Retailers are looking to exclusive designers, celebrity partnerships or hot properties to bring new, fashionable apparel options to customers.
Planet Sox has partnered with Miraclesuit, a company known for their control swimwear, for a new line of women’s shaping legwear.
Fashion designer Nanette Lepore is expanding into the home category in a new partnership with Peking Handicraft.
41 Entertainment has appointed Sun City as the apparel licensee for Pac-Man and the Ghostly Adventures in France.
Keds has is releasing a limited edition Champion sneaker as part of it sponsorship of Taylor Swift’s upcoming North American tour.
Fox International’s BabyTV channel has announced its first two apparel deals for children’s clothing in Latin America.
Namco Bandai has teamed up with Poetic Gem for a range of nightwear featuring the classic video game “Pac-Man.”
Entertainment One Family has signed a new deal with Evy of California to develop a new line of Peppa Pig-themed apparel for girls.
Pop stars Nicki Minaj and Adam Levine will be providing behind-the-scenes access as they create their new lines for Kmart on Sears Holdings’ shopping site, ShopYourWay.com.
Macy’s and Conde Nast have announced plans for a new apparel collection based on Teen Vogue magazine.
The cosmetics brand Bobbi Brown, a subsidiary of Estee Lauder, has tapped the Safilo Group to expand the brand into eyewear.
Rapper Wiz Khalifa has partnered with Spencer’s to develop an exclusive line of apparel and accessories called Yung Khalifa.
Discovery Communications has teamed up with HNJ Jewelry to create a line of jewelry inspired by the series “Here Comes Honey Boo Boo.”
Apparel Partnership Group and the premier, luxury apparel brand Pyscho Bunny are partnering for an extensive licensed range of intimate apparel and loungewear for men and women.
Canadian menswear company Samuelsohn has finalized its acquisition of Hickey Freeman assets from Authentic Brands Group.
Cuipo, the social enterprise working to preserve the world’s rainforest, has launched a sock collaboration featuring nationally recognized rock artists.
Sony Computer Entertainment Europe has tied up a multi-property partnership with Bioworld Europe for apparel and accessories.
Kate Spade has signed a new deal with eyewear licensee Safilo Group for the Jack Spade brand and extended deal with Kate Spade New York eyewear.
Universal Partnerships & Licensing has signed a series of new deals for its top movie brands including Psycho, Back to the Future, Field of Dreams and Scarface.
Disney Consumer Products has released a new collection based on the upcoming film Oz The Great and Powerful, set to hit theaters March 8.
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