The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Sequential Brands Group has partnered with television and online retailer HSN to offer The Franklin Mint branded collectible and memorabilia products to consumers.
Winnebago Industries has partnered with Farm and City Insurance Services to offer a wide array of insurance coverage for recreational vehicles.
The National Basketball Association has announced two new sponsorships with healthcare company Kaiser Permanente and tax services provider H&R Block.
Card.com is planning a line of specially designed prepaid MasterCards featuring the Peavey music brand.
VisitEngland is planning a new campaign starring the Aardman Animations' Shaun the Sheep to inspire Britons to take a holiday at home.
Card.com has teamed with John Wayne Enterprises to bring the John Wayne brand to a line of pre-paid MasterCards in the U.S.
Weight Watchers has launched its new line of cereals (which debuted at select retails in the U.S. in October 2014) at grocers nationwide.
Chef Jason Santos is the latest brand to join Card.com's roster of personalized debit cards in a deal brokered by C3 Entertainment, Santos' licensing agent.
McDonald's USA is bringing back its Happy Meal Books program in partnership with HarperCollins Children's Books.
The Las Vegas, Nev., casino and resort Mandalay Bay has teamed with PakLab to launch a line of branded suncare products, called Bay Soleil.
Bentley has teamed up with the Swiss ski manufacturer Zai to craft a limited edition line of handmade skis, inspired by the luxury car brand.
Décor and novelty manufacturer Fathead has launched its latest Big Head cut out mask featuring financial guru Warren Buffett.
SmileyWorld has partnered with Deutsche Post DHL for branded Packset packing boxes featuring the smiley face embedded into the German flag.
Just Licensing, master agent for the WikiLeaks brand and the name and likeness of its founder Julian Assange, has signed two new sub-agents for the brand in Europe.
Two of Robin Thicke’s new singles will serve as the inspiration for rose bouquets from 1-800-Flowers.com.
Enseco has renewed its licensing agreement with artist Jim Shore until 2019.
Disney Consumer Products reported a strong third quarter with revenue up 16 percent to $902 million and operating income up 25 percent to $273 million.
Ralph Lauren Corp. is unveiling the high-performance Polo Tech shirt on opening day of the U.S. Open.
Women’s licensed sports fashion brand, Touch by Alyssa Milano, will launch its premiere line of maternity wear in fall 2015.
The U.S. Postal Service, in collaboration with Warner Bros. Consumer Products and DC Entertainment, will feature Batman on a limited edition collection of stamps.
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