Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
Dentsu Entertainment USA has added three new licensees for "Little Battlers eXperience," an original concept created by Level-5.
Chef Fabio Viviani, a popular contestant on the reality competition TV show “Top Chef,” has teamed with Sipp for the new Fabio Viviani wine collection.
Confectionary manufacturer Healthy Food Brands has partnered with Welch's to develop and market a healthy snacks line under the Welch's brand.
American Girl, a division of Mattel, is expanding into Mexico in partnership with the high-end Mexican retailer El Palacio de Hierro.
Bookseller Barnes & Noble has launched Educational Toys & Games Science Centers at select stores across the U.S. and on its website.
Sensio announced the launch of Skinnygirl by Bella, a co-branded collection of small kitchen appliances from reality TV star and entrepreneur Bethenny Frankel.
Stan Lee's Comikaze opens its doors today just in time for trick-or-treating and a full weekend of chances to dress up.
Sanrio kicked off the first-ever Hello Kitty convention Thursday at the Geffen Contemporary at MOCA in Los Angeles, Calif.
Rudolph the Red-Nosed Reindeer is making a stop at Build-A-Bear Workshops this holiday season, in a new line of customizable plush.
UCLA will offer a new licensing course in association with LIMA called “Licensing Entertainment" starting Jan. 6.
Bulldog Licensing’s North American sister company is taking on the Garfield brand in the U.S. and Canada.
Tommy Bahama has inked a new deal with Oriental Weavers to create multiple collections of indoor and outdoor area rugs.
HSN and Univision Communications have launched a shopping service targeted to Hispanic costumers.
Discovery Communications has teamed up for a line of environmentally friendly pet waste products under the Animal Planet brand.
ShopNHL.com, the official online store of the National Hockey League, is highlighting its products this holiday season with a national campaign.
Licensing Expo and License! Global, in association with the International Housewares Association, are hosting a free webinar Wednesday.
DreamWorks Animation and Cupcake Digital have released a new app inspired by the VeggieTales DVD, Merry Larry & the True Light of Christmas.
Burton Snowboards has unveiled the 2014 U.S. team uniforms that will be worn by the U.S. snowboarding team at the 2014 Winter Olympics.
Workwear brand Dickies has signed a new deal with SG Footwear, a division of SG Companies, for kids’ footwear.
Lawless Entertainment is bringing the art brand Suzy’s Zoo to television in a new partnership with Trixter Canada.
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