Fifteen years after its TV debut on Nickelodeon, SpongeBob SquarePants remains an international pop culture icon with expanded merchandise lines and new collaborations.
Warner Bros. Consumer Products has partnered with a wide array of licensees to develop fan-favorite gifts prime for holiday wish lists.
Bendon has selected supermodel and TV host Heidi Klum to replace Elle Macpherson as the creative director and face of its flagship Intimates brand.
Spanish pastry company Panrico has teamed up with Nottingham Forest's “Sendokai Champions” to launch a promotional campaign for Bollycao, Panrico’s chocolate brand.
Warner Bros. laid out an aggressive content strategy aimed at increasing profits while “doubling down on outstanding content” at a Time Warner investors meeting Wednesday.
For the fourth year in a row, Nickelodeon has partnered with The National Breast Cancer Foundation in Australia for a SpongeBob SquarePants promotion.
River of Goods is planning a lighting collection inspired by the hit TV series "Downton Abbey," in a deal brokered by Knockout Licensing.
Cartoon Network Enterprises, Steve Jackson Games and USAopoly have launched Munchkin Adventure Time card game.
Saban Brands’ animated TV series “Digimon: Fusion will air on Yep! on ProSieben MAXX in Germany this November.
Mercis and Telescreen (part of the m4e group of companies) have sold the TV series “Miffy’s Adventures Big and Small” to ABC4Kids and Dutch public broadcaster KRO.
Studio 100 has signed a deal to air its content in the Middle East for a period of three years via Mondo TV and extended its existing partnership with distribution company Comarex.
Nerd Corps Entertainment has added a slew of new licensees for its action property Slugterra in Italy, Latin America, Russia, Turkey, Israel and South Africa.
Digital publisher Lion Forge Comics has released two new digital comic books based on 1980s TV shows.
Rainbow is broadening its agreement with licensing agency Planeta Junior.
Toys ‘R’ Us has debuted a revamped YouTube channel designed to be the go-to destination for programming for all things toys.
Atlantyca Entertainment’s licensing partner BRB Internacional has inked a new deal with Librodivo for a line of Geronimo Stilton board games.
Vincent Chalvon-Demersay is stepping down as chief executive officer of Marathon Media, citing personal reasons.
ShopNHL.com, the official online store of the National Hockey League, is highlighting its products this holiday season with a national campaign.
Nickelodeon and Amazon.com are celebrating the launch of the holiday shopping season with three Nick-themed e-boutiques.
Netflix has called in the big guns for its first-ever original kids' series, with plans to debut “Turbo Fast” in partnership with DreamWorks Animation.
Viacom International Media Networks has named Oliver Nitz as senior vice president of mobile brand licensing.
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