The 35 agents in this annual ranking are the leaders of the pack, working behind the scenes to build some of the world’s biggest brands, from Wimbledon to Cherokee to Pepsi.
Video care monitoring company Seedonk is planning a new series of consumer technology products featuring the Kodak brand.
The Collegiate Licensing Company (an affiliate of IMG College) has locked up yet another university partnership.
Rapper Wiz Khalifa's record label and management company Taylor Gang Entertainment has partnered with Grenco Science for a series of vaporizer products.
The University of California, Davis has partnered with alumni-owned business City Bicycle Company to create a branded bicycle.
Harley-Davidson is partnering with Cobra Electronics for a special, limited edition Harley-Davidson-branded CB radio.
Licensing agency Brands with Influence has added a swath of new partners for brands including the Royal National Lifeboat Institution.
The Boy Scouts of America has added several new licensees, both for consumer products and scouting-specific gear.
American Greetings Properties is the latest licensor to bring its brand to Card.com with a new range of Strawberry Shortcake pre-paid debit cards.
The University of California has extended its partnership with The Collegiate Licensing Company, an affiliate of IMG, through 2017.
The University of Oregon has appointed Georgia-based firm Fermata Partners to expand its licensing program. UO currently boasts more than 400 licensees.
Tommy Bahama and the California-based stand-up paddleboard (SUP) company Suplove have collaborated on a line of co-branded paddleboards.
Scientific Games has signed a deal with Margaritaville Enterprises to bring the brand to a range of lottery games and slot machines.
OPI and Ford Motor Company are planning a limited edition nail lacquer collection inspired by the Ford Mustang.
All American Licensing & Management Group has been appointed to develop a program for the MGM Grand Hotel & Casino in Las Vegas, Nev.
The Boy Scouts of America has added two new licensees for its growing range of Be Prepared products.
Art licensing firm MGL has added artist Katarina Sokolova to its roster.
Nickelodeon has partnered with Australian live events company Showtime Attractions to manage and expand Teenage Mutant Ninja Turtles’ licensed characters to Australia and New Zealand.
EA Sports will continue to be the official sports technology partner of the Premier League for the FIFA video game series until 2019.
Firefly Brand Management has added California-based art studio Drizzle Studios as the newest licensee for bubble bath brand Mr. Bubble.
General Electric has agreed to sell its appliances business to Electrolux for $3.3 billion.
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