With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Disney Club Penguin is bringing the magic of Disney’s Frozen to Club Penguin Island from Aug. 21–Sept. 3 with the Frozen Party.
Mercury Inpress has secured its first licensing agreement with Mind Candy to create next-generation coloring and activity books for the Moshi Monsters brand.
Home furnishings e-commerce website Ballard Designs is planning its second collaboration, this time with interior designer Bunny Williams.
Genius Brands International has introduced the new streaming music service "Baby Genius JukeBox" on the brand's website.
Entertainment One Licensing has announced four new apparel and accessories collaborations for its lifestyle brand Skelanimals.
Abrams Books is planning a new cookbook inspired by the Netflix series "Orange is the New Black."
TextPride a global platform that helps brands and developers reach users on mobile messaging platforms, has rebranded under the new name Swyft Media.
Outfit7 has signed an on-demand apparel deal with the London-based licensing company MerchANT for its mobile game franchise “Talking Tom and Friends.”
In June 2013, global brand extension agency Beanstalk launched Tinderbox, its digital division to help brand licensing extend into new media.
European print-on-demand platform Spreadshirt has acquired the Brazilian e-commerce company Vitrinepix, which will now operate as a Spreadshirt subsidiary.
BBC Worldwide and Legacy Games are bringing 18th century writer Jane Austen into the 21st century with a new PC game.
MovieStarPlanet has signed its first global licensing deal with Omega Sky for a range of wall murals in a deal brokered by Beanstalk.
DCD Publishing has signed a new deal with Reward Studios to bring its digital brand Magic Belles to gaming consoles.
Dick’s Sporting Goods is now the exclusive provider of licensed merchandise for ESPN.com and other ESPN e-commerce sites.
BBC America will celebrate the 50th anniversary of Doctor Who with the first-ever live simulcast pre-show from the YouTube Space Los Angeles.
Nickelodeon’s SpongeBob SquarePants is teaming up with the U.S. Postal Service and eBay for two holiday collaborations.
Frogmind has opened an e-commerce site for its game app “Badland,” as it launches the game into licensing with the help of agent 5th Wave Brands.
Amazon’s European TV and film service LOVEFiLM has bolstered its selection of kids' content with the addition of iconic TV shows.
LIMA will host a duo of webinars this month to guide companies in building an effective social media presence and developing style guides.
Walt Disney Studios has launched a new cloud-based digital movie service, Disney Movies Anywhere.
©2014 ADVANSTAR COMMUNICATIONS INC. All rights reserved.