The dream of one young man, his passion for comics and creativity has evolved into one of the world’s largest licensors and animation studios.
Yoga-inspired athletic apparel company Lululemon Athletica has teamed with Stanley Park Brewery in Canada to launch a branded beer.
Nordstrom is expanding its partnership with the women's retailer Madewell, part of the J. Crew Group, to bring the brand to stores across the U.S.
Goodyear is continuing to expand its reach beyond the tire aisle with the help of licensing agent IMG.
USA Boxing has named Under Armour as its official performance partner in a deal that will see the apparel brand provide head-to-toe apparel and footwear.
Donut chain Krispy Kreme has launched three new ready-to-drink iced coffees–mocha, vanilla and caramel–at merchants across the U.S.
Canadian children's entertainment company Spin Master has entered into an underwriting agreement for an initial public offering in Canada.
Oscar Mayer debuted the new Wiener Rover, a new all-terrain hot dog on wheels, on National Hot Dog Day last Thursday in New York City.
Basketball star LeBron James and his company SpringHill Entertainment have partnered with Warner Bros. Entertainment to create a range of new content.
Disney Store has unveiled the new collections and limited edition products that will launch at the Disney fan event, D23 Expo, in August.
MGA Entertainment has re-launched its fashion doll franchise Bratz with the new mantra: "It's good to be yourself, it's good to be Bratz."
IMG, through its licensing affiliate CLC, announced its extended partnerships with the Sugar Bowl Committee, the Tournament of Roses and the Heisman Trophy Trust.
BBC Worldwide is taking a page from the mega events strategy that highlighted the 50th Anniversary of Doctor Who with promotions to launch the eighth season.
Entertainment One Licensing recently added three fashion licensees to SO SO Happy, its lifestyle property for teens and young adults.
Gaming company Zynga announced multi-year sports licensing partnerships in football and golf under its new franchise brand Zynga Sports 365.
Footwear company Birkenstock is gearing up to license its brand with the help of its global consultant TM1 Trademark One.
From the Simpsons to Sons of Anarchy, Twentieth Century Fox Consumer Products has proven it has the savvy instincts needed to develop a broad array of licensed apparel programs.
From the Simpsons to Sons of Anarchy, Fox Consumer Products has the savvy instincts needed to develop a broad array of licensed apparel programs.
TV personality Kelly Osbourne, in collaboration with Jupi Corp, will launch her first ready-to-wear collection this September on HSN.
Apparel was front-of-mind this week as the semi-annual MAGIC Market Week trade show took place in Las Vegas, Nev.
Global brand management company Genius Brands International has secured a $2 million revolving line of credit with SunTrust Banks to finance future growth.
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