Cartoon Network has taken a fittingly adventurous approach to the merchandising and promotion of the hit series ‘Adventure Time.’
Mars Chocolate North America has paired its M&M’s brand with 20th Century Fox’s upcoming movie X-Men: Apocalypse.
DRi Licensing has signed a number of new deals for the Pets Rock brand, which combines celebrities with pets.
Dynamite has released the first-ever Grumpy Cat comic book, The Misadventures of Grumpy Cat and Pokey #1, which hit comics retailers worldwide Oct. 7.
C3 Entertainment has expanded its partnership with long-time licensee Desperate Enterprises to include the Motor Marc Lacourciere art brand.
Product development company Mark Feldstein & Associates has hired Annette Donnelly as sales manager.
Ultra Sport Products is heading to Brand Licensing Europe with four new licenses–Chelsea FC, West Ham United FC, Sunderland AFC and Fulham FC.
Bridal company Alfred Angelo revealed its 2016 Disney Fairy Tale Weddings bridal collection Wednesday at New York Bridal Week.
PopCap Games, an Electronic Arts studio, has partnered with the entertainment destination Carowinds for a "Plants vs. Zombies" attraction.
French football team Paris Saint-Germain has appointed Edge Americas Sports to expand its brand in the U.S. and Canada.
Young adult retailer Aéropostale has partnered with Himatsingka America to create a line of branded home textiles.
Perry Ellis International has entered into a new license agreement with Kiona for a wide range of bags and accessories under the Original Penguin brand in Mexico.
Tapatio Foods has signed Brand Central as its licensing agent to develop a food and beverage licensing program for its hot sauce brand.
Nickelodeon has signed on to broadcast “WWE Slam City,” WWE’s kids' animated short-form series, on the NickSports programming block on Nicktoons.
Greeting card designer Kathy Davis has signed seven new partners that will expand her brand into a range of apparel and home categories.
Disney Consumer Products has rolled out a robust product range for its upcoming comedy-adventure Big Hero 6, which will debut in theaters Nov. 7.
Stan Lee's Comikaze opens its doors today just in time for trick-or-treating and a full weekend of chances to dress up.
My Gym and Fisher-Price have partnered to launch a child development initiative featuring the Fisher-Price Laugh & Learn Smart Stages toy line.
Atlantyca Entertainment has gained a host of broadcast sales post-Mipcom 2014 for a variety of their key distribution properties.
Lionsgate is bringing the blockbuster Hunger Games franchise to the stage in partnership with Dutch media company Imagine Nation and the U.S.-based Triangular Entertainment.
MAGIC Marketweek has announced a new addition to its collection of fashion trade shows–Playground, its first-ever contemporary kidswear show.
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