An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Disney Interactive and Disney Channel have teamed with Little Orbit to develop video games based on Planes: Fire & Rescue and the tween telenovela “Violetta.”
Corus Entertainment’s Nelvana Enterprises has teamed with Sunwing Vacations to send some of its characters to resorts in the Caribbean and Central America.
Genius Brands International is broadening the reach of the Warren Buffett’s Secret Millionaires Club brand with a new e-commerce site.
Bandai Namco Games Europe is planning a new video game for Nintendo 3DS based on Viz Media’s anime property, Tenkai Knights.
Twentieth Century Fox Consumer Products has opened its first dedicated office in Asia and appointed Pinky David as vice president, Asia Pacific.
Cupcake Digital and Discovery Communications have unveiled the second kids’ app in their ongoing collaboration, this time featuring Discovery Kids.
A range of characters from children’s entertainment will be dropping by the White House in Washington, D.C., this week for the annual Easter Egg Roll.
NBCUniversal has launched an original video programming initiative that will be featured across its digital platforms.
MTV has signed an international licensing deal with U.K. software service MyBrandEmail for MTV-themed e-mail addresses.
VIMN South has appointed Andrea Castellari senior vice president and general manager of Viacom International Media Networks Italy, Middle East and Turkey.
Quaker Oats Company's Cap’n Crunch character Cap'n Horatio Magellan Crunch is getting a new late night web series.
Planeta Junior Italy has teamed up BBS for party products featuring DQ Entertainment’s “The Jungle Book.”
DRG has launched a game app for the new ITV game show, “Catch Phrase,” a revival of the popular show from the ’80s.
CBS Consumer Products has partnered with Card.com for a new line of Star Trek-branded prepaid debit cards.
Microsoft announced two new content partnerships with Steven Spielberg and the NFL.
“Robin Hood: Mischief in Sherwood” has been picked up by broadcasters in Canada and Europe.
NBCUniversal Television Consumer Products and Shine America are taking "The Biggest Loser" on a summer tour.
The Joester Loria Group has brokered two new deals for the hit Disney Jr. preschool series “The Hive.”
ABC’s franchise management team is tapping into the essence of its top shows to create innovative brand extensions that build engagement off-screen.
Animaccord Animation Studios and Perfetti Van Melle have teamed up for a new line of “Masha and the Bear” chocolate.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.