The Country Music Association is working to build awarenss of the plethora of licensing opportunities the genre presents.
Bulldog Licensing has been appointed to represent The London Taxi Company for licensing worldwide.
Brands with Influence has signed two new licensing deals for the U.K. charity, the Royal National Lifeboat Institution.
Historic Royal Palaces, the charity that cares for the Tower of London and other site, will showcase its new gardening range from Briers at Brand Licensing Europe, Oct. 7-9.
To complement its line of heritage-inspired furniture, the University of Oxford has signed a new home décor licensee.
Brandgenuity is shifting the licensing for Gas Monkey Garage (home to the hit Discovery show “Fast ‘N Loud”) into high gear with the addition of four new partners.
GreenLight has announced a new licensing agreement with Sony Pictures to create a series of vehicle replicas from the TV show “Breaking Bad.”
Carte Blanche has unveiled a new range of Moshi Monsters 3D cards that bring to live the digital characters with new 3D technology.
Peavey Electronics has added a line musical instruments and accessories featuring Marvel’s Guardians of the Galaxy to their repertoire.
DC Thomson Consumer Products and shoe brand Dr. Martens are extending their partnership with the launch of a fall/winter limited edition The Beano footwear collection.
A new study by the Licensing Industry Merchandisers' Association has revealed the top licensed toy brands among British children.
Close to 100 Mr. Monopolys descended onto the streets of Central London Sunday to celebrate the new Monopoly Empire board game.
Fluid World, the U.K. brand licensing agency appointed as master agent for Virgin Galactic has launched a CP program for the commercial spaceline.
JCB Kids and Amscan have signed a multi-year deal for a complete range of My First JCB-branded partyware.
Stern Pinball is planning a Mustang-themed pinball machine that will launch in 2014, as part of the Ford car’s 50th anniversary.
Toyota and Walt Disney Studios’ The Muppets have teamed up to promote the new Toyota Highlander and the March 21 feature film premiere of Muppets Most Wanted.
C3 Entertainment licensee RRParks Cards is planning an extensive Three Stooges trading card set.
Energizer Holdings is planning to separate its household products and personal care divisions into two independent, publicly traded companies.
Procter & Gamble boasts a portfolio of 300 brands and ranks as one of the top licensors in the world with an unlimited potential for future growth.
Major League Baseball, the New York Yankees and Highland Mint have created a Derek Jeter coin program to celebrate the final season in Jeter’s 20-year baseball career.
Peavey Electronics and Diamond Comic Distributors will give away a limited edition 2014 Teenage Mutant Ninja Turtles guitar from Peavey at San Diego Comic-Con.
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