2014 was year of big successes (Frozen), milestones (Hello Kitty’s 40th) and industry-changing innovations (3D printing). Here’s a recap of the news that shaped the year.
Authentic Brands Group is bringing the Prince tennis brand to a new line of performance apparel exclusively at retailer Sports Authority in the U.S. and Puerto Rico.
Krispy Kreme has teamed up with Massimo Zanetti Beverage USA for new additions to its retail line of coffee products, in a deal brokered by Brand Central.
Nickelodeon will be the entitlement sponsor of the NASCAR Sprint Cup Series race on May 9, which will be dubbed the SpongeBob SquarePants 400.
On Thursday, Penguin Young Readers will kick off The Very Big Wiggle Tour, a month-long national campaign to celebrate Eric Carle’s The Very Hungry Caterpillar.
California lifestyle brand Hang Ten has entered into several new licensing partnerships that will extend its brand into the accessories and footwear categories.
Brand Brilliant Consulting has formed a strategic partnership with Simply Consulting Group, a retail firm that helps companies drive reatil performance.
Dr. Seuss Enterprises is launching a search for children ages 5 to 18 who excel in the areas of STEAM in celebration of the 25th anniversary of Oh, the Places You'll Go!.
Drew Sheinman has joined talent agency IMG as senior vice president of IMG Licensing.
Video personalization company Percy3D has hired two new employees to focus on the growing the firm's licensed content portfolio and driving business development.
Sony Music will co-host the Licensing Expo Opening Night Party and present popular girl group Fifth Harmony as the special guest performer.
Warner Bros Consumer Products has lined up an array of Father’s Day products inspired by DC Comics characters.
FremantleMedia North America has formed its own original digital content studio, Tiny Riot!.
The Kellogg Company has appointed the Joester Loria Group to develop and execute a licensing program for its Pringles snack brand.
Professional basketball player Jeremy Lin and his company JLIN Marketing have appointed Seltzer Licensing Group to represent its brands.
Viz Media has added several new partners for the popular Naruto Shippuden manga and anime property.
Sony and Titan Merchandise have announced plans for a line of Breaking Bad vinyl figures.
HIT Entertainment, an affiliate of Fisher-Price, is planning brand-new CG-animated TV series based on the Little Peopl toy brand.
Design brand Rinekwall is the winner of the first-ever One to Watch contest for new Licensing Expo exhibitors.
Activision continues to expand the worldwide footprint for its Skylanders brand with a series of new publishing deals.
Warner Bros. Consumer Products, on behalf of DC Entertainment, has teamed with Party City Holdings in the U.S. and Canada for a new collection of party goods.
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