After losing her crown to Disney’s Frozen characters in 2014, Barbie is back at No. 1 on the National Retail Federation’s Top Toys list for the 2015 holiday season.
Target is getting ready for the holidays with The Holiday Odyssey marketing campaign, a season-long tale that will feature a cast of characters from top brands.
Toy Island has partnered with Jay Franco and Sons to feature popular licensed characters on its ZippySack line of zippered fleece blankets for kids.
Nickelodeon is hosting a series of events at shopping malls across Spain this month and next to offer young fans the ultimate Teenage Mutant Ninja Turtle experience.
Nickelodeon & Viacom Consumer Products Italy has signed a trio of back-to-school deals for brands including "PAW Patrol" and "SpongeBob SquarePants."
Swany America is re-launching its Freezy Freakies brand of color-changing cold weather gloves with licensee Fantasia Accessories.
Nickelodeon previewed its holiday product lineup at its Times Square headquarters in a two-day media showcase that focused on new brand extensions for its top franchises.
Nickelodeon’s rebooted kids' series and spin-offs, including "Teenage Mutant Ninja Turtles" and "Dora and Friends: Into the City" are driving the network's summer sales.
Licensed toys are continuing to sell strongly, with Disney properties leading the charge.
Nickelodeon has announced a multi-territory partnership with Nintendo to launch personalized Nickelodeon customizations for portable Nintendo consoles.
Nickelodeon has tapped Alex Brands to create an array of products for SpongeBob SquarePants, Dora and Friends and Teenage Mutant Ninja Turtles.
Sakar International has signed on to create a line of youth electronics for the Peanuts brand and renewed its licensing partnership with Nickelodeon.
Mega Brands, a member of the Mattel family, has announced a host of new partnerships for its Mega Bloks construction portfolio.
Playmates Toys has unveiled its all-new 2015 Teenage Mutant Ninja Turtles line, at New York Toy Fair, inspired by season four of the Nickelodeon TV series.
Nickelodeon & Viacom Consumer Products has signed a global deal with Dr. Martens to launch the first ever footwear collection for "Teenage Mutant Ninja Turtles."
Little Kids has unveiled a 2015 toy and novelty lineup that includes offerings for major brands such as Sesame Street, Nickelodeon and Peeps.
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