Penguin Ventures is expanding its partnership with Start Licensing to include representation of its wholly owned properties.
U.K. company Burton’s Biscuit Company has tapped Finsbury Foods to expand its cookie brand Jammie Dodgers into the cake market.
Start Licensing has signed on to represent the Brand Licensing Europe License This! finalist "Chef & Sue," a weekly comic strip that appears in the newspaper Waitrose.
Bon Bon Buddies, has teamed up with soft drink brand Tango to extend its range with the launch of new Tango Nanobytes.
Brand Licensing Europe has unveiled the judging panel for this year’s License This! challenge for new creative concepts.
Jennie Maizels has created a new line of iron-on patches featuring characters from DC Thomson’s classic comic “The Beano."
DC Thomson has partnered with 151 Products for a line of car air fresheners featuring The Beano and Dandy.
Poetic Gem is planning a range of t-shirts and nightwear for adults based on some of Britain’s most iconic soft drink brands.
U.K. puzzle magazine publisher Puzzler Media has tapped Start Licensing to expand its brand beyond print.
Dennis the Menace is helping teach kids about bicycle safety in a new U.K. campaign from Brake, the road safety charity.
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