores in Ontario, Canada, today.
Tommy Bahama and Major League Baseball Properties are kicking off the 2013 baseball season with two collector's edition shirts featuring the legendary players Willie Mays and Mickey Mantle.
The Joester Loria Group, licensing agent for PepsiCo North America, has secured a new food extension for SoBe Lifewater.
WWE has teamed up with The Bridge Direct for its first-ever range of construction toys.
Ice cream shop Baskin-Robbins has launched its first-ever line of freezer bars in partnership with Jel Sert.
Unilever is bringing Girl Scouts cookies to Breyers ice cream.
Guru Studio has appointed two new agents for its preschool series “Justin Time”-Knockout Licensing and Super RTL.
Zodiak Kids has tapped Wonder Forge for Tickety Toc games, in a deal brokered by Established Brands.
Nelvana Enterprises and Manhattan’s Hôtel Plaza Athénée are teaming up to celebrate the 80th anniversary of Babar with a yearlong promotion.
MAGIC continues to be the resource for the apparel industry, including licensed apparel licensors and licensees.
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