IMPS, the Smurfs’ brand owner, has tapped PMS International to launch range of products in anticipation of Sony Pictures’ new film, Smurfs: The Lost Village, in theaters March 2017.
The Smurfs, the classic Belgian cartoon created by comic artist Peyo, is heading to Hong Kong this summer as part of an Asian Art Tour.
International Merchandising Promotion & Services, the company that oversees the rights to the Smurfs, has appointed TF1 Licenses to represent the Smurfs brand in France.
Ubisoft has released a new mobile game featuring the Smurfs, in partnership with brand owner IMPS.
Children's app creator Cupcake Digital has introduced the subscription content service "NetKids Digital Entertainment Network."
Sony Pictures Animation has revealed details of the next film in its Smurfs franchise, Get Smurfy, which will be released worldwide on March 31, 2017.
"LingoZING!," an app that uses digital comics to teach foreign languages, has signed a deal with IMPS to feature The Smurfs brand when it launches later this year.
Sony Pictures Consumer Products and LAFIG Belgium, the official licensor of the Smurfs brand, have renewed Jakks Pacific's as the master toy licensee for the franchise.
International Merchandising, Promotion & Services has appointed Rocket Licensing as the exclusive agent for the Smurfs brand in the U.K. and Eire.
Sony Pictures Entertainment is moving into 2015 and beyond with a host of licensed product programs to support its robust slate of television and film properties.
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