An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Threadless has unveiled the winners of its Captain America Design Challenge, held in partnership with Marvel.
Motor oil brand Mobil 1 has partnered with NASCAR driver Tony Stewart to bring back the classic car film Smokey and The Bandit.
AMC has tapped Sony DADC to launch and manage a new e-commerce site for "The Walking Dead" zombie drama.
In celebration of the brand's 40th anniversary this year, Playmobil has dispatched one of its figures on an international sightseeing adventure.
DreamWorks Animation’s AwesomenessTV, has hired former Walt Disney Studios executive T.J. Marchetti as chief marketing officer.
Two animated series and two feature films from The Pokémon Company International are now available on Netflix.
Outfit7 has teamed up with TV production company BRB Internacional to produce a TV series based on the Talking Tom and Friends app series.
Mind Candy has released a new app for its Moshi Monsters brand, “Moshi Karts,” available now for free in the Apple App Store.
Singer and fashion entrepreneur Gwen Stefani has launched a new accessories label, gx by Gwen Stefani, on the subscription fashion website ShoeDazzle.
The Walt Disney Company, and Netflix will film the upcoming four-part Marvel live-action television series in New York.
The Collective has partnered with HarperCollins Children’s Books for a series of books inspired by The Annoying Orange.
CBS Consumer Products has teamed up with MyBrandEmail to offer fans Star Trek-branded e-mail accounts.
Toon Goggles has partnered with Southern Telecom to launch a new free app for the Polaroid kids’ tablet.
Condé Nast Entertainment has launched the new Vanity Fair video channel with original programming inspired by the magazine.
Collegiate Licensing Company and NCAA Football have launched the 2nd annual College Colors Day Spirit Cup.
BBC Worldwide and Legacy Games are bringing 18th century writer Jane Austen into the 21st century with a new PC game.
MovieStarPlanet has signed its first global licensing deal with Omega Sky for a range of wall murals in a deal brokered by Beanstalk.
DCD Publishing has signed a new deal with Reward Studios to bring its digital brand Magic Belles to gaming consoles.
Dick’s Sporting Goods is now the exclusive provider of licensed merchandise for ESPN.com and other ESPN e-commerce sites.
BBC America will celebrate the 50th anniversary of Doctor Who with the first-ever live simulcast pre-show from the YouTube Space Los Angeles.
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