2014 was year of big successes (Frozen), milestones (Hello Kitty’s 40th) and industry-changing innovations (3D printing). Here’s a recap of the news that shaped the year.
Authentic Brands Group is bringing the Prince tennis brand to a new line of performance apparel exclusively at retailer Sports Authority in the U.S. and Puerto Rico.
Krispy Kreme has teamed up with Massimo Zanetti Beverage USA for new additions to its retail line of coffee products, in a deal brokered by Brand Central.
Nickelodeon will be the entitlement sponsor of the NASCAR Sprint Cup Series race on May 9, which will be dubbed the SpongeBob SquarePants 400.
On Thursday, Penguin Young Readers will kick off The Very Big Wiggle Tour, a month-long national campaign to celebrate Eric Carle’s The Very Hungry Caterpillar.
California lifestyle brand Hang Ten has entered into several new licensing partnerships that will extend its brand into the accessories and footwear categories.
Brand Brilliant Consulting has formed a strategic partnership with Simply Consulting Group, a retail firm that helps companies drive reatil performance.
Dr. Seuss Enterprises is launching a search for children ages 5 to 18 who excel in the areas of STEAM in celebration of the 25th anniversary of Oh, the Places You'll Go!.
Drew Sheinman has joined talent agency IMG as senior vice president of IMG Licensing.
Video personalization company Percy3D has hired two new employees to focus on the growing the firm's licensed content portfolio and driving business development.
Sony Music will co-host the Licensing Expo Opening Night Party and present popular girl group Fifth Harmony as the special guest performer.
Real Brands is ready to launch its new line of HillBilly branded beverages this spring.
Nine West, a division of The Jones Group, and the fashion magazine InStyle are expanding their limited edition footwear collaboration.
Disney Consumer Products has unveiled its new product line for the new Cars brand, Neon.
DreamWorks Animation and Netflix are adding to the slate of original series that will be available exclusively on the Internet TV streaming service.
Panama Jack continues to add new resort-inspired products to the home furnishings market with two new licensing agreements.
IDW Games and Twentieth Century Fox Consumer Products are planning a new big-box board game based on the first three seasons of the ’90s TV drama “The X-Files.”
Disney has teamed with Birds Eye frozen vegetables (owned by Pinnacle Foods) to encourage kids to eat more vegetables.
C3 Entertainment licensee RRParks Cards is planning an extensive Three Stooges trading card set.
Adidas has formed a long-term partnership with Oscar-nominated, Grammy Award-winning celebrity Pharrell Williams.
Nicole Richie will bring her unfiltered sense of humor to a new VH1 reality series based on her tweets.
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