An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Threadless has unveiled the winners of its Captain America Design Challenge, held in partnership with Marvel.
Motor oil brand Mobil 1 has partnered with NASCAR driver Tony Stewart to bring back the classic car film Smokey and The Bandit.
AMC has tapped Sony DADC to launch and manage a new e-commerce site for "The Walking Dead" zombie drama.
In celebration of the brand's 40th anniversary this year, Playmobil has dispatched one of its figures on an international sightseeing adventure.
DreamWorks Animation’s AwesomenessTV, has hired former Walt Disney Studios executive T.J. Marchetti as chief marketing officer.
Two animated series and two feature films from The Pokémon Company International are now available on Netflix.
Outfit7 has teamed up with TV production company BRB Internacional to produce a TV series based on the Talking Tom and Friends app series.
Mind Candy has released a new app for its Moshi Monsters brand, “Moshi Karts,” available now for free in the Apple App Store.
Singer and fashion entrepreneur Gwen Stefani has launched a new accessories label, gx by Gwen Stefani, on the subscription fashion website ShoeDazzle.
The Walt Disney Company, and Netflix will film the upcoming four-part Marvel live-action television series in New York.
Pop stars Nicki Minaj and Adam Levine will be providing behind-the-scenes access as they create their new lines for Kmart on Sears Holdings’ shopping site, ShopYourWay.com.
Summertime Entertainment has launched a new virtual world that is a prequel to its upcoming feature film Legends of Oz: Dorothy’s Return.
PopCap Games, a division of Electronic Arts, has launched a new social adaptation of its app “Plants vs. Zombies” on Facebook.
Redibra is taking on the Brazilian children’s property Galinha Pintadinha.
Cartoon Network and The LEGO Group have collaborated to create a new entertainment franchise, Mixels.
Bubble Gum Interactive has released a second webisode based on its virtual kids’ world, Space Heroes Universe.
Viz Media Europe and Média-Particiaptions have joined forces to launch the largest European SVOD anime website.
Turner Broadcasting System tapped Aardman Animation to create a new online game for Cartoon Network’s "Regular Show.”
Mind Candy will support the charity BBC Children in Need with a series of cross-promotional activities in the U.K.
Toys ‘R’ Us U.S. has launched redesigned versions of its Toysrus.com and Babiesrus.com e-commerce sites.
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