This February, Green Owl Toys plans to add to its line of wooden Gruffalo toys following the renewal of Magic Light Pictures’ license with manufacturer Bajo.
Magic Light Pictures, the brand-building company behind the Gruffalo brand, is extending the children’s character in a tasty way–through cakes.
Magic Light Pictures is bringing its Gruffalo brand to a new range of food and beverages, in a deal brokered by The Licensing Company.
Magic Light Pictures is planning “Gruffalo: Photo,” an photo app based on the U.K. bedtime story.
In celebration of the Gruffalo’s 15th anniversary, Magic Light Pictures has partnered with Forestry Commission England to launch themed forest trails in the U.K.
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