Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
The American Girl doll brand has partnered with select Marriott hotels across the U.S. to offer a branded getaway package for young guests.
After 11 years on top, Disney's Frozen has beat out Barbie as the top girls' toy brand this holiday season, according to the National Retail Federation.
DHX Media’s Caillou preschool brand is turning 25 next year, and to celebrate, DHX Brands is planning a year-long celebration.
Rocky Mountain Chocolate Factory and Maud Borup are pairing for a range of hot cocoa mixes.
Crayola has partnered with Lulu Jr. to develop book-making kits for children ages 4 to 12.
Bleacher Creatures is planning a line of plush dolls featuring characters from New Line Cinema and Metro-Goldwyn-Mayer Pictures’ The Hobbit trilogy.
Winter sports brand Burton has unveiled a new limited edition holiday line of snowboards adorned with iconic starlet Marilyn Monroe.
Pretty Ugly has partnered with Fathead to create a collection of Uglydoll wall graphics.
Loudmouth is teaming with performance headwear company Headsweats in a new deal brokered by the brand's licensing agent, The Brand Liaison.
"The Radio City Christmas Spectacular" has teamed up with kids' music brand Kidz Bop to offer a Kidz Bop Day at Radio City Music Hall, Dec. 7.
Hasbro and Ubisoft announced the launch of the Hasbro Game Channel which will begin airing on game consoles this fall.
Knockout Licensing has been appointed by Sony Pictures Television to manage licensing for the romantic/fantasy entertainment franchise “Outlander.”
Ultimate Fighting Championship has tapped Pacific Sportswear & Emblem Company to develop a line of accessories, gifts, novelties and souvenirs.
Epic Rights has lined up new licensees to develop KISS apparel products that will appeal to every member of the KISS Army.
Rovio Entertainment's North American consumer products licensing team has three new additions.
PNY Technologies has partnered with the LEGO Group for a range of LEGO-branded USB flash drives.
Family Dollar Stores has rejected the acquisition proposal made by Dollar General and is moving forward with its merger with Dollar Tree.
Rovio will preview its upcoming “Angry Birds Stella” mobile game exclusively at Barnes & Noble stores from Aug. 29 to Sept. 3.
Columbia Sportswear and the Dallas Cowboys have announced an apparel licensing partnership for co-branded sportswear, outerwear and accessories.
Rovio Entertainment has released the first “Angry Birds Stella” game in the new Angry Birds series.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.