Procter & Gamble boasts a portfolio of 300 brands and ranks as one of the top licensors in the world with an unlimited potential for future growth.
Housewares International will develop a line of pet feed products under the American Kennel Club brand, in a deal brokered by 4Licensing.
Target will donate one school supply item to a student in need for every select up&up school supply purchased at its stores from July 13 until Aug. 2.
Studio 100 International has teamed with the Australian Post to promote its animated series “Blinky Bill.”
DC Thomson Consumer Products has launched a limited edition range of The Beano Alphabet greetings cards and exclusive screen prints at The British Library.
British art and design museum the Victoria & Albert Museum has teamed with two new licensees for nail polish and home textiles.
U.K. children’s museum Eureka! is looking for licensees to collaborate on upcoming projects targeting the 5- to 7-year-old educational market.
The American Society for the Prevention of Cruelty to Animals is growing its licensed product range to include additional licensees.
Disney is teaming up with Change4Life in the U.K. for a campaign to encourage children to meet the minimum 60 minutes of exercise they need each day.
Knockout Licensing has been appointed to launch and manage the licensing program for the Smithsonian Libraries’ Seed Catalog Collection.
Party Animal has launched the first military action figures licensed by the U.S. Army called Lil’ Troops.
U.K. animal charity Battersea Dogs & Cats Home has expanded its partnership with Random House.
Paws, Inc.’s Garfield is the latest character to join Digital Giving’s new app, “T-Shirt Booth.”
The U.S. Army has joined forces with Xentris Wireless for a new line of branded mobile cases that made their debut at the Consumer Electronics Show this week.
Rovio Entertainment has tapped Imagine Exhibitions and Jack Rouse Associates to create a new Angry Birds-themed science exhibit.
Sonic Drive-Ins has signed deals with universities in Louisiana, Oklahoma and Texas for an edible promotion.
TVMania U.K. has signed on to create a new range of apparel and nightwear featuring the global conservation charity WWF-U.K.
The U.K.’s Royal National Lifeboat Institution has appointed global licensing agency Brands with Influence to represent it worldwide.
Licensing and branding agency The Wildflower Group continues to add to the Girl Scouts of America program.
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