Multi-channel network Maker Studios is quickly making a name for itself. Now as it further aligns with Disney and has named a dedicated head of licensing, even bigger things are on the horizon.
Hasbro has teamed with crowdfunding website Indiegogo to find a new face-to-face party game that it will cultivate and bring to market.
The product line for Star Wars: The Force Awakens will be revealed in a first-of-its-kind live global toy "unboxing" event that will unfold over 18 hours in 15 cities and 12 countries.
OWN: Oprah Winfrey Network has launched O Store, an online retail destination for exclusive OWN and Oprah merchandise alongside lifestyle content.
Abrams Artists Agency has been appointed to represent two YouTube creators–Amy Pham and Danielle Lackey (a.k.a. Panser).
Throwboy has launched pop culture-inspired throw pillows with three YouTube creators–Joey Graceffa, Meghan Camarena (a.k.a. Strawburry17) and Matthew Santoro.
NBCUniversal has agreed to make a $200 million equity investment in the technology-driven global media company BuzzFeed.
Endemol Shine U.K. has acquired a controlling share in the animation company Simon’s Cat.
QVC parent company Liberty Interactive has acquired the e-commerce site Zulily for approximately $2.4 billion.
Less than a year after filing for bankruptcy, teen retailer dELIA*s makes its return this month under the stewardship of Steve Russo, CEO of apparel licensee FAB NY.
NBCUniversal has made a $200 million equity investment in the digital media company Vox Media.
Cartoon Network has launched LEGO Game Creator, an online application that allows kids to build their own games or play games created by other players.
Saban Brands is planning a new original kids' series inspired by its Popples toy brand that will be available exclusively on Netflix worldwide.
Flair and Disney got the highest deliveries ever reported for a Twitter party for a children’s product, reaching more than 1.8 million unique accounts.
CNK Digital announced the availability of Clickn Kids Tablet 2, powered by Intel.
Global production and distribution company DQE has launched two YouTube channels as part of its new digital media strategy.
An exclusive look at how JimFielding is taking this upstart, multi-channel YouTube network and
its most popular content creators into the world of brand building, licensing and beyond.
For the first time in the brand’s 56-year history, Barbie is pulling out a cape and mask and transforming into a modern day superhero.
CBS Consumer Products has teamed up with CafePress to offer a range of products featuring the upcoming teen comedy film, The DUFF.
On Thursday, Penguin Young Readers will kick off The Very Big Wiggle Tour, a month-long national campaign to celebrate Eric Carle’s The Very Hungry Caterpillar.
DeAPlaneta Group, parent company of DeAPlaneta Cine and Planeta Junior, has appointed Pío Vernis as its new marketing director.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.