Ubisoft has partnered with Sony Computer Entertainment to bring some of its top games and major franchises to the PlayStation4 in China.
Ubisoft has launched the new video game "Rabbids Invasion: The Interactive TV Show" today in the U.K.
Ubisoft, with apparel company Design By Humans, recently announced the grand prize winners for a t-shirt design contest tying in with “Assassin's Creed Unity.”
Gaming companies have firmly established themselves as a new hot bed for viable IP, but the long-term success of those brands will require differentiations and new initiatives.
Ubisoft is partnering with Upper Deck to create a line of trading cards and gaming accessories for its Assassin's Creed video game franchise.
Apparel was front-of-mind this week as the semi-annual MAGIC Market Week trade show took place in Las Vegas, Nev.
Ubisoft has once again teamed up with Bioworld Europe to develop fashion lifestyle products for the next iteration of the Assassin's Creed video game franchise.
Hasbro and Ubisoft announced the launch of the Hasbro Game Channel which will begin airing on game consoles this fall.
Ubisoft’s Rabbids are taking over retail across the U.S. with a full lineup of licensed apparel, books, toys and more.
SmileyWorld has signed two new deals that will bring the brand to prepaid debit cards and the latest installment of Ubisoft’s “Just Dance” video game franchise.
Brand licensing execs should look to new forms of content engagement for the next big IP.
Ubisoft and Sony Pictures Entertainment are teaming up to develop a full-length feature film based on Ubisoft’s Rabbids brand.
Ubisoft and Cryptozoic Entertainment are developing a board game based on the “Assassin’s Creed” video game franchise.
McFarlane Toys has unveiled its new toy line based on Ubisoft’s “Rabbids” video game and the Nickelodeon TV Series, “Rabbids Invasion.”
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