Penguin Random House has appointed Start Licensing to represent the publisher’s roster of brands while the company's licensing executive is on maternity leave.
Dissero Brands has appointed Start Licensing to represent the Rachael Hale brand in the U.K. and Ireland.
Éditions Albert René has renewed its partnership with Start Licensing for representation of the Asterix brand for another two years.
Penguin Ventures is expanding its partnership with Start Licensing to include representation of its wholly owned properties.
U.K. company Burton’s Biscuit Company has tapped Finsbury Foods to expand its cookie brand Jammie Dodgers into the cake market.
Start Licensing has signed on to represent the Brand Licensing Europe License This! finalist "Chef & Sue," a weekly comic strip that appears in the newspaper Waitrose.
Bon Bon Buddies, has teamed up with soft drink brand Tango to extend its range with the launch of new Tango Nanobytes.
Brand Licensing Europe has unveiled the judging panel for this year’s License This! challenge for new creative concepts.
Jennie Maizels has created a new line of iron-on patches featuring characters from DC Thomson’s classic comic “The Beano."
DC Thomson has partnered with 151 Products for a line of car air fresheners featuring The Beano and Dandy.
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