Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
TVMania U.K. has signed on to create a new range of apparel and nightwear featuring the global conservation charity WWF-U.K.
Hit Entertainment has teamed up with the Minnesota Children’s Museum to develop a traveling exhibit featuring Thomas & Friends.
Mattel has formed a new division, Playground Productions, which will be dedicated to the creation of strategic, multi-platform storytelling.
Toys ‘R’ Us has unwrapped its 2013 holiday marketing plans, including a new TV campaign that features a real-life prank.
Wonder-Shirts has released a new line apparel and accessories for "Downton Abbey," as PBS preps for the fourth season.
Perry Ellis International has launched a new e-commerce site for its Callaway Golf Apparel brand at CallawayApparel.com.
Paws, Inc.’s Garfield is the latest character to join Digital Giving’s new app, “T-Shirt Booth.”
Town and Country Living has created a new collection of home furnishings based on the A&E reality show, “Duck Dynasty.”
Fluid World, the U.K. brand licensing agency appointed as master agent for Virgin Galactic has launched a CP program for the commercial spaceline.
Disney Consumer Products, ABC Family and the retailer Wet Seal are planning a new millennial lifestyle brand called Crush by ABC Family.
Animaccord Animation Studios has partnered with the Panini Group for Masha and The Bear sticker albums in Russia.
VIZ Media has become the North American master licensee for the anime series “K.”
A new range of balloons featuring designs from artist Rachel Ellen are now on sale across Europe through partner Qualatex.
Anchor Bay Entertainment has partnered with My Gym for a new “Chuggington” cross-promotion.
Fender Musical Instruments has signed a deal with rock ‘n’ roll clothier Dragonfly Clothing for a lifestyle fashion collection.
Where’s Waldo? will serve as New York City’s fifth official Family Ambassador in a new partnership with DreamWorks Classics.
Turner Broadcasting’s LazyTown brand has renewed a number of licensing partnerships in Australia.
Dialectyx Solutions is planning a new online educational program based on the Sony's “Dragons’ Den.”
Turner CN Enterprises has restructured its EMEA consumer products team.
Lotus is getting ready for the British Grand Prix June 28-30 with a new range of toys and collectibles in the U.K.
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