Genius Brands International is planning a mass retail launch for its new music-driven tween brand “SpacePOP” exclusively at select Toys ‘R’ Us locations throughout the U.S.
Spin Master has launched its range of “Masha and the Bear” toys in the U.S. and Canada exclusively at Toys ‘R’ Us.
Hunter Products will launch Shibajuku Girls, a series of fashion-forward dolls inspired by Japanese culture, in the U.S. this December.
Enchantails, a mermaid-based book brand, has released its mermaid-inspired slumber bag sets and book series at international retailer Toys ‘R’ Us and online.
Toys ‘R’ Us has launched a series of feature shops for Moose Toys' collectible brand Shopkins at stores across the U.S.
Toys ‘R’ Us has sold FAO Schwarz, one of the oldest toy retailers in the world, to ThreeSixty Group.
It's time to deck the halls with licesned merchandise, and the 2016 is again proving that licensed toys are big winners with retailers and consumers as the hottest items are revealed.
The new product line inspired by the upcoming film Rogue One: A Star Wars Storylaunched at retailers around the globe Friday, including mass retailers, Disney Store locations and disneystore.com.
Entertainment One has tapped Just Play to launch a toy line based on the animated preschool series “PJ Masks” exclusively at Toys ‘R’ Us.
Toys ‘R’ Us has revealed its 2016 Holiday Hot Toy List, comprised of 40 products that will the retailer predicts will top kids’ wish lists this holiday season.
ITV Studios has partnered up with a slate of licensees to launch its merchandising program for the series “Thunderbirds Are Go” in France, Benelux and the Nordics.
Toys ‘R’ Us has appointed Melanie Teed-Murch as president of the retailer’s Canada business.
American Girl, a subsidiary of Mattel, and Toys ‘R’ Us have entered a multi-year partnership that will see the toy merchant as the exclusive retail partner for the girls’ toy brand.
After first entering the Chinese market 10 years ago, Toys 'R' Us has opened its 100th store in China.
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