Appy Food and Drinks has launched a line of carton juices at Tesco stores across the U.K. featuring Peppa Pig and Teenage Mutant Ninja Turtles.
A record number of retailers are taking part in Brand Licensing Europe’s 2014 Retail Mentoring Programme.
Hasbro teamed up with retailers Monday for Cybertron Monday, an online global sales event featuring the Transformers brand.
Sports lifestyle brand Extreme has launched its new range of drinks from licensee Vimto at 600 Tesco stores across the U.K.
Marvel and Tesco have partnered on a fully integrated retail campaign in the U.K. for the box office hit The Amazing Spider-Man 2.
After the expansion of its Fast & Easy chain was abandoned last year, Tesco is trying again, this time with fast fashion chain F&F.
Men’s Health U.K. magazine is expanding its licensing efforts in the U.K. and Europe with new deals for fitness equipment and beef jerky.
Disney Junior’s Doc McStuffins is embarking on an experiential retail tour in the U.K. dubbed Doc’s Check-Up Clinic.
JCB Kids and Amscan have signed a multi-year deal for a complete range of My First JCB-branded partyware.
U.K. animal charity Battersea Dogs & Cats home has launched a new line of pet toys in partnership with Rupert’s Pet Shop.
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