The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
To complement its line of heritage-inspired furniture, the University of Oxford has signed a new home décor licensee.
Brandgenuity is shifting the licensing for Gas Monkey Garage (home to the hit Discovery show “Fast ‘N Loud”) into high gear with the addition of four new partners.
GreenLight has announced a new licensing agreement with Sony Pictures to create a series of vehicle replicas from the TV show “Breaking Bad.”
Carte Blanche has unveiled a new range of Moshi Monsters 3D cards that bring to live the digital characters with new 3D technology.
Peavey Electronics has added a line musical instruments and accessories featuring Marvel’s Guardians of the Galaxy to their repertoire.
DC Thomson Consumer Products and shoe brand Dr. Martens are extending their partnership with the launch of a fall/winter limited edition The Beano footwear collection.
A new study by the Licensing Industry Merchandisers' Association has revealed the top licensed toy brands among British children.
General Electric has agreed to sell its appliances business to Electrolux for $3.3 billion.
DHX Media has appointed Character Options as the global master toy partner for the new version of the TV series “Teletubbies.”
Women’s licensed sports fashion brand, Touch by Alyssa Milano, will launch its premiere line of maternity wear in fall 2015.
The culinary school Le Cordon Bleu has launched an in-house licensing program, with two deals already closed.
Sequential Brands Group has acquired the collectible and gift giving brand Franklin Mint.
Nurture Rights has engaged The Little Big Partnership to create digital offerings for its new preschool brand, Dinosaur Roar!.
Brick Lane Bikes has appointed London-based consultancy firm Foundry Brand Consultants to gear up its licensing program.
Silvergate Media’s preschool brand Octonauts is partnering with the U.K.'s Marine Conservation Society.
Casino gaming company IGT is planning to bring the Japanese-inspired lifestyle brand Tokidoki to slot machines.
Australian national airline Qantas has partnered with Nickelodeon for complimentary in-flight play packs.
TM Books and Video is planning a new DVD documenting the 50-year history of Ford’s Mustang brand, as the car celebrates its golden anniversary this year.
Accessories Innovations is ready for the back-to-school season with themed backpacks for Nickelodeon, Hasbro, Disney and Mattel.
Lawless Entertainment and Dina Asia Pacific Company have struck a deal with Suzy’s Zoo, children’s illustrations from artist Suzy Spafford, and Teammate Hong Kong.
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