Procter & Gamble boasts a portfolio of 300 brands and ranks as one of the top licensors in the world with an unlimited potential for future growth.
Lawless Entertainment and Dina Asia Pacific Company have struck a deal with Suzy’s Zoo, children’s illustrations from artist Suzy Spafford, and Teammate Hong Kong.
Nickelodeon has partnered with Australian live events company Showtime Attractions to manage and expand Teenage Mutant Ninja Turtles’ licensed characters to Australia and New Zealand.
Disney Consumer Products and Marvel Entertainment have collaborated on several products to promote the upcoming film Marvel’s Guardians of the Galaxy, released this Friday.
Crown Crafts Infant Products expanded its licensing agreement with Carter’s for bed sets and décor.
Global energy, grains and food company CHS will start a college sports sponsorship platform with 24 Division 1 universities, in a deal by Learfield Sports.
Game makers USAopoly, under license from Hasbro, and Nickelodeon will release two Monopoly Teenage Mutant Ninja Turtles board games this fall.
To promote the Marvel film Guardians of the Galaxy, customization company CafePress launched an extensive line of fan-generated apparel and consumer products.
Carte Blanche Group has signed a global licensing deal with Ashleigh Butler and Roar Global to develop the Pudsey the Dog brand.
Enseco has renewed its licensing agreement with artist Jim Shore until 2019.
Musical instrument manufacturer Peavey Electronics will unveil a new line of Star Wars guitars and accessories this week at San Diego Comic-Con.
The Ford Motor Company has signed a new deal with Dahon for a line of branded bicycles.
State Bicycle Co. has created a custom-outfitted road bike to commemorate the 20th anniversary of Wu-Tang.
Diono, which creates safe travel solutions for kids, has teamed up with Little Tike for a co-branded line of juvenile travel products.
The NBA and American Express have launched a new digital destination to bring some of basketball’s best players to life.
Sesame Workshop has signed on as an official affiliate of Team USA and the U.S. Olympic Committee for the Sochi Olympics.
Tommy Bahama and the California-based stand-up paddleboard (SUP) company Suplove have collaborated on a line of co-branded paddleboards.
Scientific Games has signed a deal with Margaritaville Enterprises to bring the brand to a range of lottery games and slot machines.
OPI and Ford Motor Company are planning a limited edition nail lacquer collection inspired by the Ford Mustang.
All American Licensing & Management Group has been appointed to develop a program for the MGM Grand Hotel & Casino in Las Vegas, Nev.
The Boy Scouts of America has added two new licensees for its growing range of Be Prepared products.
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