An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Harley-Davidson and Marvel Entertainment are holding a contest to find the star of a brand-new digital franchise.
Women’s lifestyle brand Real Simple has teamed with online fashion brand Cuyana to create a line of apparel and accessories.
NBCUniversal has launched an original video programming initiative that will be featured across its digital platforms.
MTV has signed an international licensing deal with U.K. software service MyBrandEmail for MTV-themed e-mail addresses.
Maker Studios Cartoonium online channel is featuring Funny Face Fridays, with a new cartoon based on the Pillsbury powdered drink from the ‘60s and ‘70s.
NFL Players Inc., the marketing and licensing arm of the NFL Players Association, has launched Activate, an online micro-endorsement marketplace.
Lionsgate and the digital studio RocketJump Studios have formed a multi-year partnership to create film, television and digital content.
Amazon has acquired the digital comics company comiXology, whose platform lets users discover, buy and read comic books and graphic novels online.
Maker Studios’ co-founder and former CEO Danny Zappin has asked a judge to delay a Tuesday vote on the sale of the YouTube network to Disney.
Subscription e-commerce site JustFab has launched a new women’s shoe and handbag collection from Latin superstar Paulina Rubio.
Comedy brand CollegeHumor has released its first video game for Nintendo 3DS featuring its BearShark brand.
The Joester Loria Group is ready to introduce the hit comedy brand and YouTube sensation Smosh to the licensing industry.
Pow! Entertainment is celebrating the one-year anniversary of Stan Lee’s YouTube channel with a range of new merchandise.
NECA has expanded its recently launched online stores at Mock.com to include merchandise for Kick-Ass 2.
The LEGO Group has released a social brand hub and three new apps for the third generation Mindstorms.
Actress Kate Hudson has co-founded a new line of lifestyle athletic wear with the fashion subscription company JustFab.
Mercis bv, 6Sales and Big Tent Entertainment have tapped The Orchard to distribute the new, full-length feature film Miffy The Movie.
Specialty apparel retailer rue21 has launched an online shopping site designed to bring its products to teens and young adults across the U.S.
FremantleMedia Kids & Family Entertainment is pushing Tree Fu Tom this fall and winter with new episodes and a retail campaign in the U.K.
Aeropostale has launched a line of apparel and accessories from teen social media star Bethany Mota.
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