Brand Licensing Europe 2014 expects to top last year’s record-breaking attendance with even more features and new brands on the floor.
Build-A-Bear Workshop will add a Hello Kitty 40th anniversary edition to its current Hello Kitty collection of customizable plush.
Upper Deck has become the official trading card licensee of both the American Hockey League and the Professional Hockey Players' Association.
Apparel licensing company American Classics is celebrating its 20th anniversary this October.
Kids' healthy living brand Bloomers! Edutainment has signed its first major licensee–Joint Merchant for toys.
The University of Georgia has tapped Fermata Partners as its worldwide licensing agency, in a new five-year deal.
WildWorks, a developer of online worlds and free-to-play games, has appointed Peeko as the worldwide licensing agent for its Animal Jam brand.
Loudmouth has released a new line of officially licensed NCAA gym shorts.
SeaWorld Kids has launched a collection of three mobile games designed to engage the imaginations of preschool- and elementary-aged children.
Cookies United, a wholly owned subsidiary of United Baking Co., has purchased certain assets of the Silver Lake Cookie Co.
Universal Partnerships & Licensing and Garmin International have teamed up to release The Biggest Loser-branded fitness devices.
JLK Brand has teamed with Andrews & Blaine for a range of products for the book series Dork Diaries.
PVH has sold the footwear brand G.H. Bass & Co. to G-III Apparel Group for approximately $50 million in cash.
The Copyrights Group Limited has appointed The Joester Loria Group to represent The Snowman brand in the U.S. and Canada.
Perry Ellis International has launched a new e-commerce site for its Callaway Golf Apparel brand at CallawayApparel.com.
Crumbs Bake Shop has introduced a new cupcake collection inspired by Girl Scout cookies at its shops across the U.S.
Epicurean magazine brand Cooking Light has teamed up with SodaStream International for a range of co-branded soda syrups.
Crocs is the newest licensee for Boo–The World’s Cutest Dog, in a new deal brokered by Knockout Licensing.
Homeware and gifting brand Nambé has crafted a new licensing partnership with help from its recently appointed agency, Perpetual Licensing.
Branding executive Nicole Burt has joined the talent and media firm APA.
The Paley Center for Media in California has partnered with CBS Consumer Products for a Star Trek gallery exhibition.
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