Procter & Gamble boasts a portfolio of 300 brands and ranks as one of the top licensors in the world with an unlimited potential for future growth.
Housewares International will develop a line of pet feed products under the American Kennel Club brand, in a deal brokered by 4Licensing.
Target will donate one school supply item to a student in need for every select up&up school supply purchased at its stores from July 13 until Aug. 2.
Studio 100 International has teamed with the Australian Post to promote its animated series “Blinky Bill.”
DC Thomson Consumer Products has launched a limited edition range of The Beano Alphabet greetings cards and exclusive screen prints at The British Library.
British art and design museum the Victoria & Albert Museum has teamed with two new licensees for nail polish and home textiles.
U.K. children’s museum Eureka! is looking for licensees to collaborate on upcoming projects targeting the 5- to 7-year-old educational market.
The American Society for the Prevention of Cruelty to Animals is growing its licensed product range to include additional licensees.
Disney is teaming up with Change4Life in the U.K. for a campaign to encourage children to meet the minimum 60 minutes of exercise they need each day.
Knockout Licensing has been appointed to launch and manage the licensing program for the Smithsonian Libraries’ Seed Catalog Collection.
Party Animal has launched the first military action figures licensed by the U.S. Army called Lil’ Troops.
Nurture Rights has teamed up with London’s Natural History Museum to turn the book Dinosaur Roar! into an interactive preschool property.
Eight hundred industry leaders joined Kids In Distressed Situations and Fashion Delivers for their annual fundraising gala on Nov. 6.
The Boy Scouts of America has appointed Iris Houston to its supply group retail business development department as a licensing specialist.
Reckitt Benckiser's Air Wick air freshener brand has launched new scents inspired by the essence of four U.S. national parks.
Electronic Arts has teamed up with 10 National Red Cross Societies from around the world to feature the aide organization in “SimCity.”
Me to You, the brand behind Tatty Teddy, has signed up as the charity partner for non-profit Have A Heart’s Live Artist of the Year event.
WWE is partnering with the national non-profit organization KaBOOM! to build a playground in New Orleans during WrestleMania Week.
Oscar de la Renta is planning a limited edition tabletop collection created in collaboration with the New York Botanical Garden.
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