Fifteen years after its TV debut on Nickelodeon, SpongeBob SquarePants remains an international pop culture icon with expanded merchandise lines and new collaborations.
The work of best-selling author and illustrator Nancy Tillman will be featured in a number of licensed programs in 2015 in anticipation of her new book launch.
DHX Brands has launched a major U.K. brand awareness initiative to help promote its new In the Night Garden website and app.
Target has announced a number of new initiatives for the holiday season centered on guest-friendly services–including exclusive products.
KidQuest, the app that provides interactive children’s crafts, experiments and activities, has announced partnerships with four leading children’s brands.
The kids' world Kuboo.com is bringing the classic character Popeye to its online experience in a new deal with Hearst's King Features.
AutoTrader.com has signed a multi-year renewal of its partnership with Turner Sports and the National Basketball Association.
Amazon has unveiled its 2014 Holiday Toy List, a curated list of the hottest new products for kids.
Toys 'R' Us has launched a new e-commerce site, ToysRU.pl, in Poland, adding to its growing portfolio of global online stores.
Sesame Workshop will make full episodes of “The Furchester Hotel” available on YouTube.
E-commerce solutions provider Powertex Group is planning a Honda Powersports online store and new Honda Powersports-branded merchandise.
ZeptoLab UK and CITV are bringing a series of animated short films based on the game app “Cut the Rope” to TV in the U.K.
The new video game “Barbie Dreamhouse Party” is now available across Europe and Australasia, and will arrive in the U.S. in January.
Act III Licensing has signed on to represent the classic comedy-horror film, Attack of the Killer Tomatoes!.
The WWE is readying for the launch its new 24/7 streaming network, which will be available online and through the WWE app Feb. 24.
Knockout Licensing has appointed four new sub-agents for social media canine celebrity Boo–The World’s Cutest Dog.
4K Media has launched website for the Yu-Gi-Oh! animated series and trading card game worldwide outside of Asia.
Singer and fashion entrepreneur Gwen Stefani has launched a new accessories label, gx by Gwen Stefani, on the subscription fashion website ShoeDazzle.
Conde Nast’s digital food brand Epicurious has teamed up with Tabletops Unlimited to develop a branded housewares collection.
Classic video game brand Atari has teamed up with FlowPlay to develop the social casino gaming platform “Atari Casino.”
Sesame Workshop has lunched a new subscription video on demand service, “Sesame Go.”
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