The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
The National Gallery Company will work with craft, fabric and thread specialist DMC to develop a licensed range of National Gallery needlecraft kits.
E-commerce solutions provider Powertex Group is planning a Honda Powersports online store and new Honda Powersports-branded merchandise.
Toys ‘R’ Us has appointed Michael Melzer as managing director of Toys ‘R’ Us Central Europe.
Paul Frank announced a partnership with Scottish R&B singer/songwriter and Elton John protégé Tallia Storm, who will be featured in the U.K. Pajammin campaign.
America Greetings Properties’ Care Bears and Sanrio’s Little Twin Stars have opened a co-branded café in Hiroshima Parco, one of Japan’s largest shopping centers.
Planeta Junior and Studio 100 International have named Spanish toy manufacturer, Famosa as the worldwide master toy partner for the Heidi brand.
DreamWorks Animations' AwesomenessTV YouTube network is bringing its brand offline with the launch of the pop-up shop Scene@AwesomenessTV in Los Angeles, Calif.
A new range of University of Oxford-inspired menswear will launch in M&S this week under the Blue Harbour brand.
The National Museum of the Royal Navy has secured several new licensees for the warship HMS Victory.
The National Museum of the Royal Navy has signed Airfix as licensee for the world’s most famous warship, HMS Victory.
Cirrus Fitness has launched a line of branded fitness equipment featuring the colors and logos of universities across the U.S.
OutFit7, creator of the app “Talking Tom and Friends,” is calling for idea submissions from the creative industry as it seeks to find and develop its next IP.
150-year-old ammunition and firearms brand Winchester is now available for licensing via the online brand licensing network iQ License.
Waste Management, North American provider of environmental solutions, has teamed with two new licensees for a line of trash and recycling bags.
Drexel University has extended its partnership with The Collegiate Licensing Company, the licensing affiliate of IMG College.
Knockout Licensing has been appointed to launch and manage the licensing program for the Smithsonian Libraries’ Seed Catalog Collection.
Kraft is teaming up with King Features’ Popeye brand for a program to promote Kraft Kireteru Cheese in Japan.
To celebrate the 60th anniversary of rock ‘n’ roll, CandyRific has released M&M’s brand Elvis Talkers this month.
JAKKS Pacific and Disguise, its Halloween costume division, expanded agreements for multiple top entertainment properties to produce costumes and accessories for the 2014 Halloween season.
To celebrate 40 years of the Funyuns brand, Frito-Lay and ACF Global will extend its lifestyle brand with a junior's and men’s apparel line.
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