In honor of International Day of Friendship Thursday, Hasbro's My Little Pony brand celebrated famous friendships with a collection of crossover figures.
In an agreement between Hasbro and multi-channel network Machinima, the Transformers will be re-imagined in a new series based on “Generations: The Combiner Wars.”
Hasbro has returned to Comic-Con featuring iconic brands including Transformers, My Little Pony, Magic: The Gather, Jem and the Holograms and G.I. Joe.
Hasbro is showcasing its portfolio of global franchises at Licensing Expo this week including Transformers, My Little Pony, Nerf, Monopoly and Jem And The Holograms.
Hasbro has forged more than 20 new partnerships that push the parameters of hip new licensed products and the perception of its brands in the marketplace.
Hasbro Studios has partnered with Vimeo to bring a collection of its animated series to the Vimeo On Demand platform.
Hasbro is showcasing its 2015 lineup of brand experiences at New York Toy Fair including new offerings for all of its top brands.
Hasbro and IDW Publishing have renewed their publishing partnership as they celebrate the 10th anniversary of their collaboration.
Here’s a breakdown of 15 trends to watch this year– five licensors, five categories and five properties.
Hasbro is again letting fans create a new line of Transformer characters.
For the first-time ever, Transformers character Optimus Prime visited Northern Ireland last weekend to take part in the Belfast Ultimate Strongman Giant Weekend.
Toys 'R' Us lifted the curtain on its plans for the 2014 holiday season during a preview event at its showcase Time's Square store in New York City Wednesday.
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