With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Sony and Rocket Licensing have teamed with Poeticgem to develop nightwear, underwear and loungewear inspired by “Breaking Bad.”
Nickelodeon is launching a new primetime programming block today on Nicktoons devoted to sports.
Coolabi has recently appointed two new licensing agents for its Poppy Cat brand–Firefly Brand Management in the U.S. and El Ocho in Spain.
The Kardashian sisters are entering a whole new arena–hair care–in a new partnership with Farouk Systems.
BBC Worldwide ANZ has tapped SuperCheap Auto as the exclusive retailer of Top Gear-branded automotive accessories in Australia and New Zealand.
Warner Bros. Television Group is celebrating the 20th anniversary of the series premiere of "Friends" with a Central Perk pop-up shop and product program.
ITV Studios Global Entertainment and its master toy partner Vivid have appointed Headstart International as the local toy distributor in Australia for “Thunderbirds Are Go.”
Mattel is re-launching its line of BeForever historical American Girls dolls with a little help from the Lifetime fashion competition series "Project Runway."
StoryToys has released 3D pop-up activity app based on the Poppy Cat franchise and developed in collaboration with Coolabi and The Kindly Ones Productions.
BBC Worldwide is partnering with Microsoft Studios and Mojang to bring Doctor Who to "Minecraft: Xbox 360 Edition."
NBCUniversal has launched an original video programming initiative that will be featured across its digital platforms.
PGS Entertainment has sold the animated series “Chaplin & Co” to more than 100 territories worldwide.
Mattel has tapped VMC Accessories to produce a range of licensed accessories for its girls’ brand Monster High in the U.K.
The Walt Disney Company and the Shanghai Shendi Group, are making an additional investment to accelerate the expansion of the Shanghai Disney Resort.
Brandgenuity has launched the licensing program for Gas Monkey Garage, famous for fixing up and flipping hot rods, classic cars and motorcycles.
Epic Rights has launched a new global licensing division dedicated to establishing partnerships between consumer products and entertainment-based IP.
ABC will air a Captain America spin-off series based on the female lead in the films Agent Peggy Carter.
Imports Dragon has added to its toy line for Nelvana’s preschool series “Max and Ruby” with a line of character plush.
Bandai Namco Games U.K. has announced that the “Pac-Man and the Ghostly Adventures 2” video game will be available in October in the U.K.
Egmont is planning to expand its Masha and the Bear publishing program across Europe, following the success of the line in Russia.
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