WWE has made a trio of promotions to guide the company through a series of strategic growth initiatives.
The WWE and its agent Backstage Licensing are planning a re-launch of the brand in the Italian market, targeted for 2014-2015.
WWE Studios and Film Roman are pairing to co-produce a series of animated webisodes.
The professional wrestling league WWE has signed a trio of new deals for toys and novelty items in North America.
The WWE has signed new deals for products including men’s and boys’ accessories, toys, sleepwear and footwear.
WWE has teamed up with General Mills’ Totino’s Pizza Rolls brand in a new promotional partnership.
WWE is seeing a lot of action outside of the ring with a new range of electronics and accessories and its first-ever collectible statues.
WWE and the Susan G. Komen charity are expanding their joint Rise Above Cancer campaign throughout October.
WWE has teamed up with American Greetings for a range of social expressions products that will launch in June 2014.
WWE has appointed Michele Martell as vice president of kids’ entertainment.
Post Foods is extending its partnership with WWE superstar John Cena beyond the cereal box.
The NPD Group looks back on 2012 and reviews what gains were made for licensed toys.
WWE has appointed Gerrit Meier as executive vice president of international.
Saban Brands' kids TV block on the CW, Vortexx, is starting a three-week "WWE Saturday Morning Slam" special this Saturday.
Take-Two Interactive Software is taking over the development of World Wrestling Entertainment video games, after the previous developer, THQ, went bankrupt.
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