Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
Sears Holdings has entered into lease agreements with European fashion retailer Primark for seven standalone stores in the U.S.
U.S. clothing brand Lotty Dotty has signed on to create a a new apparel range for the entertainment brand Talking Tom and Friends, in a deal brokered by Bulldog Licensing.
New York City-based licensing and branding agency The Wildflower Group has signed a new partner for fishing brand Rapala.
All American Licensing & Management Group has signed on to represent furniture lifestyle brand Postobello.
A Squared Entertainment, a subsidiary of Genius Brands International, has partnered with From Frank to expand the humor greeting card line into a broad-based lifestyle brand.
Loudmouth Golf has partnered with D.G. Yuengling & Son to design one-of-a-kind men's and women's pants and shorts inspired by the brewery.
AutoTrader.com has signed a multi-year renewal of its partnership with Turner Sports and the National Basketball Association.
This holiday season, Hallmark Gold Crown stores will celebrate the generous spirit of Rudolph and give back through a partnership with Toys for Tots.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Twentieth Century Fox Consumer Products has lined up a multi-category licensing program for The Book Of Life, which hit theaters Friday.
Sequential Brands Group has added five new licensees for its Caribbean Joe lifestyle brand and renewed three existing partnerships.
Bravado, Universal Music Group’s global music merchandising company, has taken on two new North American licensees for The Beatles brand.
The National Basketball Association has renewed its partnership with Under Armour for basketball footwear.
BBC America is planning two theatrical screening events of the Doctor Who 50th anniversary special, “Doctor Who: The Day of the Doctor.”
NECA has partnered with 343 Industries for a new global merchandise program featuring the “Halo” video game franchise.
King Features, worldwide licensor of Betty Boop and Popeye, has appointed Tycoon Group as its agent in Latin and Central America.
A new collection of Disney villains-inspired beauty products has arrived at Walgreens stores in the U.S.
Classic toys like LEGO and Barbie are still at the top of children’s wish lists this year, but non-traditional items are also in demand.
The new video game “Barbie Dreamhouse Party” is now available across Europe and Australasia, and will arrive in the U.S. in January.
Technicolor and Canada’s Mercury Filmworks have teamed up with Gaumont Animation for the animated TV series, “Atomic Puppet.”
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.