It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
MTV and Aloft Hotels have launched an Asia Pacific edition of the talent show competition “Project Aloft Star.”
Imira Entertainment has taken worldwide distribution rights (excluding Austria and China) for the live-action series "Austrian Tom Turbo" (188 x 26).
Turner Broadcasting System will add Cartoon Network to Southwest Airlines' inflight entertainment portal, which streams free live television programming to passengers compliments of Dish.
Viacom has licensed some of its Nickelodeon shows to third-party stations across Europe this summer.
Discovery Consumer Products has renewed its longstanding direct-to-retail partnership with Toys 'R' Us U.S. and Toys 'R' Us Australia.
SmileyWorld, OuiDo! Productions and international brand manager PGS are teaming up to launch an original, animated TV series for kids 4- to 7-years-old featuring the Smiley brand.
For the first time, Activision Publishing will bring its Skylanders brand to Comic-Con International, taking place this week in San Diego, Calif.
“Tree Fu Tom” will take to the U.K. stage in 2015, in a deal between Fremantle Media Kids & Family Entertainment and Premier Stage Productions.
Tin Man Brewing Company and the Federation of Beer are working together to launch the Star Trek-inspired Klingon Warnog Ale in the U.S.
Warner Bros. Consumer Products and Warner Bros. Animation have tapped Bif Bang Pow! to develop products for the upcoming animated comedy series "Mike Tyson Mysteries."
Sonar Entertainment is planning to adapt the best-selling book series Alice in Deadland for television.
Amazon Studios is planning to produce five more original pilots for kids, following the positive response to its first foray.
Joy Tashjian Marketing Group has renewed two apparel licenses for a range of NBCUniversal TV series.
FremantleMedia North America has promoted David Luner to a newly created position in franchise management.
TNT has inked a new deal with video game publisher Little Orbit to bring its TV series “Falling Skies” to consoles.
Anchor Bay Entertainment has teamed up with My Gym in the U.S. to promote the release of the newest “Chuggington” DVD.
Flashman Studios has released a collection of Star Trek avatars for PlayStation Home.
The Original SoupMan brand, made famous on the sitcom “Seinfeld,” is expanding its range of soups.
Mattel has teamed with Dolphin Entertainment to develop a live-action feature film based on its Max Steel property.
Technicolor has announced plans for two new kids series that it will present the international marketplace this October at MIPCOM.
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