The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
The Light Fund, the U.K.'s charitable body for the licensing industry, has named 16 beneficiaries for the more than £90,000 it raised in 2014.
Licensing agency Brands with Influence has added a swath of new partners for brands including the Royal National Lifeboat Institution.
The Victoria & Albert Museum in South Kensington, England, has announced a series of new licensing partnerships for products ranging from stationery to textiles.
Miffy is getting ready to celebrate her 60th anniversary next year with plans for a host of events, partnerships and product launches in the U.K.
National children’s club Captain McFinn has released an app that features pro-social learning, allowing preschoolers to communicate with a live character host.
ToonBox Entertainment and the Canadian Red Cross have partnered for CRC’s Violence, Bullying and Abuse Prevention educational program.
Groupon has launched a campaign to boost donations for Sesame Workshop, the non-profit educational organization behind “Sesame Street.”
Sony Computer Entertainment America will serve as the first-ever partner of NBA Cares Hoops for Troops, to support U.S. Armed Forces and their families.
HIT Entertainment and WNET announced a new season of “Thomas & Friends” on PBS Kids and movie, Tale of the Brave.
Fit For Sport has joined forces with Saban’s Power Rangers emPOWER program in the U.K. to launch a fitness guide to help children "power up."
Three licensing executives will be donning their trainers and running the London Marathon on April 13 to support The Light Fund.
Ripple Junction has donated 5,000 of its graphic t-shirts to victims affected by the recent tornadoes and flooding in the Southern and Eastern U.S.
The Museum of London, in collaboration with Christys’ Hats and Lovat Mill, will launch a line of tweed accessories inspired by Sherlock Holmes.
Brands with Influence has signed two new licensing deals for the U.K. charity, the Royal National Lifeboat Institution.
The Victoria and Albert Museum has teamed up with Graham & Brown to create a range of wallpapers based on designs in the museum’s archive.
The non-profit New Starship Foundation is planning to open the world’s first dedicated science-fiction museum in 2015.
Bulldog Licensing, agent for the CBeebies series "Mr. Bloom’s Nursery," has teamed with charitable organization The Conservation Volunteers for a new range of Mr. Bloom product.
Heart health brand Cardioville and Borderless Healthcare Group are collaborating on a series of mobile apps.
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