Multi-channel network Maker Studios is quickly making a name for itself. Now as it further aligns with Disney and has named a dedicated head of licensing, even bigger things are on the horizon.
Ree Drummond, creator of "The Pioneer Woman" blog and Food Network host, has launched a collection of modern country housewares exclusively at Walmart.
Sept. 9 will mark the inaugural National Care Bears #ShareYourCare Day, developed by Care Bears brand owner American Greetings Properties.
Manchester United has announced a new, global partnership with the IT services company HCL Technologies to develop a range of digital initiatives for fans.
Cartoon Network has launched the Cartoon Network Imagination Studios Awards, a competition that gives kids the chance to have their creations shown on the channel.
In its search for the next generation of talent, Disney XD will look no further than fellow Walt Disney Company subsidiary Maker Studios.
Swedish media companies Bulls Press and Happy L-Lord have joined forces to develop a new slate of 3D web services and online solutions for Bulls' brand portfolio.
Hasbro has teamed with crowdfunding website Indiegogo to find a new face-to-face party game that it will cultivate and bring to market.
The product line for Star Wars: The Force Awakens will be revealed in a first-of-its-kind live global toy "unboxing" event that will unfold over 18 hours in 15 cities and 12 countries.
OWN: Oprah Winfrey Network has launched O Store, an online retail destination for exclusive OWN and Oprah merchandise alongside lifestyle content.
Abrams Artists Agency has been appointed to represent two YouTube creators–Amy Pham and Danielle Lackey (a.k.a. Panser).
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
DreamWorks Animations' AwesomenessTV YouTube network is bringing its brand offline with the launch of the pop-up shop Scene@AwesomenessTV in Los Angeles, Calif.
The new animated series “Angry Birds Stella” has debuted on Rovio Entertainments in-app and web-based TV channel, ToonsTV.
ToonBox Entertainment and the Canadian Red Cross have partnered for CRC’s Violence, Bullying and Abuse Prevention educational program.
The advertising-campaign-turned-brand Dumb Ways to Die continues to build its licensing program with the addition Australian publisher The Five Mile Press.
Sequential Brands Group has partnered with television and online retailer HSN to offer The Franklin Mint branded collectible and memorabilia products to consumers.
To borrow from a popular Internet-based TV series, streaming services are ‘the new black.’
IDW Publishing has tapped Ruckus Media Group as the distributor for its line of Hasbro comic books and other Hasbro content.
The Disney/ABC Television Group and Yahoo have extended and expanded their content partnership to include the network's top TV shows and integrate Yahoo content.
Authentic Brands Group has partnered with the China-based media company DMG Entertainment to co-develop the Mini Marilyn character, inspired by Marilyn Monroe.
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