Brand Licensing Europe hosted its biggest show ever this October, marked by increases in both the number of exhibitors and attendees.
Toy manufacturer Playmobil will expand its NHL product line as part of the company’s continued partnership with the National Hockey League.
Random House Children’s Books has appointed Rachel Bader as its new licensing director.
McDonald’s has partnered with HarperCollins Children’s Books to launch Happy Meal Books focused on Valentine’s Day-themed storylines.
HSN is partnering with Tory Johnson to bring exclusive deals and new brands to HSN every month with the premiere of “Tory Johnson: Deal Hunter.”
Panini America has signed former University of Memphis quarterback and top NFL draft pick Paxton Lynch to an autograph and trading card agreement for the 2016 season.
The National Retail Federation is predicting that consumers who celebrate Valentine’s Day will spent slightly more than they did in previous years.
Victory Hill Exhibitions, a global production and distribution company, has appointed Daniel Pearce and Michael Mattox to open its “The Transformers Experience” and “Avengers S.T.A.T.I.O.N.” in Las Vegas, Nev.
Paper Punk has teamed with Hasbro's My Little Pony to release six new Paper Punk kits featuring characters from the franchise.
Kidoz has teamed with the KD Group, makers of the Kurio line of children's electronics, to provide users with a safe and more advanced content discovery experience through the Kidoz app store.
Dick’s Sporting Goods and UberRush have partnered to bring displaced football fans in Chicago and New York City official championship t-shirts after the Super Bowl.
Guru Studio, producer of TV series including "Paw Patrol," "Ever After High" and "Justin Time," has appointed Jennifer Mason as director of marketing.
Novelty manufacturer BigMouth has unveiled a series of new licensing deals for products including pool floats, mugs, string lights and more.
Sakar International has signed on to create a line of youth electronics for the Peanuts brand and renewed its licensing partnership with Nickelodeon.
Nickelodeon and Fisher-Price have unveiled an all-new toy line based on the network’s preschool series "Blaze and the Monster Machines" at New York Toy Fair.
The Fuller Brush Company has appointed licensing agent Alex Meisel & Co to expand its iconic American brand with home and lifestyle solutions that let consumers “Live Fuller.”
Endemol Shine Brand Partnership Group and the American Girl doll brandhave launched a cross-promotion with the reality competition series "MasterChef Junior."
Praim Group is planning a line of premium, kosher chocolate bars for the Mensch on a Bench brand, targeted to Jewish children and interfaith families in North America.
GreenLight Collectibles is planning a new line of die-cast replicas featuring Gas Monkey Garage, the auto shop featured on Discovery's reality series "Fast N Loud."
Kleenex Brand Facial Tissue, a division of Kimberly-Clark, has teamed up with fashion designer Betsey Johnson for a "Ready-to-Care" line of tissue packages.
Retro Apparel launched its first line of It's A Good Sign apparel at the MAGIC Marketweek trade show last month in Las Vegas, Nev.
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