Universal Partnership & Licensing’s franchise-based business model is driving big returns for the company, both in brand loyalty and revenue.
Sears Holdings has entered into lease agreements with European fashion retailer Primark for seven standalone stores in the U.S.
U.S. clothing brand Lotty Dotty has signed on to create a a new apparel range for the entertainment brand Talking Tom and Friends, in a deal brokered by Bulldog Licensing.
New York City-based licensing and branding agency The Wildflower Group has signed a new partner for fishing brand Rapala.
All American Licensing & Management Group has signed on to represent furniture lifestyle brand Postobello.
A Squared Entertainment, a subsidiary of Genius Brands International, has partnered with From Frank to expand the humor greeting card line into a broad-based lifestyle brand.
Loudmouth Golf has partnered with D.G. Yuengling & Son to design one-of-a-kind men's and women's pants and shorts inspired by the brewery.
AutoTrader.com has signed a multi-year renewal of its partnership with Turner Sports and the National Basketball Association.
This holiday season, Hallmark Gold Crown stores will celebrate the generous spirit of Rudolph and give back through a partnership with Toys for Tots.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Twentieth Century Fox Consumer Products has lined up a multi-category licensing program for The Book Of Life, which hit theaters Friday.
Disney Consumer Products has unveiled a wicked new collection of products based on the upcoming Walt Disney Studios film Maleficent.
Marc Jacobs Beauty has launched a new e-commerce website designed to offer an immersive experience into the brand.
Pepsi debuted its inaugural Live for Now capsule collection of apparel and accessories at Bloomingdale’s in New York City Wednesday.
Billboard is reporting the Kidz Bop, the kids’ music brand that features young singers performing current pop songs, is up for sale.
Cupcake Digital and FremantleMedia Kids & Family Entertainment have released a new app based on “Tree Fu Tom.”
Knockout Licensing has added a trio of new Downton Abbey licensees for a range of play and novelty items.
Lawless Entertainment has been appointed to represent Aurora World’s YooHoo & Friends brand in North America.
Starbucks has unveiled its fifth designer mug collaboration featuring two limited edition ceramic mugs created by Band of Outsiders.
Disney Television Animation has begun production on “The Lion Guard,” an animated television movie based on The Lion King.
Andersen Press London has appointed Brentwood Licensing to continue the growth of their flagship Elmer the Patchwork Elephant character.
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