Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
The Fabulous Beekman Boys are continuing to expand their lifestyle brand Beekman 1802 with the help of licensing agency Brand Central.
Playboy Enterprises and Burton have unveiled the latest Burton x Playboy snowboard collection, featuring vintage Playboy centerfolds and artwork by tattoo artist Chris Nunez.
The Williamsburg brand has tapped Spicher and Company to create a new line of branded vinyl floor cloths.
After losing her crown to Disney’s Frozen characters in 2014, Barbie is back at No. 1 on the National Retail Federation’s Top Toys list for the 2015 holiday season.
Jazwares is expanding its action figure and digital brand Tube Heroes to feature more than 40 social media stars.
Posh Paws has teamed with Ellen DeGeneres' lifestyle brand ED to create a collection of pet accessories.
Nickelodeon has named Chris Viscardi to the newly created role of senior vice president, content development, Nickelodeon Franchise Properties.
On Jan. 16, 2016, "Sesame Street" will launch its 46th season on HBO.
Artist Debra Valencia's new 2015 holiday collection of bath and beauty products is now available at Walmart and Rite Aid in the U.S.
Sanrio has appointed Wow! Stuff as the master gift licensee for its Mr. Men & Little Miss, with a new range of gift and novelty items set to launch in 2016.
Lionsgate has invested in game developer and publisher Telltale Games as part of the studio's content diversification initiative.
Actor and producer Mark Wahlberg has launched a limited edition apparel line with Indian Motorcycle. The star is also the brand ambassador for the company's Scout brand.
Five iconic British institutions will be exhibiting at Licensing Expo this year for the first time including The Royal Ballet and the Shakespeare Birthplace Trust.
Authentic Brands Group is bringing the Prince tennis brand to a new line of performance apparel exclusively at retailer Sports Authority in the U.S. and Puerto Rico.
Fox Consumer Products and FXX are celebrating the 25th anniversary of the first appearance of the Kwik-E-Mart on "The Simpsons" with a number of brand activations.
Comic book publisher Valiant Entertainment has partnered with Beijing-based DMG Entertainment to bring its slate of characters to features films, television and licensing.
Victory Tailgate is planning a line of canvas wall art for more than 600 U.S. schools.
Genius Brands International has appointed two new international sales agents to handle its growing portfolio of original television brands.
Toys 'R' Us has named Reg McLay as senior vice president of its Babies 'R' Us business, effective March 30.
Marvel is expanding its partnerships in the home textiles and room décor categories to focus on the college and adult demographic.
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