It doesn’t get much more powerful than a Marvel superhero, and the company is capitalizing on that brand strength with a new strategy.
Gameloft has unveiled its slate of upcoming games at E3 this week in Los Angeles, Calif.
Diamond Select Toys is planning a line of deluxe gift sets featuring Marvel Comics action figures inspired by Mego's 1970s toy line.
Vandor is adding to its Marvel Entertainment lineup with new superheroes including Spider-Man, Captain America and Iron Man.
Jakks Pacific is planning to add a line of toys to its current range of role-play items featuring existing and upcoming Marvel characters and properties.
Baskin-Robbins and Sony Pictures are celebrating the upcoming film The Amazing Spider-Man 2 with a tasty promotion.
Marvel Entertainment's roster of drinkware partners is full to the brim with the addition of serveral new collaborations featuring its superheroes.
An exclusive look at how Disney Consumer Products is leveraging new content to capture a greater share of the lucrative boys’ market worldwide.
Marvel Entertainment has joined forces with C-Preme for a line of helmets with 3D designs of Marvel’s Super Heroes.
Marvel Entertainment has expanded its agreement with U.S. bike manufacturer Huffy to develop a full range of wheeled products.
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