Hasbro will debut its new Telepods virtual toy technology at Comic-Con, alongside new product for its top brands and licenses.
Mimoco has redesigned one of the first designer USB flash drives it created, featuring Lucafilm’s Chewbacca.
Acme Archives’ is planning a series of new artwork featuring its licensed portfolio of Disney and Star Wars brands.
The Walt Disney Company has tapped Electronic Arts to create an array of games based on Star Wars.
The LEGO Group has released the new mobile game “LEGO Star Wars The Yoda Chronicles.”
In celebration of Star Wars Day this Saturday, Jakks Pacific has expanded is offering two new 31-inch Star Wars figures.
Mimoco has made good on its 2012 April Fool’s Day joke and turned the Star Wars character with the worst memory–Jar Jar Binks–into a USB memory drive.
Lucasfilm has announced plans to forego several TV projects for the Star Wars franchise in favor of pursuing Episode VII.
The NPD Group looks back on 2012 and reviews what gains were made for licensed toys.
Lucasfilm is planning a series of Star Wars spin-off films, in addition to the upcoming Episodes VII, VIII and IX.
Rovio Entertainment released the sequel app “Angry Birds Star Wars II” Wednesday alongside a range of interactive figures from Hasbro.
Lucasfilm has tapped Jakks Pacific for a new range of Star Wars toys, including the largest articulated Darth Vader figure ever made.
Disney Consumer Products is fully stocked for Halloween with a wide array of Disney, Marvel and Star Wars character costumes.
LucasArts and Disney Mobile have teamed up with NimbleBit for the cross-over app "Star Wars: Tiny Death Star.”
Zen Studios is releasing the new game app "Star Wars Pinball" this month, under license from LucasArts.
Disney is ramping up its Star Wars efforts with the announcement of “Star Wars Rebels,” a new animated television series.
Traditional toys will always have a place in the toy aisle, but increasingly digital products and properties are driving trends in children’s play.
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