Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
Twentieth Century Fox Consumer Products has collaborated with Delivery Agent to launch a new online store featuring its hit series "Empire."
More than 151 million people shopped either in stores and/or online over Thanksgiving weekend, according to the National Retail Federation.
"Sesame Street" has launched the new Everyday Heroes Club initiative to continue its mission of helping kids grow smarter, stronger and kinder.
Discovery Consumer Products has teamed with Horizon Group USA for a new line of crafts and children’s activity kits under the Discovery Kids brand.
Turner Licensing has teamed with camouflage designer and licensor RealTree to develop a new line of gifting and specialty products.
Pretty Ugly has partnered with Looney Labs to create a co-branded version of the Loonacy card game featuring the Uglydoll brand.
The Fabulous Beekman Boys are continuing to expand their lifestyle brand Beekman 1802 with the help of licensing agency Brand Central.
Playboy Enterprises and Burton have unveiled the latest Burton x Playboy snowboard collection, featuring vintage Playboy centerfolds and artwork by tattoo artist Chris Nunez.
The Joester Loria Group, exclusive licensing agency for PepsiCo North America, has added Jokari/U.S. to the growing portfolio of Pepsi and Mountain Dew licensees.
The Williamsburg brand has tapped Spicher and Company to create a new line of branded vinyl floor cloths.
Disney Consumer Products is kicking off the second annual Marvel Super Hero September campaign with a host of new product launches and activities for fans.
After months of build up, Warner Bros. Interactive Entertainment, TT Games and the LEGO Group have released the new crossover video game "LEGO Dimensions.”
Nickelodeon has secured the U.S.-broadcasting rights to m4e's new preschool animated series “Wissper,” which will make its debut on the channel in 2016.
DC Entertainment and Warner Bros. Consumer Products, in partnership with Mattel, have launched the first activations in the new DC Super Hero Girls initiative.
Imports Dragon has signed on as the exclusive distribution partner in Canada for the tween girls’ lifestyle brand Fashion Angels.
Massive Audio has followed up its popular TARDIS and Dalek Bluetooth speakers with a new collection of headphones featuring "Doctor Who."
PopCap Games, an Electronic Arts studio, has partnered with the entertainment destination Carowinds for a "Plants vs. Zombies" attraction.
The University of Wisconsin-Madison has tapped Fermata Partners, a division of CAA Sports, as its licensing agent in a new eight-year deal that will commence July 1.
Andover Fabrics has launched its line of fabrics for quilting and sewing inspired by the classic book series Little House on the Prairie.
Toys 'R' Us annual gift guide and holiday catalog, the Great Big Toys 'R' Us Book of Awesome, will come to life through augmented reality for the first time ever this year.
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