This comprehensive guide to the world’s largest licensors provides retail sales data and trends for licensors in all sectors.
Red Gold has partnered with Huy Fong Sriracha Hot Chili Sauce and Pop! Gourmet Foods to create Sriracha Hot Chili Sauce Ketchup.
Iced tea brand Brisk has teamed with the Brooklyn-based lifestyle brand Mishka to create a limited edition apparel collection inspired by its bold beverage flavors.
The Kellogg Company has teamed with NASCAR to bring fans a new line of fruit-flavored snacks inspired by the racing brand.
Rovio Entertainment has signed Brand Central to extend the "Angry Birds" licensing program into the food and beverage category in the United States.
Big Red soda has announced a contest tied to the upcoming release of Paramount Pictures and Skydance Productions' film Terminator Genisys.
CandyRific has been granted rights to produce candy novelties based on Universal Pictures and Illumination Entertainment’s Despicable Me franchise, including the upcoming prequel film Minions.
“Sesame Street” has released a new cookbook, Sesame Street Let’s Cook!, to help children learn the importance of eating well.
TV star Bethenny Frankel's healthy food brand Skinnygirl has teamed with B&G Foods for a new collection of salad dressings.
MGL Licensing will celebrate its 25th anniversary this year by showcasing two of its newest clients at Licensing Expo this June in Las Vegas, Nev.
Perfetti Van Melle has tapped licensing agency Stories to develop a new licensing program for its confectionary brand Mentos in France.
A collection of new celebrity chefs are taking the licensing world by storm with their dynamic personalities and unique product extensions.
Warner Bros. Consumer Products and Central West Produce are bringing Looney Tunes characters to packaged strawberries in the U.S. and Canada.
Kellogg’s will release its limited-run cereal Rocky Mountain Chocolate Factory Chocolatey Almond Cereal to supermarkets nationwide.
Jockey International has a new addition–Baby Jockey, a new baby apparel line created in partnership with Gerber Childrenswear.
Nickelodeon has launched a SpongeBob-branded fresh fruit line at supermarket retailer Checkers in South Africa.
Spanish pastry company Panrico has teamed up with Nottingham Forest's “Sendokai Champions” to launch a promotional campaign for Bollycao, Panrico’s chocolate brand.
Confectionary manufacturer Healthy Food Brands has partnered with Welch's to develop and market a healthy snacks line under the Welch's brand.
Universal Partnerships & Licensing has tapped Cookies United to create a line of decorated cookies and cookie kits based on the upcoming Minions movie.
Canada-based Cottage Life Media is expanding the brand with a new consumer products range across the furniture, home décor and food categories.
U.S. grocer Whole Foods Market and The World of Eric Carle have partnered for a series of cereal boxes featuring games for children and Carle’s signature artwork.
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