King Digital Entertainment has partnered with three new licensees for baking-themed products inspired by its mobile game franchise, “Candy Crush.”
Following two key acquisitions, a major commitment to content development and various new licensing initiatives, Activision is shaping its future as a 360-degree global entertainment powerhouse.
King Digital Entertainment has appointed two new licensing agents–J&M Brands and Paris Arabesques–to represent its “Candy Crush” mobile gaming brand.
Activision Blizzard has completed its acquisition of King Digital Entertainment.
Top licensor Activision Blizzard has acquired "Candy Crush" creator King Digital Entertainment for $18.00 a share, a total equity value of $5.9 billion.
King Digital Entertainment has appointed Little, Brown as the global publishing licensee for its "Candy Crush" brand.
King Digital Entertainment is continuing to grow the international licensing program for the game app "Candy Crush" with the appointment of three new agents.
King Digital Entertainment celebrated the launch of the new mobile game "Candy Crush Soda Saga" by turning the Thames river in London into a sea of purple "soda."
King Digital Entertainment has launched another title to the Candy Crush game lineup, “Candy Crush Soda Saga,” for iOS and Android devices and Facebook.
King Digital Entertainment has unveiled the first women’s apparel collaboration for its app brand Candy Crush with performancewear brand Zara Terez.
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