With an aggressive new growth strategy, NFLPI is looking to score big in brand licensing as it looks beyond traditional products to drive retail sales.
Authentic Brands Group has tapped e-commerce solution provider Onestop Internet to expand the scope of the e-commerce services for the Juicy Couture lifestyle brand.
Meredith Corporation is teaming with Net2TV for a streaming, on-demand television show for connected TVs based on the Better Homes and Gardens brand.
Speakaboos has launched a range of new titles from The Jim Henson Company, HIT Entertainment and Scholastic Media/WestonWoods.
Pre-orders for “Sonic Boom: Rise of Lyric” for the Wii U system from Amazon will include an exclusive luminous Sonic Boom character costume pack.
Bandai Namco Games America has launched the “Pac-Man Friends” app, an original arcade-style action-puzzler.
Disney Club Penguin is bringing the magic of Disney’s Frozen to Club Penguin Island from Aug. 21–Sept. 3 with the Frozen Party.
Mercury Inpress has secured its first licensing agreement with Mind Candy to create next-generation coloring and activity books for the Moshi Monsters brand.
Home furnishings e-commerce website Ballard Designs is planning its second collaboration, this time with interior designer Bunny Williams.
Genius Brands International has introduced the new streaming music service "Baby Genius JukeBox" on the brand's website.
Entertainment One Licensing has announced four new apparel and accessories collaborations for its lifestyle brand Skelanimals.
Scientific Games has signed a deal with Margaritaville Enterprises to bring the brand to a range of lottery games and slot machines.
Sony has signed a new multi-year deal with gaming company IGT to develop its Wheel of Fortune slot machines for mobile and online.
Maker Studios Cartoonium online channel is featuring Funny Face Fridays, with a new cartoon based on the Pillsbury powdered drink from the ‘60s and ‘70s.
Rainbow is collaborating with the kids’ website CitizenKid to host four Winx Club treasure hunts at parks across France later this month.
HIT Entertainment has made Amazon the exclusive location for both content and products for its Fireman Sam preschool franchise.
DreamWorks Animation is going back in time–way back–as it debuts its newest property, Dinotrux.
Bonnier Corporation’s Field & Stream magazine is now available as a 30-minute weekly TV show, exclusively on Net2TV’s Portico TV service.
Advanstar Licensing, organizers of Licensing Expo, announced today that AwesomenessTV will exhibit at Licensing Expo 2015 for the first time.
Nicholas Sparks has joined forces with Joss & Main to offer a curated collection of home goods inspired by his books.
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