As one of the world’s leading preschool entertainment licensors, HIT is taking its coveted portfolio of brands to new and different places.
Viacom International Media Networks has made two new executive appointments for Nickelodeon.
Universal Orlando Resort is planning a new Springfield-themed area featuring The Simpsons this summer.
The NBA and Taco Bell have teamed up for their second boxed meal promotion.
Universal Music Canada and Crystal Head vodka have joined forces with The Rolling Stones for a limited edition gift set.
Confectionary company IT'Sugar is planning a series of new candy and novelty items lines for top brands.
MTV Books has released an interactive e-book based on the MTV2 series “Guy Code.”
Flash Gordon is experiencing a resurgence after appearing in the 2012 comedy Ted.
Hasbro Studios has tapped Shout! Factory to handle worldwide distribution of the movie My Little Pony Equestria Girls.
The Toon Studio of Beverly Hills is working with Truffle Shuffle on a range of retro t-shirts featuring its classic characters.
Zodiak Kids is bringing The Saddle Club to a trio of equestrian events in France this summer.
The Teenage Mutant Ninja Turtle were the No. 1 action figure brand in June in the U.K., according to the NPD Group.
Marvel and Gameloft are joining forces for an official game app inspired by the film, Thor: The Dark World.
Archie Comics has teamed up with Moonscoop to co-produce a new series featuring the iconic comic book characters.
Amazon Studios is planning to produce five more original pilots for kids, following the positive response to its first foray.
Univision Communications has cooked up a new deal with Gibson Overseas and HSN for Ingrid Hoffmann kitchenware.
CBeebies will air the fourth season of Ludorum’s preschool series “Chuggington” this summer.
British art and greeting brand Impossimals has teamed up to develop an animated preschool series.
Marvel will launch its next major franchise, Guardians of the Galaxy, in 2014 and is already building an out of this world consumer products program.
Major League Baseball will exhibit at Brand Licensing Europe for the first time ever this year.
A new study released by research consultancy Latitude found that new technological advances are changing storytelling.
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