Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
DreamWorks Animation has tapped Swadesh Essfil to create a variety of merchandise across its top properties in India.
Oxford Limited has signed its first deal in Malaysia with leather goods manufacturer Leapro.
Hot Wheels has teamed up with Toy State for a range of new remote controlled Hot Wheels-branded cars.
Global Pursuit will represent Pukeko Pictures’ preschool series “The WotWots” in Asia.
Von Dutch is re-emerging around the world with a robust profile that draws on the property’s artistic roots.
Global Pursuit and United Talent Agency will co-create a licensing program for Gwen Stefani’s Harajuku brand in China.
American Greetings Properties has extended the contracts of many of its licensing agents around the world.
Animaccord Animation Studios and Perfetti Van Melle have teamed up for a new line of “Masha and the Bear” chocolate.
BBC Worldwide has teamed with BesTV to launch a CBeebies-branded block on BesTV’s multi-screen platform.
Live Nation Merchandise has appointed the new licensing agency Global Pursuit in Taiwan, Hong Kong and China.
Nickelodeon and Viacom Consumer Products has teamed up with Calypso for an MTV Classic watch line.
American Greetings Properties has launched a new partnership between Care Bears and the character Bunny King in Asia.
A new collection of more than 150 products for the Bollywood superhero film Krrish 3 launched Tuesday in Mumbai, India.
Shine 360 has tapped the travel company Cox & Kings to develop a series of culinary holidays based on the MasterChef brand.
The Fédération Internationale de Football Association has tapped Cool Gear International for a range of 2014 FIFA World Cup collectibles.
Viacom International Media Networks Asia has renewed its strategic alliance with Global TV in Indonesia and appointed a new licensing agent in the country.
The Trump Organization has appointed licensing agent Infiniss to oversee expansion of the Donald J. Trump Signature Collection in South Korea.
Nickelodeon has sold a number of its key animated shows to broadcasters in Asia.
American Greetings Properties has signed its first licensing partners for the Care Bears franchise in China.
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