Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
NASCAR has teamed up with property developer AMP Group USA to open I-Drive NASCAR, a new indoor, high-performance kart racing facility in Orlando, Fla.
The Little Gym International is introducing SpongeBob SquarePants-themed Awesome Birthday Bash parties in partnership with Nickelodeon.
The National Geographic Society has selected Mottahedeh to create porcelain dinnerware and gifts for its National Geographic Home brand in North America.
Psycho Bunny has tapped A Squared Entertainment to extend its men's apparel brand into new categories, new demographics and new territories.
Kate Spade New York and Jack Spade are making their first foray into childrenswear with a new limited edition line of apparel and accessories at GapKids.
Target has announced a number of new initiatives for the holiday season centered on guest-friendly services–including exclusive products.
Banana brand Chiquita has teamed up with Origin Food Group to create a line of fruit and yogurt smoothies now available at Walmart in the U.S.
StoryToys and The Eric Carle Studio have released of “My Very Hungry Caterpillar,” the first fully interactive 3D app based on the Eric Carle character.
Entertainment One Licensing’s Peppa Pig is stepping onto the printed page with a new magazine from Redan Publishing, as well as a trio of other new licensees.
LIMA will host its next Executive Networking Breakfast in Los Angeles on Nov. 6 at the United Talent Agency headquarters.
SEGA of America has launched the return of Sonic the Hedgehog in the new video game “Sonic Lost World.”
Disney Consumer Products has stocked up on all the necessities for the Nov. 27 premiere of Walt Disney Animation Studios film Frozen.
Rudolph the Red-Nosed Reindeer has added another new licensee as it gears up for the 50th anniversary in 2014.
Sony Computer Entertainment launched the PlayStation4 in the U.S. and Canada Friday.
Sanrio and jewelry designer Onch Movement are launching a new collaboration today featuring Hello Kitty.
Her Universe is planning a series of five top secret t-shirts to celebrate the 50th anniversary of “Doctor Who.”
The Chrysler Group’s Ram Truck brand has teamed up with National Geographic for a photography book.
CafePress has launched the official online store for Cartoon Network’s animated series “Annoying Orange.”
Topps has released a line of its Qubi stamp collectibles featuring Activision’s Skylanders Swap Force in North America.
Anchor Bay Entertainment and Cedar’s Mediterranean Foods will mark the Jan. 7 release of the newest Tickety Toc DVD.
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