Licensee Propel unveiled its range of Star Wars quadcopters at Star Wars Celebration 2016 at London’s Excel last week.
Hasbro has returned to this year’s San Diego Comic-Con with a raft of exclusive and limited edition products from My Little Pony, Transformers and G.I. Joe, as well as licensed partner’s IP from Star Wars, Marvel and “Yo-Kai Watch.”
In anticipation of the Star Wars-themed lands at Disneyland and Walt Disney World Resorts, Disneyland has unveiled a new image revealing more about what guests will find in the new land.
If it’s July, it must be time for the first Holiday toy preview. And the world’s largest licensor delivered with a showroom of products that will hit retail shelves in the coming months.
Mattel has unveiled the new Hot Wheels Star Wars prototype armor Boba Fett character car, a European exclusive for London’s Star Wars Celebration event, taking place next month.
The exclusive articles in this special issue of License! Global, the official publication of Licensing Expo, reflect the business trends that will shape the future of licensing.
Geek merchandise retailer Merchoid has unveiled its first range of officially licensed swim shorts.
Disney has unveiled a raft of retail sale promotions for its Star Wars merchandise in honor of Star Wars Day, which is celebrated annually, May 4.
While Disney's iconic Star Wars franchise dominated the marketplace last year, here's a look at 12 other licensors that also influenced the brand licensing sector worldwide.
Alamo Drafthouse will air the original Star Wars trilogy in cities across the U.S. with its Return of the Trilogy roadshow program this August.
Licensed toys are continuing to sell strongly, with Disney properties leading the charge.
To celebrate the release of Star Wars: The Force Awakens in the U.K. Dec. 17, Selfridges is offering aspiring Padawans the chance to train with a Jedi Master.
Accessories company Roxo is launching a new licensed night light featuring imagery from Disney and Lucasfilm.
Hot Topic has launched an all-new Star Wars fashion collection from fangirl fashion company Her Universe.
Disney took Anaheim by storm last weekend with a host of announcements and updates about upcoming film projects, new theme park additions and new consumer products at the D23 Expo.
Lucasfilm and Dice, an Electronic Arts studio, have released the new video game "Star Wars Battlefront," which was named Best of Show at E3 earlier this year.
BMI Merchandise will further expand on the Star Wars universe with a range of novelty products for amusement locations.
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