With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Lionsgate has acquired the distribution rights to The Smosh Movie, based on the AwesomenessTV YouTube brand.
Knockout Licensing has added three new partners for Boo: The World’s Cutest Dog in Japan and Europe.
Amazon has unveiled a new tablet built from the ground up for kids–the Fire HD Kids Edition.
Lionsgate has teamed up Sony DADC's relentlessGENERATOR to launch an official e-commerce destination for the Netflix series, "Orange is the New Black."
Sony Pictures Entertainment has selected relentlessGENERATOR to create new online destinations to support the 30th anniversary of Ghostbusters.
Redibra has appointed P&L Global Network as the exclusive licensing agency for Gallina Pintadita for several Latin American countries.
Viacom has agreed to bring 22 of its networks to Sony's forthcoming cloud-based TV service.
Imira Entertainment has signed a subscription-video-on-demand deal with Hulu.
Oznoz, an online channel for bilingual children, has teamed with Nelvana Enterprises to bring more than 400 half-hour episodes of Nelvana TV shows to U.S.
Made in Me has partnered with comic book publisher Dynamite Entertainment to bring Doodle Jump comics to mobile devices and tablets globally.
Beanstalk’s Tinderbox, the newly formed digital subdivision of the global brand licensing agency, is closing deals for its initial roster of clients.
Domain name business MyBrandEmail has received the kidSAFE Seal.
Saban Brands’ subsidiary Zui has launched a new mobile app for its kid-safe Internet browser KidZui.
Disney Interactive has released a new web series based on the Disney Parks attraction It’s a Small World, in partnership with Rosetta Stone.
AdWeek is giving consumers the chance to vote on the best and worst brand extensions of 2013 online.
Warner Bros. has named U.S. online retailer ProFlowers as the official floral partner of the romance reality series “The Bachelor.”
Turner Broadcasting has announced a series of expansions and strategic changes to Cartoon Network and Boomerang.
Authentic Brands Group and MyBrandEmail have launched a new branded e-mail service featuring the Elvis Presley brand.
AMC has tapped Sony DADC to launch and manage a new e-commerce site for "The Walking Dead" zombie drama.
Graphic India and POW! Entertainment have introduced a new superhero from Stan Lee on Rovio’s ToonsTV streaming video platform.
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