Hearst Corporation has acquired a 25 percent interest in DreamWorks Animation's AwesomenessTV in a move to grow the multi-platform media company.
Entertainment One has signed on to create and distribute original content for filmed media featuring the YouTube singing group Cimorelli.
Big Tent Entertainment has joined forces with Brain Power Studio to launch the YouTube property Something Fuzzy, which features animal-themed comedic content.
Beer makers poured more than $23 million into YouTube over the past 12 months, aiming to connect with Millennial consumers.
An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
Global production and distribution company DQE has launched two YouTube channels as part of its new digital media strategy.
DreamWorks Animation's YouTube network AwesomenessTV opened its first pop-up shop Saturday, featuring a range of products inspired by its digital celebrities.
Sesame Workshop will make full episodes of “The Furchester Hotel” available on YouTube.
Otter Media, a joint venture between The Chernin Group and AT&T, has purchased a majority stake in the YouTube multi-channel network Fullscreen.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
DreamWorks Animation’s AwesomenessTV, has hired former Walt Disney Studios executive T.J. Marchetti as chief marketing officer.
The Walt Disney Company has acquired Maker Studios, a network of online video content on YouTube, for $500 million.
DreamWorks Animation’s AwesomenessTV has acquired fellow YouTube network Big Frame, a leader in digital talent management.
Evian Natural Spring Water has launched the new short film, The Amazing Baby & Me 2, starring Sony Pictures’ Spider-Man.
Maker Studios’ co-founder and former CEO Danny Zappin has asked a judge to delay a Tuesday vote on the sale of the YouTube network to Disney.
Brand licensing execs should look to new forms of content engagement for the next big IP.
VidCon, the multi-genre online video convention held annually in Southern California since 2010, took place last week in Anaheim, Calif.
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