Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
CBS Consumer Products has released a new addition in its line of Star Trek alcoholic beverages, Klingon Bloodwine (tlhIngan 'Iw HIq).
Celebrity wedding planner and TV personality David Tutera has partnered to develop a touring wedding show, Your Wedding Experience presented by David Tutera.
Auto event brand Monster Jam has released a host of new toy offerings, continued its program at Lowe's and added new trucks to its mobile game.
My Life Games has launched customizable Monopoly and Scrabble games, under license from Hasbro, exclusively on CafePress.com.
Viper Room, the iconic music venue on Sunset Boulevard in Los Angeles, has collaborated with Vanson Leathers for a limited edition leather jacket.
Jewelry designer Zalemark has teamed up with iconic singer Engelbert Humperdinck to commemorate the release of his new album Engelbert Calling.
Discovery Communications has signed a multi-year deal with TNA Impact Wrestling to bring the professional wrestling league to homes across the U.S.
Activision Publishing is spreading Skylanders cheer this season with the debut of a special holiday character, a balloon in the Macy’s Parade and new products.
The Toy Industry Association has announced the finalists for the Toy of the Year awards.
Epic Rights has partnered to create the new "KISS Official Photo App," which lets fans customize photos, texts and more with images of the rock band.
The brand experience company Liquid Agency has hired Marie McNeely as its new global director of business development.
41 Entertainment, Arad Productions and Namco Bandai Games have decided to add 13 episodes to the second season of “Pac-Man and the Ghostly Adventures.”
Knockout Licensing has granted the U.S.-based Inter-Governmental Philatelic Corporation the rights to create Downton Abbey stamp-collecting items.
343 Industries and Simon & Schuster’s Gallery Books imprint have signed a multi-year co-publishing program based on Microsoft Studio’s Halo video game franchise.
The Fred Rogers Company is planning a second season of its animated series “Daniel Tiger’s Neighborhood.”
For a second year, Women In Toys and Walmart are teaming up to hold the Women’s Global Economic Empowerment Initiative at NY Toy Fair.
Claire's and Dylan's Candy Bar are continuing their partnership with an expanded collection of accessories and beauty products.
MEGA Brands and Ubisoft are teaming to create a new line of collector construction sets based on “Assassin’s Creed.”
Imports Dragon debuted its newest item for the PBS preschool series from DHX Media “Caillou”–the Caillou talking doll.
Musical instrument manufacturer Peavey Electronics has launched a line of officially licensed Major League Baseball instruments and accessories.
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