Disney XD has picked up the LEGO Group's "Star Wars: Droid Tales" TV series, a re-telling of the Star Wars saga through the eyes of characters C-3P0 and R2-D2.
Underground Toys will add to its line of Star Wars homewares this year, in advance of the franchise's next film, Episode VII: The Force Awakens, in theaters Dec. 18.
Hasbro is showcasing its 2015 lineup of brand experiences at New York Toy Fair including new offerings for all of its top brands.
LEGO Systems, the North American division of the LEGO Group, is celebrating its 10th consecutive year of U.S. sales growth at New York Toy Fair this weekend.
Disney Cruise Line has announced plans for new, daylong Star Wars celebrations aboard eight of its Disney Fantasy sailings in 2016.
Bedding licensee Character World has revealed a number of new designs for brands including LEGO, Disney, Marvel Superheros and Star Wars.
Fangirl fashion company Her Universe has released a collection of Darth Vader jewelry.
Global Brands Group, the new spin-off of sourcing and distribution company Li & Fung, has renewed and expanded its licensing arrangement with Disney Consumer Products.
Disney Consumer Products has unveiled a full lineup of back-to-school items featuring top Disney, Pixar, Marvel and Star Wars characters.
Musical instrument manufacturer Peavey Electronics will unveil a new line of Star Wars guitars and accessories this week at San Diego Comic-Con.
This Father’s Day, Marvel and Star Wars are celebrating fan men around the globe with designs created just for dad.
May 4 has become ubiquitous with the Star Wars brand. In celebration of the fan holiday, Disney Consumer Products rolled out new deals, giveaways, exclusives and hosted events.
D23, the official Disney fan club, is already busy planning the next D23 Expo, which will take place in Anaheim, Calif., Aug. 14–16, 2015.
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