Warner Bros.’ Looney Tunes brand is harnessing its ‘take action’ message to extend its licensed and direct-to-retail food and beverage program around the globe.
Disney Store U.K.’s annual Share in the Magic charity campaign launched Wednesday with an event at the London’s Oxford Street location.
Garfield is strutting his way into the Jumble puzzle space in newspapers across the country today, in a themed puzzle by Garfield creator Jim Davis.
China Education Television has tapped Bill Teitelbaum to serve as its U.S. representative for educational media projects in China.
PVH has inked two new deals with BH Fashion Retailers to bring Izod and Van Heusen-branded apparel and accessories to the Philippines.
After ending its print edition in 2012, Encyclopædia Britannica has created a new way to engage its youngest readers–a tablet.
The National Football League has tapped lifestyle brand Tommy Bahama to create an officially licensed collection of premium apparel.
Bulldog Licensing’s North American sister company is taking on the Garfield brand in the U.S. and Canada.
ZeptoLab UK and CITV are bringing a series of animated short films based on the game app “Cut the Rope” to TV in the U.K.
Viacom International Media Networks and Twitter have inked to feature the beauty brand Essence in a Twitter Amplify campaign.
Panini has launched the first issue of the official Sendokai Champions magazine in Spain alongside collectible products.
Universal Studios Singapore has partnered with Sesame Workshop to create the first-ever Sesame Street theme park ride, set to open March 1.
Zodiak Media’s Marathon Media has appointed Eryk Casemiro as chief creative officer, kids.
The Joester Loria Group, licensing agent for PepsiCo North America, has secured a new food extension for SoBe Lifewater.
41 Entertainment has appointed Team Entertainment as the licensing agent for Pac-Man and the Ghostly Adventures in Italy and Greece.
The ICEE Company has teamed up with Heartland Sweeteners for a range of ICEE-flavored water enhancers.
Aurora World is expanding the YooHoo & Friends brand with a range of new partners in toys, publishing and digital.
Big Tent Entertainment is sponsoring this year’s Vans Warped Tour with plans for a Domo-themed stage and brand activation events.
Disney Consumer Products has unveiled its first-ever line of Quinceañera gowns inspired by Disney Princesses.
Iron Chef America has launched a new line of home meal kids inspired by the hit Food Network series.
ITV Studios Global Entertainment has appointed VMC Accessories to produce a Matt Hatter Chronicles dress-up line.
©2013 ADVANSTAR COMMUNICATIONS INC. All rights reserved.