The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
The National Gallery Company will work with craft, fabric and thread specialist DMC to develop a licensed range of National Gallery needlecraft kits.
E-commerce solutions provider Powertex Group is planning a Honda Powersports online store and new Honda Powersports-branded merchandise.
Toys ‘R’ Us has appointed Michael Melzer as managing director of Toys ‘R’ Us Central Europe.
Paul Frank announced a partnership with Scottish R&B singer/songwriter and Elton John protégé Tallia Storm, who will be featured in the U.K. Pajammin campaign.
America Greetings Properties’ Care Bears and Sanrio’s Little Twin Stars have opened a co-branded café in Hiroshima Parco, one of Japan’s largest shopping centers.
Planeta Junior and Studio 100 International have named Spanish toy manufacturer, Famosa as the worldwide master toy partner for the Heidi brand.
DreamWorks Animations' AwesomenessTV YouTube network is bringing its brand offline with the launch of the pop-up shop Scene@AwesomenessTV in Los Angeles, Calif.
A new range of University of Oxford-inspired menswear will launch in M&S this week under the Blue Harbour brand.
The National Museum of the Royal Navy has secured several new licensees for the warship HMS Victory.
The National Museum of the Royal Navy has signed Airfix as licensee for the world’s most famous warship, HMS Victory.
Sequential Brands Group has acquired the collectible and gift giving brand Franklin Mint.
Nurture Rights has engaged The Little Big Partnership to create digital offerings for its new preschool brand, Dinosaur Roar!.
Brick Lane Bikes has appointed London-based consultancy firm Foundry Brand Consultants to gear up its licensing program.
Silvergate Media’s preschool brand Octonauts is partnering with the U.K.'s Marine Conservation Society.
Casino gaming company IGT is planning to bring the Japanese-inspired lifestyle brand Tokidoki to slot machines.
Australian national airline Qantas has partnered with Nickelodeon for complimentary in-flight play packs.
TM Books and Video is planning a new DVD documenting the 50-year history of Ford’s Mustang brand, as the car celebrates its golden anniversary this year.
Accessories Innovations is ready for the back-to-school season with themed backpacks for Nickelodeon, Hasbro, Disney and Mattel.
Lawless Entertainment and Dina Asia Pacific Company have struck a deal with Suzy’s Zoo, children’s illustrations from artist Suzy Spafford, and Teammate Hong Kong.
The Collegiate Licensing Company, the licensing affiliate of IMG College, released its annual list of top-selling universities and manufacturers.
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