Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
Village Tea Company has entered a multi-year licensing agreement with Verite Retail Group to create retail stores.
Brand Licensing Europe, the continent’s most influential licensing event, is gearing up for the largest show yet.
Macy’s and Lids Sports Group are teaming up to open sports team merchandise departments.
Rodale has Golden Goose to build a licensing program for its Men’s Health magazine in Europe.
Trinity Mirror has appointed Lisle to develop a U.K. merchandising program for the comic strip character Andy Capp.
SEGA Europe has tapped London Cakes for Sonic the Hedgehog-themed party cakes.
Duncan Toys Company and Walt Disney Parks and Resorts have entered into a long-term strategic alliance.
Moose Toys has launched a new collectible brand for girls–The Zelfs.
Sanrio is kicking of the U.S. re-launch of the Mr. Men Little Miss brand this weekend at Fred Segal in LA.
The Kidz Bop Kids have lined up a trio of live performances this weekend in New York and New Jersey.
The New York Botanical Garden has partnered with Keeco for a line of bedding and bath products.
CreaCon Group, creators of the “City of Friends” preschool series, has appointed media executive Harold Sletten as CEO.
Loudmouth has released a series of College Game Day pants in partnership with the NCAA.
Meier & Dutch has released a limited edition collection of Sons of Anarchy–inspired cigars and cigar accessories.
Licensing Expo and the International Home + Housewares Show, have announced a collaboration to cross-promote their shows.
Lawless Entertainment has appointed Metrostar to represent Suzy’s Zoo in the U.K. and Eire.
Playboy Enterprises will exhibit for the first time at this year’s Brand Licensing Europe as the brand celebrates its 60th anniversary.
Kmart Toys has unveiled its annual Fab 15 holiday toy list, featuring toys from Hasbro, Disney, LEGO and Spin Master.
Iconix Brand Group has invested $25 million in Complex Media, a multi-platform lifestyle brand geared toward millennial men.
The Jim Henson Company has secured a raft of new licensing deals for “Dinosaur Train,” as well as new television and digital partners.
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