Although they're aunched only for a limited time, pop-up shops produce "heat-of-the-moment opportunitites" to reach a new audience.
Licensing Works! has announced it will aim to expand the multi-platform Spanish language preschool property “Mundo Lanugo” through new licensing initiatives.
Hasbro has launched a new story-driven lifestyle brand and digital animated series, titled “Hanazuki Full of Treasures.”
The Roblox Corporation is taking its user-generated social gaming platform “Roblox” offline with the launch of an all-new toy line from Jazwares.
Amazon Prime series “Miss Danielle’s Preschoolbuds” has launched a new educational app, titled “Let’s Go to Preschool with Miss Danielle’s Preschoolbuds” on the children’s social platform TinyTap.
One Animation has tapped LMCA OASIS Lifestyle Asia to serve as the licensing agent for the animated series “Oddbods” in China.
Roughly 53 percent of people in the U.K. and France who use messaging apps such as “Facebook Messenger” and “WhatsApp” have interacted with a company via the service.
DHX Media and Ipsos, a provider of public opinion research, have unveiled the results from their survey that studies how children consume entertainment content and brands.
Zinkia Entertainment has debuted the fourth season of its preschool series “Pocoyo” exclusively on YouTube and YouTube Kids.
The United States Golf Association has partnered with Fanatics to launch a new online shopping experience.
Me to You has unveiled a new Christmas animation on YouTube to encourage consumers to send a Christmas card to their loved ones this holiday season.
Endemol Shine Group will release a new mobile game featuring YouTube star KSI.
Disney has partnered with Random House and the LEGO Group to debut an original story inspired by Frozen, titled Frozen Northern Lights.
Wonkybot Studios has partnered with John Rogers and Jenn Court of Kung Fu Monkey Productions to develop its podcast “The Secret Diaries of Tara Tremendous” into an animated series.
Lauren Riihimaki, also known as LaurDIY on YouTube, has selected The Brand Liaison to represent her brand for licensing and extensions.
Disney has unveiled its newest campaign to celebrate the 88th anniversary of its flagship character Mickey Mouse.
Editions Albert René has partnered with Bandai Namco Entertainment Europe to continue the development of the game “Asterix and Friends.”
“Sesame Street” has partnered with a number of YouTube stars to launch the Love to Learn campaign on YouTube next month.
Top executives share their insights on how both licensors and licensees can utilize social media to promote their brands and brand message, as well as interact with consumers.
Roald Dahl’s grandson, Ned Donovan, has created a playlist of content that will complement his late grandfather’s work on YouTube Kids.
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