A close-up look at how this brand management company has grown from one brand in 2010 to a diverse portfolio of 27 brands with almost $5 billion in retail sales and counting.
Inventure Foods is adding organic options to its line of Jamba-branded at-home smoothie kits.
Margaritaville, the tropical lifestyle brand inspired by the songs and lifestyle of singer and songwriter Jimmy Buffett, has enlisted the Joester Loria Group for new food extensions.
U.S. restaurant chain Dickey's Barbecue Pit is bringing some of its signature menu items to stores, beginning with its buttery rolls.
PepsiCo has signed on with Victory Tailgate to create a range of branded cornhole boards and accessories baring the Pepsi and Mountain Dew insignias.
The Joester Loria Group and King Features have partnered with Body Rags Clothing for lifestyle program that celebrates two American icons–Pepsi and Popeye.
The British ecological visitor attraction The Eden Project has partnered with IPR Licensing to launch and develop its licensing program.
Cold Stone Creamery has appointed Brand Licensing Team to build its brand in new food and beverage categories.
The Corona and Modelo Especial licensing programs, managed by the Joester Loria Group, are expanding their reach in the lifestyle arena with new apparel collections.
Heineken USA has launched the first of five 2015 #Heineken100 product collaborations with streetwear brand Kith NYC.
Food truck franchise The Grilled Cheese Truck acquires the master franchise rights for the Original SoupMan soups from SoupMan, Inc.
Nickelodeon has launched a SpongeBob-branded fresh fruit line at supermarket retailer Checkers in South Africa.
Spanish pastry company Panrico has teamed up with Nottingham Forest's “Sendokai Champions” to launch a promotional campaign for Bollycao, Panrico’s chocolate brand.
Confectionary manufacturer Healthy Food Brands has partnered with Welch's to develop and market a healthy snacks line under the Welch's brand.
Universal Partnerships & Licensing has tapped Cookies United to create a line of decorated cookies and cookie kits based on the upcoming Minions movie.
Canada-based Cottage Life Media is expanding the brand with a new consumer products range across the furniture, home décor and food categories.
U.S. grocer Whole Foods Market and The World of Eric Carle have partnered for a series of cereal boxes featuring games for children and Carle’s signature artwork.
Chefs Daniel Boulud, Dominique Crenn and Michel Richard debuted their new line of cookware and dinnerware at the Home & Housewares Show earlier this week.
Dunkin' Donuts K-Cup pods will soon be available online in an expanded partnership between the J.M. Smucker Company, and Keurig Green Mountain.
Magic Light Pictures has made a number of new additions to the Gruffalo food licensing program.
Beanstalk has a host of new ventures, both deals and infrastructure enhancements, that will only reinforce its position as one of the world’s leading licensing agencies.
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