Universal Pictures and Illumination have tapped global brands to launch a cross-promotional campaign in support of the new film, The Secret Life of Pets.
NBCUniversal, a division of Comcast and the world's No. 11 licensor, has acquired DreamWorks Animation (the world's No. 18 licensor) for approximately $3.8 billion.
Genius Brands International has acquired two new animated series for its upcoming new Kid Genius channel.
Genius Brands International announced is expanding its partnership with Comcast to launch Kid Genius, a new channel on Xfinity On Demand.
Genius Brands International has partnered with Comcast to distribute its Baby Genius content.
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