An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Talent agency N.S. Bienstock has been appointed as the licensing agent for Veria Living, a media brand devoted to health and wellness.
Motor oil brand Mobil 1 has partnered with NASCAR driver Tony Stewart to bring back the classic car film Smokey and The Bandit.
C3 Entertainment has tapped Strapworks for various strapped products featuring the The Three Stooges, Arrow Classics and Grizzly Adams brands.
BBC One has commissioned a new daytime game show based on the U.K. board game Linkee that will be distributed internationally by Warner Bros.
Striker Entertainment has tapped Next Games to create a mobile game based on the AMC’s zombie drama series “The Walking Dead.”
Ludorum has appointed Licensing Street as its U.S. licensing consultant for the preschool show “Chuggington.”
Skinnygirl, the brand from reality TV star Bethenny Frankel, has launched a new line of water enhancers at retailers across the U.S.
IDW Publishing is bringing of the most popular “Star Trek: The Original Series” episodes of all time into a new comic series.
Tervis has tapped into its inner ninja with a new line of Teenage Mutant Ninja Turtles insulated drinkware.
Giromax is celebrating the 10th anniversary of Peppa Pig with a new line of mini Clay Buddies kits.
Sesame Workshop is taking the 20-year-old Sesame Street Look and Find products digital, with the launch of a new app for iOS devices.
The European film/TV group, StudioCanal has extended its partnership with Creative Licensing Corporation.
Twentieth Century Fox Consumer Products has launched a new e-commerce initiative that will roll out over the course of the year.
The Hub has optioned the rights to a new series based on the KISS x Hello Kitty line of products from Sanrio and the iconic rock band.
Entertainment One Family is continuing the international expansion of its preschool series “Peppa Pig” with a new broadcast deal with Discovery Kids in Latin America.
41 Entertainment has appointed Zodiak Kids to represent “Pac-Man and the Ghostly Adventures” in France and French-speaking Belgium and Switzerland.
Namco Bandai Games America has announced that the newest addition to the Power Rangers video game series.
Silvergate Media has announced plans to launch season two of the animated preschool series “Octonauts” on Disney Channel and Disney Junror the week of April 22.
Quaker Oats Company's Cap’n Crunch character Cap'n Horatio Magellan Crunch is getting a new late night web series.
Saban Brands has teamed with the on demand TV network Kabillion to launch a VOD channel for its programming block Vortexx.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.