As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Loudmouth Golf has teamed up with TourMARK for a line of putter grips featuring its designs.
WWE has appointed Michele Martell as vice president of kids’ entertainment.
Head Sport has tapped PS Brands/Planet Sox to create sports socks under its brand.
The Topps Company has made its first foray into the home décor category with a collection of more MLB art prints.
Konami has signed a deal to bring Argentinian Football Association teams to its “Pro Evolution Soccer” video game.
Professional skateboarding's Street League has inked a new deal to launch retail stores and branded products.
Razor USA is teaming up with Scarab Entertainment for mobile, social and console video games based on the scooter brand.
The Women’s NBA and Procter & Gamble are teaming up for P&G’s My Black is Beautiful Imagine a Future campaign.
Dick’s Sporting Goods will open its first Field & Stream specialty retail store Aug. 16, in Cranberry Township, Pa.
GMC branding and vehicles will be integrated into the gaming experience of the “EA Sports Madden NFL 25” video game.
Warner Music Group has teamed up with Abel Fly Reel for a limited edition Grateful Dead fly-fishing reel.
The National Football Association teamed up with its licensee Junk Food Clothing for a runway show at New York Fashion Week last week.
The National Basketball Association has renewed its partnership with Under Armour for basketball footwear.
The new startup TextPride aims to help brands and third-party messaging apps monetize mobile.
The National Basketball Association Canada has announced two new retail partnerships for apparel and home accessories, in a series of deals brokered by Studio Licensing.
Golf legend Jack Nicklaus has partnered with the Allen Edmonds Shoe Corporation for a new line of golf shoes and accessories.
Kay Jewelers has added a new collection to its Charmed Memories line featuring the National Football League.
WWE has signed two new deals that will expand the professional wrestling brand's publishing program.
Mattel has launched the Hot Wheels Monster Jam Mighty Minis line, featuring micro-sized Monster Jam trucks.
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