The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
Nestlé has released two limited edition flavors of Nesquik inspired by Girl Scouts cookies.
GiGGo Toys has partnered with the city of New York (NYC & Company) to produce licensed ride-on toys featuring iconic brands such as NYPD and FDNY.
DC Thomson's weekly women’s magazine The People’s Friend is partnering with the group of charities that form the Age U.K. network.
In honor of back-to-school season, Warner Bros. Consumer Products has launched an educational program featuring Scooby-Doo.
Brand Licensing Europe is teaming up with a number of charities this year, including the Battersea Dogs & Cats Home, which will provide the event's first-ever mascot.
Bulldog Licensing, agent for the CBeebies series "Mr. Bloom’s Nursery," has teamed with charitable organization The Conservation Volunteers for a new range of Mr. Bloom product.
The Museum of London, in collaboration with Christys’ Hats and Lovat Mill, will launch a line of tweed accessories inspired by Sherlock Holmes.
Housewares International will develop a line of pet feed products under the American Kennel Club brand, in a deal brokered by 4Licensing.
Target will donate one school supply item to a student in need for every select up&up school supply purchased at its stores from July 13 until Aug. 2.
Studio 100 International has teamed with the Australian Post to promote its animated series “Blinky Bill.”
Australia’s Healthy Kids Association has teamed up with LazyTown to promote healthy lifestyles during Fruit&Veg Month.
Crumbs Bake Shop has introduced a new cupcake collection inspired by Girl Scout cookies at its shops across the U.S.
The CBeebies preschool show “Woolly and Tig” has become the latest brand to join Digital Giving’s charity app “T-Shirt Booth.”
In celebration of the Gruffalo’s 15th anniversary, Magic Light Pictures has partnered with Forestry Commission England to launch themed forest trails in the U.K.
British art and design museum the Victoria & Albert Museum has teamed with two new licensees for nail polish and home textiles.
The New York Botanical Garden has partnered with Keeco for a line of bedding and bath products.
Eight hundred industry leaders joined Kids In Distressed Situations and Fashion Delivers for their annual fundraising gala on Nov. 6.
The Boy Scouts of America has appointed Iris Houston to its supply group retail business development department as a licensing specialist.
Reckitt Benckiser's Air Wick air freshener brand has launched new scents inspired by the essence of four U.S. national parks.
DC Thomson Consumer Products has launched a limited edition range of The Beano Alphabet greetings cards and exclusive screen prints at The British Library.
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