Target is teaming up with four YouTube stars along with Design Hunter L.A. for a YouTube video series.
VidCon, the multi-genre online video convention held annually in Southern California since 2010, took place last week in Anaheim, Calif.
Multi-Channel Networks offer extraordinary opportunity and entertainment potential, both for mainstream media and for the licensed consumer product business.
Brand licensing execs should look to new forms of content engagement for the next big IP.
Maker Studios’ co-founder and former CEO Danny Zappin has asked a judge to delay a Tuesday vote on the sale of the YouTube network to Disney.
Evian Natural Spring Water has launched the new short film, The Amazing Baby & Me 2, starring Sony Pictures’ Spider-Man.
DreamWorks Animation’s AwesomenessTV has acquired fellow YouTube network Big Frame, a leader in digital talent management.
The Walt Disney Company has acquired Maker Studios, a network of online video content on YouTube, for $500 million.
DreamWorks Animation’s AwesomenessTV, has hired former Walt Disney Studios executive T.J. Marchetti as chief marketing officer.
From the skyrocketing success of digital-first properties to major shifts in the television landscape to big name brand acquisitions, here is the news that shaped 2013.
Toys ‘R’ Us has debuted a revamped YouTube channel designed to be the go-to destination for programming for all things toys.
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