The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
To complement its line of heritage-inspired furniture, the University of Oxford has signed a new home décor licensee.
Pharrell Williams' latest sustainable fashion collaboration, G-Star's RAW for the Oceans, is now available at Mall of America in Bloomington, Minn.
The stars of the animated TV shows "Shaun the Sheep" and "Timmy Time" will soon be encouraging flocks of children around the world to learn English.
The Toy Industry Foundation announced that $100 million worth of toys and games was distributed to children in need since their Toy Bank program was founded.
Sports apparel and headwear company ’47 Brand will develop an exclusive ’47 Archive Collection.
NFL Players Inc. has teamed up with FanPrint to create an apparel line that will benefit the Gene Upshaw Player Assistance Trust Fund for former NFL players in need.
Vans has teamed up with the Truth anti-smoking campaign to launch a limited edition collection of footwear and apparel.
Animal Planets and its R.O.A.R (Reach Out. Act. Respond.) fourth annual matching campaign kicks off with five returning and two new partners.
Nestlé has released two limited edition flavors of Nesquik inspired by Girl Scouts cookies.
GiGGo Toys has partnered with the city of New York (NYC & Company) to produce licensed ride-on toys featuring iconic brands such as NYPD and FDNY.
JELC has signed on to represent the U.K. charity Crimestoppers, which helps the police solve crimes.
FremantleMedia’s Tree Fu Tom was among a group of celebrities and characters who attended a Christmas tea party for 50 children with terminal illnesses.
The Victoria and Albert Museum has teamed up with Graham & Brown to create a range of wallpapers based on designs in the museum’s archive.
The non-profit New Starship Foundation is planning to open the world’s first dedicated science-fiction museum in 2015.
Bulldog Licensing, agent for the CBeebies series "Mr. Bloom’s Nursery," has teamed with charitable organization The Conservation Volunteers for a new range of Mr. Bloom product.
Smithsonian Enterprises has partnered with Sun-Mate for a branded toy line based on the museum’s collection.
Animal Planet has teamed up with Perfetti Van Melle to raise funds to save the black rhino with products featuring Chupa Chups and Mentos.
Vans and the American Society for the Prevention of Cruelty to Animals are collaborating for a new apparel and accessories collection for women.
SmileyWorld has partnered with Deutsche Post DHL for branded Packset packing boxes featuring the smiley face embedded into the German flag.
Brand Licensing Europe is teaming up with a number of charities this year, including the Battersea Dogs & Cats Home, which will provide the event's first-ever mascot.
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