Entertainment One Licensing has added a swath of new partners to the Peppa Pig licensing program in France as the brand is poised to launch at retail.
CBS Consumer Products has signed a raft of international deals across several categories for some of its most popular properties.
The Pokémon Company International has tapped Sun City for Pokémon-branded apparel in Europe.
SEGA Europe has announced a series of new partners for Sonic the Hedgehog in France.
41 Entertainment has appointed Sun City as the apparel licensee for Pac-Man and the Ghostly Adventures in France.
FIFA has appointed Sun City as the apparel licensee for the 2014 FIFA World Cup Brazil in Europe (excluding the U.K.), Russia and Turkey.
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