As a new Episode VII: The Force Awakens trailer swept the Internet Thursday, Twitter launched a collection of Star Wars emojis.
The Walt Disney Studios, Lucasfilm and 20th Century Fox are planning to release the first six Star Wars films on Digital HD for the first time.
Mask-arade has launched a new range of Star Wars masks in partnership with the brand's licensee, Rubie's Masquerade.
Vandor has introduced its first-ever line of licensed shopper totes featuring five of its top licenses–Marilyn Monroe, My Little Pony, Hello Kitty, Marvel Comics and Star Wars.
Disney made a number of announcements at its annual shareholders meeting Thursday, including news of upcoming film releases and its plans for Maker Studios.
Disney Publishing Worldwide has unveiled a global publishing program that will lay the groundwork for the Dec. 18 theatrical release of Star Wars Episode VII: The Force Awakens.
Disney XD has picked up the LEGO Group's "Star Wars: Droid Tales" TV series, a re-telling of the Star Wars saga through the eyes of characters C-3P0 and R2-D2.
Underground Toys will add to its line of Star Wars homewares this year, in advance of the franchise's next film, Episode VII: The Force Awakens, in theaters Dec. 18.
Hasbro is showcasing its 2015 lineup of brand experiences at New York Toy Fair including new offerings for all of its top brands.
LEGO Systems, the North American division of the LEGO Group, is celebrating its 10th consecutive year of U.S. sales growth at New York Toy Fair this weekend.
Fans of the “Angry Birds Star Wars II” game have scanned their Telepods figures into the game more than 30 million times.
This Father’s Day, Marvel and Star Wars are celebrating fan men around the globe with designs created just for dad.
May 4 has become ubiquitous with the Star Wars brand. In celebration of the fan holiday, Disney Consumer Products rolled out new deals, giveaways, exclusives and hosted events.
Musical instrument manufacturer Peavey Electronics will unveil a new line of Star Wars guitars and accessories this week at San Diego Comic-Con.
Disney Consumer Products has unveiled a full lineup of back-to-school items featuring top Disney, Pixar, Marvel and Star Wars characters.
Global Brands Group, the new spin-off of sourcing and distribution company Li & Fung, has renewed and expanded its licensing arrangement with Disney Consumer Products.
Fangirl fashion company Her Universe has released a collection of Darth Vader jewelry.
©2015 ADVANSTAR COMMUNICATIONS INC. All rights reserved.