The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
Nestlé has released two limited edition flavors of Nesquik inspired by Girl Scouts cookies.
GiGGo Toys has partnered with the city of New York (NYC & Company) to produce licensed ride-on toys featuring iconic brands such as NYPD and FDNY.
DC Thomson's weekly women’s magazine The People’s Friend is partnering with the group of charities that form the Age U.K. network.
In honor of back-to-school season, Warner Bros. Consumer Products has launched an educational program featuring Scooby-Doo.
Brand Licensing Europe is teaming up with a number of charities this year, including the Battersea Dogs & Cats Home, which will provide the event's first-ever mascot.
Bulldog Licensing, agent for the CBeebies series "Mr. Bloom’s Nursery," has teamed with charitable organization The Conservation Volunteers for a new range of Mr. Bloom product.
The Museum of London, in collaboration with Christys’ Hats and Lovat Mill, will launch a line of tweed accessories inspired by Sherlock Holmes.
Housewares International will develop a line of pet feed products under the American Kennel Club brand, in a deal brokered by 4Licensing.
Target will donate one school supply item to a student in need for every select up&up school supply purchased at its stores from July 13 until Aug. 2.
Studio 100 International has teamed with the Australian Post to promote its animated series “Blinky Bill.”
WWE and the Susan G. Komen charity are expanding their joint Rise Above Cancer campaign throughout October.
Nickelodeon’s SpongeBob SquarePants is teaming up with the U.S. Postal Service and eBay for two holiday collaborations.
Three licensing executives will be donning their trainers and running the London Marathon on April 13 to support The Light Fund.
Ripple Junction has donated 5,000 of its graphic t-shirts to victims affected by the recent tornadoes and flooding in the Southern and Eastern U.S.
JELC has signed on to represent the U.K. charity Crimestoppers, which helps the police solve crimes.
FremantleMedia’s Tree Fu Tom was among a group of celebrities and characters who attended a Christmas tea party for 50 children with terminal illnesses.
The Victoria and Albert Museum has teamed up with Graham & Brown to create a range of wallpapers based on designs in the museum’s archive.
The non-profit New Starship Foundation is planning to open the world’s first dedicated science-fiction museum in 2015.
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